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Add You - Corporate Email Policies Lower Unnecessary Legal and Security Risks
Four Job Interview Mistakes That Can Torpedo Your Chances of Success
What are the worst mistakes job hunters make? It turns out there are four big ones. These four mistakes turn up repeatedly when executives responsible for hiring talk about the reasons why someone didn't get a job offer.If you make even one of them, you'll drastically reduce your chances of getting selected.Interview mistake #1: Thinking like a job hunterThe only reason why an employer hires you is because they want you to achieve certain results for them. Or solve specific problems. In other words, you have something of enormous value to offer the employer.Yet, most who turn up for a job interview think that the only one with anything worthwhile to offer is the employer. Result -- they treat a job interview as a one-sided affair where the interviewer holds all power.To be successful at interviews, it's essential that you become a full participant in the meeting, retaining equal power. Just as the employer must judge if you're the right person for them, you must judge if this organization offers the right opportunities for you.Go in with clear objectives of what you need to know about them, while putting your best foot forward in responding to their questions. Obviously, this does not mean being rude or arrogant. It does mean that you are proactive in directing the conversation and getting the information you want.This is very different from the traditional job-hunter's mentality. It's about dev
great business tool. But there are also a series of threats for employers associated with email usage. EmWhat are the worst mistakes job hunters make? It turns out there are four big ones. These four mistakes turn up repeatedly when executives responsible for hiring talk about the reasons why someone didn't get a job offer.If you make even one of them, you'll drastically reduce your chances of getting selected.Interview mistake #1: Thinking like a job hunterThe only reason why an employer hires you is because they want you to achieve certain results for them. Or solve specific problems. In other words, you have something of enormous value to offer the employer.Yet, most who turn up for a job interview think that the only one with anything worthwhile to offer is the employer. Result -- they treat a job interview as a one-sided affair where the interviewer holds all power.To be successful at interviews, it's essential that you become a full participant in the meeting, retaining equal power. Just as the employer must judge if you're the right person for them, you must judge if this organization offers the right opportunities for you.Go in with clear objectives of what you need to know about them, while putting your best foot forward in responding to their questions. Obviously, this does not mean being rude or arrogant. It does mean that you are proactive in directing the conversation and getting the information you want.This is very different from the traditional job-hunter's mentality. It's about dev
How To Dominate A Product Category (The Article For Business Meglomaniacs)
If you read my last couple of articles, you'll know that I have said there is an overwhelming saturation of products in the marketplace and the consumer is bombarded with advertising messages - so much so that they now tune out. I said that if you wanted to be successful with a new product, you should seek to establish a new product category and I gave you the strategic rules regarding how to do it.In this article, I want to take the concept of a product category and explore it one step further. Let's imagine you want to grow to become the biggest of the big - become a new-age business meglomaniac if you dare. Well, I am going to share a couple of examples of companies that have done just that - and I'm going to tell you the rules they followed to do it.Example One: The Apple i-PodIf there is a reader in this forum that has not heard of the Apple i-Pod, I can only suggest that you have lived with your head in the sand. Of the market of portable MP3 players this product dominates its category with an astonishing estimated 80+% market share. To put this into context, your average market leader struggles to hold 50% of the market.Apple's i-Pod was not the first portable hard drive based music player. Apple was, though, the first to use a USB/firewire interface that enabled rapid and easy file transfer. While competitive models were black, Apple was white. While competitive models were ugly, the design aesthetics of the i-Pod
What comes to your mind when you think about your email? Email makes possible almost instant communication with your co-workers without leaving your desk, a quick note to a family member who lives far away, but also has a very annoying downside such as junk mail. Since the introduction of the Internet, email has been one of its primary uses. The fact that it is a fast, cheap and easy means of communication, makes email a great business tool. But there are also a series of threats for employers associated with email usage. EmaIf you read my last couple of articles, you'll know that I have said there is an overwhelming saturation of products in the marketplace and the consumer is bombarded with advertising messages - so much so that they now tune out. I said that if you wanted to be successful with a new product, you should seek to establish a new product category and I gave you the strategic rules regarding how to do it.In this article, I want to take the concept of a product category and explore it one step further. Let's imagine you want to grow to become the biggest of the big - become a new-age business meglomaniac if you dare. Well, I am going to share a couple of examples of companies that have done just that - and I'm going to tell you the rules they followed to do it.Example One: The Apple i-PodIf there is a reader in this forum that has not heard of the Apple i-Pod, I can only suggest that you have lived with your head in the sand. Of the market of portable MP3 players this product dominates its category with an astonishing estimated 80+% market share. To put this into context, your average market leader struggles to hold 50% of the market.Apple's i-Pod was not the first portable hard drive based music player. Apple was, though, the first to use a USB/firewire interface that enabled rapid and easy file transfer. While competitive models were black, Apple was white. While competitive models were ugly, the design aesthetics of the i-Pod
Google Onsite Advertiser - Let The Bidding Wars Begin!
