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    Why Donor Acquisition Fundraising Letters Are Longer Than Donation Request Letters Mailed to Donors
    Should you mail a one-page letter or a two-page letter? Neither. Mail a four-page letter.I’m talking about donor acquisition letters. The ones you mail to strangers, asking them to send you a gift. The most successful acquisition letters are longer than your typical renewal letter. Here’s why.Renewal letters, by definition, ask current donors to renew their support. So these letters assume that donors understand who you are, what you do, who you help, and why you are a worthy cause that deserves the donor’s support.But a donor acquisition letter usually lacks all of these advantages. It must assume that the reader knows little about your organization and your mandate. Which means an acquisition letter can’t simply ask for another gift, since the reader has never given before. An acquisition letter, instead, has to ask for a first-time gift. And that requires
    and automatically feed them to Google. Thus constantly updating your site in Google's massive index or database. Keep in mind, Google also gives you the option of submitting a simple text file with all your URLs.

    Now there is already a flood of these generators popping up! Different ways of generating your XML powered sitemap file. More are probably appearing as you read this. But lets look at Three ways to generate your XML file.

    Difficult Google's Python Generator

    That's a relative term, if you know your server like the back of your hand and installing scripts doesn't scare the bejesus out of you, you're probably smiling at the word difficult. Google supplies a link to a generator which you can download and set up on your server. It will cough up your sitemap XML file and automatically feed it to Google. Passing the Torch-Next Generation Leadership
    I don’t have a lot of memories of my Dad since he left the family when I turned six and passed away when I was only nine years old but there is one memory that seems to be burnt into my brain. It was a day when just he and I were together. I was only five years old and he decided it was time to teach me how to swim. We didn’t have a swimming pool; in fact, we lived out in the woods in an abandoned trailer. There was a lake within three miles of the trailer. The nearest town, named after that lake, was called “Blue Lake”, Michigan. Somehow he had managed to find an old row boat that he kept hidden in the woods. My older brothers tell me he was an avid fisherman and that he used to take that old row boat out almost every day.We got to the lake and as he started uncovering the boat from the brush it was hidden under, I started getting a little nervous. Up to that point I had been so excited about goi

    Three Ways To Index Your Site With Google Sitemaps [Difficult, Hard, And Easy]

    Google has recently implemented a program where any webmaster can create a Sitemap of their Site and submit it for indexing by Google. It is a quick and easy way for you to keep your site constantly indexed and updated in Google.

    The program is appropriately called Google Sitemaps.

    In order for you to best use Sitemaps, you must have an XML generated file on your site that will transmit or send any updates, changes, and data to Google. XML (Extensible Markup Language)is everywhere these days, you have probably seen the orange XML logo on many web sites and its often associated with Blogging because Blogs use XML/RSS feeds to syndicate their content.

    Today RSS is known mostly as 'Really Simple Syndication' but its original acronym stood for 'Rich Site Summary'. XML is only simple code like HTML and it is used to syndicate your content to all interested parties.

    And the interested party in this case is Google. By creating Sitemaps Google is really asking webmasters to take charge of the indexing and updating of their sites. Basically, doing the Googlebot's job!

    This is a 'Good' thing! With the steady influx of new web sites growing rapidly, indexing all this material will become a challenge, even with the resources of Google. With Sitemaps, websmasters can now take charge and make sure their site is crawled and indexed.

    Please note, indexing your site with Sitemaps WON'T improve your rankings in Google. You will still be competing with the other sites in Google for top positions. But with Sitemaps you can make sure all your pages are crawled and indexed quickly by Google.

    There are some other big advantages of using Google's Sitemaps -- mainly you have control over a few key variables, attributes or tags. To explain this as simply as possible, your XML powered sitemap file will have this simple code for each page of your site:

    < url>

    < loc>http://www.yoursite.com/< / loc>

    < priority>1.0< /priority>

    < lastmod>2005-07-03T16:18:09+00:00< /lastmod>

    < changefreq>daily< /changefreq> < /url>

    Along with 'urlset' tags at the beginning and end of your code, and an XML version indication - that's basically your XML file! File size will depend on the number of webpages you have.

