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You are here: Home > Internet and Businesses Online > Web Development > Wide vs. Narrow Design - The Screen Resolution War |
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Add You - Wide vs. Narrow Design - The Screen Resolution War
What's In A Name? at hand, roughly 15-25% of our clients users are running 800x600, with the remainder of folks experiencing the web in the larger, 1024x768 (and up) format. Twenty-five percent - a minority, but a sizable minority at that - is certainly nothing to sneeze at. But that number will likely half in the next 6-9 months and continue to decline sharply thereafter."What does Tresaca mean?""How did your mother come up with that name?""How did you come up with Black Unicorn Communications?""What does Black Unicorn mean?"I have been asked these questions countless times in my life.The only choice I had regarding the selection of my first name was choosing the pronunciation of it. I eventually realized that the meaning of m Of course now you're asking, "How do I know what resolution my users are running? Preparing Web Images with Photoshop One of the first and most critical decisions web and user interface (UI) designers must face when designing for a fixed screen resolution is whether to design for the classic, narrow screen resolution of 800x600 pixels or the newer, now-more-commonplace resolution of 1024x768 pixels (and above). The decision is not as simple, nor as trivial as it sounds.If you’re creating images to be used on a website, then Adobe Photoshop is a must have. It’s the premier program for manipulating and creating website images. The creators of Photoshop realize that many web designers use the program, and they’ve made it easy to create and save web images.When you’re creating images in Photoshop, it helps to have a working knowledge of the program. You’ll ge Design too wide (1024x768 pixels and above) and you risk shutting out a portion of your demographic as valuable content and ad space sit out of view to the right of their browser window. Plus, your users will typically see the dreaded horizontal scrollbar! Design too narrow (800x600 pixels) and you risk wasting valuable screen real estate in the afore-mentioned right-hand side with many users seeing nothing but your lovely page background filling 25% of their brand new 19" (or larger) monitors. The web is at a crossroads right now. There are still those waiting to make the leap from 800x600 screen resolution to 1024x768 (and above). But with the advent of larger monitors and better graphic cards, that number is dwindling every day. As recent as last year, the majority of users – 80% or more – were running 800x600 screen resolutions. That statistic has largely flipped and now many large scale sites are eschewing the 800x600 spec and designing for the future (i.e. 1024x768):
There are lies, damn lies - and statistics. - Mark Twain Statistics often fail to prove much, if anything. That said, I've worked for almost a decade within the WWW community. My company's clients span virtually every industry, catering to a broad range of demographics. In looking at our site statistics at hand, roughly 15-25% of our clients users are running 800x600, with the remainder of folks experiencing the web in the larger, 1024x768 (and up) format. Twenty-five percent - a minority, but a sizable minority at that - is certainly nothing to sneeze at. But that number will likely half in the next 6-9 months and continue to decline sharply thereafter. Of course now you're asking, "How do I know what resolution my users are running? On Ebay Aida Is More Than An Opera By Verdi your demographic as valuable content and ad space sit out of view to the right of their browser window. Plus, your users will typically see the dreaded horizontal scrollbar!Ask most people what Aida is and they will tell you it is an opera set in Egypt. Ask a marketing person and they will tell you that it is the sales formula that all advertising must incorporate if it is to succeed.The letters stand for:A AttentionI InterestD DesireA ActionIt is a formula that can also help you write better ebay auction listings.It does not Design too narrow (800x600 pixels) and you risk wasting valuable screen real estate in the afore-mentioned right-hand side with many users seeing nothing but your lovely page background filling 25% of their brand new 19" (or larger) monitors. The web is at a crossroads right now. There are still those waiting to make the leap from 800x600 screen resolution to 1024x768 (and above). But with the advent of larger monitors and better graphic cards, that number is dwindling every day. As recent as last year, the majority of users – 80% or more – were running 800x600 screen resolutions. That statistic has largely flipped and now many large scale sites are eschewing the 800x600 spec and designing for the future (i.e. 1024x768):
There are lies, damn lies - and statistics. - Mark Twain Statistics often fail to prove much, if anything. That said, I've worked for almost a decade within the WWW community. My company's clients span virtually every industry, catering to a broad range of demographics. In looking at our site statistics at hand, roughly 15-25% of our clients users are running 800x600, with the remainder of folks experiencing the web in the larger, 1024x768 (and up) format. Twenty-five percent - a minority, but a sizable minority at that - is certainly nothing to sneeze at. But that number will likely half in the next 6-9 months and continue to decline sharply thereafter. Of course now you're asking, "How do I know what resolution my users are running? 9 WOW Ways to WOW Customers rossroads right now. There are still those waiting to make the leap from 800x600 screen resolution to 1024x768 (and above). But with the advent of larger monitors and better graphic cards, that number is dwindling every day. As recent as last year, the majority of users – 80% or more – were running 800x600 screen resolutions. That statistic has largely flipped and now many large scale sites are eschewing the 800x600 spec and designing for the future (i.e. 1024x768):This week is National Customer Service Week. As we celebrate the people who pay our bills, I want to give a few low-cost and no-cost ideas to WOW Customers so that they come back again and again and tell everyone they know. 1. Have a live person answer the phone – with no wait time. 2. Southwest Airlines sends out birthday cards to their most valued customers.