Google Adsense has just become more powerful overnight. As if it wasn't enough that Google now gives you $100 for every successful referral to their Adsense program but, advertisers can now battle for placements within your own websites as well.That's right, with every Adsense box you add to your site, you can now sign up for "Onsite Advertiser" which ads a button to all your Adsense boxes on your site that states:"Advertise On This Site"... This new link takes advertisers to a unique landing page (which will include your logo if you upload one) which allows advertisers to advertise specifically within your own Adsense boxes located on your site.For Some, This Could Be Very Powerful!Let me break it down for you if you still don't understand the implication of this. If someone wants to target your site through their Adwords program, they can now have a bidding war with other advertisers! Your Adsense account that would typically make anywhere around $100.00 a month could potential make $1,000.00 a month! If you get the right advertiser that is willing to pay to have their ads displayed on your site, the sky is the limit. If you get multiple advertisers that want to display their Adwords on your site, your site could turn into a gold mine!For Some Website Owners, This Could Be Devastating!The harsh reality of this newly found fortune through your Adsense program could mean the demise of your website advertising
with your co-workers without leaving your desk, a quick note to a family member who lives far away, but also has a very annoying downside such as junk mail. Since the introduction of the Internet, email has been one of its primary uses. The fact that it is a fast, cheap and easy means of communication, makes email a great business tool. But there are also a series of threats for employers associated with email usage. EmGoogle Adsense has just become more powerful overnight. As if it wasn't enough that Google now gives you $100 for every successful referral to their Adsense program but, advertisers can now battle for placements within your own websites as well.That's right, with every Adsense box you add to your site, you can now sign up for "Onsite Advertiser" which ads a button to all your Adsense boxes on your site that states:"Advertise On This Site"... This new link takes advertisers to a unique landing page (which will include your logo if you upload one) which allows advertisers to advertise specifically within your own Adsense boxes located on your site.For Some, This Could Be Very Powerful!Let me break it down for you if you still don't understand the implication of this. If someone wants to target your site through their Adwords program, they can now have a bidding war with other advertisers! Your Adsense account that would typically make anywhere around $100.00 a month could potential make $1,000.00 a month! If you get the right advertiser that is willing to pay to have their ads displayed on your site, the sky is the limit. If you get multiple advertisers that want to display their Adwords on your site, your site could turn into a gold mine!For Some Website Owners, This Could Be Devastating!The harsh reality of this newly found fortune through your Adsense program could mean the demise of your website advertising
Selecting a Good Shopping Cart Provider
If you are planning to sell products online, you'll need a shopping cart system.What is a shopping cart system? A shopping cart typically consists of two parts - the catalog and the cart. The catalog allows the merchant to quickly and easily add new products to the Web site and displays those products to potential customers. The cart allows customers to indicate which items he or she would like to purchase and handle the checkout process.How much does a shopping cart system cost? Pricing for shopping cart systems varies widely. The first thing to consider is whether you want to purchase software up front and just pay for hosting or pay a monthly fee for the shopping cart. In general if you are not very technically inclined the monthly fee approach is probably best. However, you should be aware that there are a number of open source (free) shopping cart systems available (see below for the list of the main one's). These systems will provider basic cart functionality, but will usually require a program for customization.Fees for purchasing software range from free to hundreds of thousands of dollars for a completely customized cart. In general, if you decide to go this route plan to spend at least $2,000 - $8,000 for the software and customization.Fees for the pay as you go approach also range widely. The cheapest are usually around $30 per month for a decent shopping cart system from a majo
lso has a very annoying downside such as junk mail. Since the introduction of the Internet, email has been one of its primary uses. The fact that it is a fast, cheap and easy means of communication, makes email a great business tool. But there are also a series of threats for employers associated with email usage. EmIf you are planning to sell products online, you'll need a shopping cart system.What is a shopping cart system? A shopping cart typically consists of two parts - the catalog and the cart. The catalog allows the merchant to quickly and easily add new products to the Web site and displays those products to potential customers. The cart allows customers to indicate which items he or she would like to purchase and handle the checkout process.How much does a shopping cart system cost? Pricing for shopping cart systems varies widely. The first thing to consider is whether you want to purchase software up front and just pay for hosting or pay a monthly fee for the shopping cart. In general if you are not very technically inclined the monthly fee approach is probably best. However, you should be aware that there are a number of open source (free) shopping cart systems available (see below for the list of the main one's). These systems will provider basic cart functionality, but will usually require a program for customization.Fees for purchasing software range from free to hundreds of thousands of dollars for a completely customized cart. In general, if you decide to go this route plan to spend at least $2,000 - $8,000 for the software and customization.Fees for the pay as you go approach also range widely. The cheapest are usually around $30 per month for a decent shopping cart system from a majo
Are All Work at Home Jobs Just a Scam?