    Taking a closer look at this XML file:

    location http://www.yoursite.com -- name of your webpage

    priority you set the priority you want Google to place on that page in your site. You can prioritize your pages: 0.0 being the least, 1.0 being the highest, 0.5 is in the middle. This is ONLY relative to your site. It will not affect your rankings. Why is this important? You have certain pages on your site that are more important than others, (home page, high profit page, opt-in page, etc.) by placing high priority on these pages, you will increase their importance in Google.

    last modified when you last modified that page, this timestamp allows crawlers to avoid recrawling pages that haven't changed.

    change frequency you can tell Google how often you change that particular page. Never, weekly, daily, hourly, and so on -- if you frequently update your page this could be extremely important.

    Why do I need a XML Generator?

    In order for this XML sitemap file on your site to be constantly updated, you need a Generator that will spider your site, list all the urls and automatically feed them to Google. Thus constantly updating your site in Google's massive index or database. Keep in mind, Google also gives you the option of submitting a simple text file with all your URLs.

    Now there is already a flood of these generators popping up! Different ways of generating your XML powered sitemap file. More are probably appearing as you read this. But lets look at Three ways to generate your XML file.

    Difficult Google's Python Generator

    That's a relative term, if you know your server like the back of your hand and installing scripts doesn't scare the bejesus out of you, you're probably smiling at the word difficult. Google supplies a link to a generator which you can download and set up on your server. It will cough up your sitemap XML file and automatically feed it to Google. Top Ten Mistakes in Search Engine Optimization
    Although Search Engine Optimization (SEO) is the key to good ranking in Search Engine results, sometimes a few things are overlooked and this results in either lowering your rankings or maybe even that your site could be blocked. Take a look at the top ten mistakes in website optimization. Keyword Spamming: Just increasing the number of appearances of the Keywords in your text doesn't guarantee a good ranking. This is also known as Keyword Spamming. Hence the keyword density which is the ratio of the number of occurrences of the keyword to the total number of words in the text should be optimal without giving it an unnatural appeal.Not all search engines are same: Popular search engines like Yahoo!, MSN and Google, never use the same algorithm for search engine techniques. If you are having more hits from MSN, then it is better to SEO your site according to MSN. Though sometimes a XML is only simple code like HTML and it is used to syndicate your content to all interested parties.

    And the interested party in this case is Google. By creating Sitemaps Google is really asking webmasters to take charge of the indexing and updating of their sites. Basically, doing the Googlebot's job!

    This is a 'Good' thing! With the steady influx of new web sites growing rapidly, indexing all this material will become a challenge, even with the resources of Google. With Sitemaps, websmasters can now take charge and make sure their site is crawled and indexed.

    Please note, indexing your site with Sitemaps WON'T improve your rankings in Google. You will still be competing with the other sites in Google for top positions. But with Sitemaps you can make sure all your pages are crawled and indexed quickly by Google.

    There are some other big advantages of using Google's Sitemaps -- mainly you have control over a few key variables, attributes or tags. To explain this as simply as possible, your XML powered sitemap file will have this simple code for each page of your site:

    < url>

    < loc>http://www.yoursite.com/< / loc>

    < priority>1.0< /priority>

    < lastmod>2005-07-03T16:18:09+00:00< /lastmod>

    < changefreq>daily< /changefreq> < /url>

    Along with 'urlset' tags at the beginning and end of your code, and an XML version indication - that's basically your XML file! File size will depend on the number of webpages you have.

    Taking a closer look at this XML file:

    location http://www.yoursite.com -- name of your webpage

    priority you set the priority you want Google to place on that page in your site. You can prioritize your pages: 0.0 being the least, 1.0 being the highest, 0.5 is in the middle. This is ONLY relative to your site. It will not affect your rankings. Why is this important? You have certain pages on your site that are more important than others, (home page, high profit page, opt-in page, etc.) by placing high priority on these pages, you will increase their importance in Google.

    last modified when you last modified that page, this timestamp allows crawlers to avoid recrawling pages that haven't changed.

    change frequency you can tell Google how often you change that particular page. Never, weekly, daily, hourly, and so on -- if you frequently update your page this could be extremely important.

    Why do I need a XML Generator?