There are lies, damn lies - and statistics. - Mark Twain Statistics often fail to prove much, if anything. That said, I've worked for almost a decade within the WWW community. My company's clients span virtually every industry, catering to a broad range of demographics. In looking at our site statistics at hand, roughly 15-25% of our clients users are running 800x600, with the remainder of folks experiencing the web in the larger, 1024x768 (and up) format. Twenty-five percent - a minority, but a sizable minority at that - is certainly nothing to sneeze at. But that number will likely half in the next 6-9 months and continue to decline sharply thereafter. Of course now you're asking, "How do I know what resolution my users are running? Tips And Help For Online Auction Sellers the future (i.e. 1024x768):Many sellers are unaware that an online auction is the same as a normal bushiness. Just like a normal business, there are laws that must be followed. That means that if you don't keep the laws, you could be liable for fines and other legal actions. The federal law says that you must only advertise your services and items honestly and accurately. You are not allowed to make bids on your own items
There are lies, damn lies - and statistics. - Mark Twain Statistics often fail to prove much, if anything. That said, I've worked for almost a decade within the WWW community. My company's clients span virtually every industry, catering to a broad range of demographics. In looking at our site statistics at hand, roughly 15-25% of our clients users are running 800x600, with the remainder of folks experiencing the web in the larger, 1024x768 (and up) format. Twenty-five percent - a minority, but a sizable minority at that - is certainly nothing to sneeze at. But that number will likely half in the next 6-9 months and continue to decline sharply thereafter. Of course now you're asking, "How do I know what resolution my users are running? eBay Arbitrage: Cross Auction Abritrage. Buy At Offline Auction, Sell Online, or Vice Versa, or at hand, roughly 15-25% of our clients users are running 800x600, with the remainder of folks experiencing the web in the larger, 1024x768 (and up) format. Twenty-five percent - a minority, but a sizable minority at that - is certainly nothing to sneeze at. But that number will likely half in the next 6-9 months and continue to decline sharply thereafter.Cross auction arbitrage is where you buy something at one auction to resell at another auction. It’s very common practice at offline salerooms where I know many people who buy at north east auction where visitors are few and products often go below market value. Those items are carted off to bigger auction salerooms in major towns and cities, including larger London auction houses like Sotheby’s Of course now you're asking, "How do I know what resolution my users are running?" Fortunately, that information is often right at your finger tips in the form of your own web server logs. Your website administrator or webmaster can you help with this. If you do not have a webmaster per se, or are your own webmaster, ask your website host how to get access to your web logs. One other option is to use an all-purpose tracking script. I love StatCounter.com's offering - the administrative panel provides a wealth of invaluable information that no website owner can do without. Best of all, it's free! The bottom line is that this decision, as with many design and UI decisions, is largely dependent on your demographic. An older, less computer savvy audience will likely experience the web via the classic 800x600 screen resolution. A younger and/or more affluent demographic will likely prove just the opposite - with newer computers and larger monitors, these folks are almost certainly viewing the web via higher screen resolutions.
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