Got a computer with email? You are likely to have been sent some great job opportunity. You've seen them. They say you can work next to zero hours a week and be paid some huge salary for doing so. Even if you haven't had the chance of receiving such a too good to miss job opportunity via email, you'll find similar offerings in the small ads of many local newspapers.The challenge with these ads isn't so much that these job openings are scams, but rather they dim the view of legitimate work at home job opportunities from possible applicants. If you're looking for a work at home job opportunity, and you've seen so many of these shams, you begin to believe that there aren't any legitimate work at home jobs available and this simply isn't the case.Take typing for example. If you are a skilled typist, especially one with a known typing speed that you can use as an asset to getting a job (take an online test if you don't know what your current typing speed is), then theres work out there for you. Unfortunately there are also many scams that involve the word typing and you need to be able to distinguish the scam from the opportunity.One of the first giveaways is in the advert. Is there a telephone number and/or address? Is there a company name? If all of these are missing and only a PO Box address listed for further information, proceed with caution. If the advertisement tells you to send money don't proceed at all with this job lead! I
one of its primary uses. The fact that it is a fast, cheap and easy means of communication, makes email a great business tool. But there are also a series of threats for employers associated with email usage. EmGot a computer with email? You are likely to have been sent some great job opportunity. You've seen them. They say you can work next to zero hours a week and be paid some huge salary for doing so. Even if you haven't had the chance of receiving such a too good to miss job opportunity via email, you'll find similar offerings in the small ads of many local newspapers.The challenge with these ads isn't so much that these job openings are scams, but rather they dim the view of legitimate work at home job opportunities from possible applicants. If you're looking for a work at home job opportunity, and you've seen so many of these shams, you begin to believe that there aren't any legitimate work at home jobs available and this simply isn't the case.Take typing for example. If you are a skilled typist, especially one with a known typing speed that you can use as an asset to getting a job (take an online test if you don't know what your current typing speed is), then theres work out there for you. Unfortunately there are also many scams that involve the word typing and you need to be able to distinguish the scam from the opportunity.One of the first giveaways is in the advert. Is there a telephone number and/or address? Is there a company name? If all of these are missing and only a PO Box address listed for further information, proceed with caution. If the advertisement tells you to send money don't proceed at all with this job lead! I
Private Practice Marketing: 12 Ideas to Build Your Psychology Practice That You Can Implement Right
1. Create brochures for your general practice and for each specialty or niche service.2. Develop or polish your networking skills and network with strategic professionals (referral sources) and/or members of your niche market.3. Develop a seminar or workshop related to your niche service.4. Have a monthly or quarterly newsletter and send it to referral sources, clients and past clients and other people you have met through networking.5. Host an open house and send out invitations to get the attention of referral sources and develop relationships.6. Use a press release when you have a special event or noteworthy happening to get exposure in the community or niche.7. Do a presentation at a convention, local organization meeting or even a “lunch-and-learn” talk at a local business.8. Offer a training program or continuing education course for your colleagues or even your referral sources.9. Offer a health screening to reach into your community or niche.10. Write articles for publications as well as for distributing to clients, referral sources and others.11. Give expertise away by volunteering some time in meeting community needs.12. Your clients can be one of your best referral sources, so inform them and keep them aware of your services through brochures and articles in your waiting room and sending them your newsletter.
great business tool. But there are also a series of threats for employers associated with email usage. Email threats such as confidentiality breaches, legal liability, lost productivity and damage to reputation cost organizations millions of dollars each year.1. Create brochures for your general practice and for each specialty or niche service.2. Develop or polish your networking skills and network with strategic professionals (referral sources) and/or members of your niche market.3. Develop a seminar or workshop related to your niche service.4. Have a monthly or quarterly newsletter and send it to referral sources, clients and past clients and other people you have met through networking.5. Host an open house and send out invitations to get the attention of referral sources and develop relationships.6. Use a press release when you have a special event or noteworthy happening to get exposure in the community or niche.7. Do a presentation at a convention, local organization meeting or even a “lunch-and-learn” talk at a local business.8. Offer a training program or continuing education course for your colleagues or even your referral sources.9. Offer a health screening to reach into your community or niche.10. Write articles for publications as well as for distributing to clients, referral sources and others.11. Give expertise away by volunteering some time in meeting community needs.12. Your clients can be one of your best referral sources, so inform them and keep them aware of your services through brochures and articles in your waiting room and sending them your newsletter.
In the majority of cases, companies are held responsible for all the information transmitted on or from their systems. As a result, inappropriate emails can result in multi-million dollar penalties in addition to other costs. For example, a Federal Communications
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