    In order for this XML sitemap file on your site to be constantly updated, you need a Generator that will spider your site, list all the urls and automatically feed them to Google. Thus constantly updating your site in Google's massive index or database. Keep in mind, Google also gives you the option of submitting a simple text file with all your URLs.

    Now there is already a flood of these generators popping up! Different ways of generating your XML powered sitemap file. More are probably appearing as you read this. But lets look at Three ways to generate your XML file.

    Difficult Google's Python Generator

    That's a relative term, if you know your server like the back of your hand and installing scripts doesn't scare the bejesus out of you, you're probably smiling at the word difficult. Google supplies a link to a generator which you can download and set up on your server. It will cough up your sitemap XML file and automatically feed it to Google. Using Colleges & Universities in Your Job Search
    College & University Career Centers are not just for students or entry-level job seekers. This valuable resource is often under utilized by experienced managers and professionals. Many universities and colleges are committed to helping their alumni succeed in the ever competitive business world. To meet a growing need for career guidance and job hunting support, Colleges are supplying more career services to their alumni. Many offices work with alumni, and occasionally members of the local community, at no cost or for low fees.Networking ResourcesRemember that conducting a job search requires much more than just putting your resume on a job board. Networking is one of the best ways to find resources on job opportunities, the career field, or company and industry information.Many alumni associations now publish online databases that list former graduates who havg advantages of using Google's Sitemaps -- mainly you have control over a few key variables, attributes or tags. To explain this as simply as possible, your XML powered sitemap file will have this simple code for each page of your site:

    < url>

    < loc>http://www.yoursite.com/< / loc>

    < priority>1.0< /priority>

    < lastmod>2005-07-03T16:18:09+00:00< /lastmod>

    < changefreq>daily< /changefreq> < /url>

    Along with 'urlset' tags at the beginning and end of your code, and an XML version indication - that's basically your XML file! File size will depend on the number of webpages you have.

    Taking a closer look at this XML file:

    location http://www.yoursite.com -- name of your webpage

    priority you set the priority you want Google to place on that page in your site. You can prioritize your pages: 0.0 being the least, 1.0 being the highest, 0.5 is in the middle. This is ONLY relative to your site. It will not affect your rankings. Why is this important? You have certain pages on your site that are more important than others, (home page, high profit page, opt-in page, etc.) by placing high priority on these pages, you will increase their importance in Google.

    last modified when you last modified that page, this timestamp allows crawlers to avoid recrawling pages that haven't changed.

    change frequency you can tell Google how often you change that particular page. Never, weekly, daily, hourly, and so on -- if you frequently update your page this could be extremely important.

    Why do I need a XML Generator?

    In order for this XML sitemap file on your site to be constantly updated, you need a Generator that will spider your site, list all the urls and automatically feed them to Google. Thus constantly updating your site in Google's massive index or database. Keep in mind, Google also gives you the option of submitting a simple text file with all your URLs.

    Now there is already a flood of these generators popping up! Different ways of generating your XML powered sitemap file. More are probably appearing as you read this. But lets look at Three ways to generate your XML file.

    Difficult Google's Python Generator

    That's a relative term, if you know your server like the back of your hand and installing scripts doesn't scare the bejesus out of you, you're probably smiling at the word difficult. Google supplies a link to a generator which you can download and set up on your server. It will cough up your sitemap XML file and automatically feed it to Google. SEO Friendly Ajax
    In the last couple of years, browser support for connecting to a server directly via Javascript has been widely implemented breaking down a primary barrier to the forward-progress of internet development. Now becoming a widely adapted and highly visible part of the web through implementations on Google, NetFlix, ... the list goes on and on, Ajax, as the technology facilitating the integration between the browser and the server has become known, is an expected part of web-based application/e-commerce development for the future, called Web 2.0. TeraTask Technologies, LLC is hot on this technology and it's use in the e-commerce marketplace. After much research, we found that little is proferred to create websites employing Ajax in a search-engine-friendly fashion, so we decided to see if we could develop an implementation of Ajax which would allow us to take advantage of the full range of Ajax's capabilig the highest, 0.5 is in the middle. This is ONLY relative to your site. It will not affect your rankings. Why is this important? You have certain pages on your site that are more important than others, (home page, high profit page, opt-in page, etc.) by placing high priority on these pages, you will increase their importance in Google.

    last modified when you last modified that page, this timestamp allows crawlers to avoid recrawling pages that haven't changed.

    change frequency you can tell Google how often you change that particular page. Never, weekly, daily, hourly, and so on -- if you frequently update your page this could be extremely important.

    Why do I need a XML Generator?

    In order for this XML sitemap file on your site to be constantly updated, you need a Generator that will spider your site, list all the urls and automatically feed them to Google. Thus constantly updating your site in Google's massive index or database. Keep in mind, Google also gives you the option of submitting a simple text file with all your URLs.

    Now there is already a flood of these generators popping up! Different ways of generating your XML powered sitemap file. More are probably appearing as you read this. But lets look at Three ways to generate your XML file.

    Difficult Google's Python Generator

    That's a relative term, if you know your server like the back of your hand and installing scripts doesn't scare the bejesus out of you, you're probably smiling at the word difficult. Google supplies a link to a generator which you can download and set up on your server. It will cough up your sitemap XML file and automatically feed it to Google. The Golden Rule of Customer Service
    “Do unto others as you’d have them do unto you.” Don’t worry; I’m not trying to take you to Sunday school under the pretense of a business article! However, in one form or another we have learned this rule for as long as we can remember. Many people try their best to apply this rule in their everyday lives. But, how many of us try to follow such a simple principle when it comes to business?If you think about it, it could single handedly be the most important rule to follow in business. After unpleasant sales encounters, most customers are not most upset with the product or service that they purchased. Sure that may have been the root of the problem. But, most people understand that we don’t live in a perfect world and sometimes things don’t work!The reason most people leave these situations upset is because of the way that they’ve been treated. They feel that they have spent the money for yand automatically feed them to Google. Thus constantly updating your site in Google's massive index or database. Keep in mind, Google also gives you the option of submitting a simple text file with all your URLs.

    Now there is already a flood of these generators popping up! Different ways of generating your XML powered sitemap file. More are probably appearing as you read this. But lets look at Three ways to generate your XML file.

    Difficult Google's Python Generator

    That's a relative term, if you know your server like the back of your hand and installing scripts doesn't scare the bejesus out of you, you're probably smiling at the word difficult. Google supplies a link to a generator which you can download and set up on your server. It will cough up your sitemap XML file and automatically feed it to Google. Google XML Generator

    In order for this Generator to work, Python version 2.2 must be installed on your web server, many servers don't have this. If you know what you're doing, this will probably be a good choice.

    You don't need a Google Account to use Sitemaps but it's encouraged because you can track your sitemap's progress and view diagnostic information. If you already have another Google Account gmail, Google Alerts, etc. just use that one to sign in and follow directions from there.

    To submit your Sitemap using an HTTP request, issue your request to the following URL:

    www.google.com/webmasters/sitemaps/ping?sitemap=sitemap_url

    Hard A PHP Code Generator

    This is a php generator that you can place on your server. This generator will spider your site, and produce your XML sitemap file. Download the phpSitemapNG and upload it your server. Run the generator to get your XML sitemap file and send it to Google. PHP Generator

    Again, this is only hard to do if you don't know your way around PHP files or scripts.

    Easy Free Online Generator

    These Generators are popping up everywhere, and Google now keeps a list of these 'third party suppliers' of generators on their site. Find them here: Google's List of Third Party Generators

    One of the easiest to use is www.xml-sitemaps.com, and you can index up to 500 pages with this online Generator very quickly and it will give you the sitemap XML file Google needs to index your site.

    It will go into your site, spider it and index all your pages into an XML sitemap of your site. You can download this file, Compressed or Non- compressed and make minor changes such as setting the priority, changing frequency, etc.

    Then upload this file to your site as sitemap.xml to the root directory of your server i.e. where you have your homepage. Then notify Google Sitemaps of your XML file and you're in business.

    Of course, the only drawback, if you constantly add pages to your site you will need to also add these pages to your XML sitemap file. This won't be much of a problem unless you're daily adding pages to your site -- then you will need something like the PHP or Python generator to do all this for you automatically.

    Google is still the major search engine on the web so getting your pages indexed and updated quickly is the major reason to use Google Sitemaps. If you want your site to remain competitive it's probably the wisest route to take.

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