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    What's Your Story?
    Just because you want to be in the media, doesn't mean that you should. Certainly your company is offering a new product, service or has done something you think is newsworthy. And it may very well be news, but you have to make sure that your story idea makes it from the e-mail inbox to the pages of the newspaper. This column will focus on newspapers and online media outlets. These five tips will help you to evaluate your story a
    t of names/email addresses.

    It is important to build your relationship as you build your list. Keep in regular touch with people through a newsletter or series of autoresponders. Be engaging and helpful, and keep asking questions. Provide them value while also providing them an opportunity to get to know you. Remember, people buy from people that they know, like and trust.

    Phase 3: Show Me the Money 7 - 12 months (July - Dec) Revenue: $500 - $1500+/month List: 1000 - 2000+ p

    Effective Online Marketing Campaigns
    Popular Gripes The most frequent complaint I hear when speaking on the topic of online marketing is, “I just spent a ton of money on my Web site and it gets no traffic”. I always explain to the disenchanted Web site owner that putting up a Web site and not actively marketing it is akin to spending money on some slick marketing material, then just filing it away in a drawer and wondering why it doesn’t grow legs and go sell
    I'm often asked the following questions:

    What is the realistic expectation for starting an online Multiple Streams business from scratch, to getting cash flow from online products?

    What are the steps at each stage?

    And how much money can I realistically expect to make at each stage?

    If you're implementing a multiple streams approach, it's important to be prepared for the time it takes to build your business (this is not a get-rich-quick model, but a potentially highly profitable one with sustainability) and to set realistic expectations of when you'll start to see a profit from your offerings.

    What follows is a step-by-step basic outline of how to start a Multiple Streams business from scratch - the steps to setting up a Pink Spoon page, working through the Marketing & Product Funnel, what kind of investment to make along the way and what kind of return can be expected.

    Know that this is just a outline. You can always move through the timeline faster or slower, depending on your time and efforts.

    So let's take a look at the three phases of the timeline - for simplicity sake, I've indicated a month by month timeline, as if you were to start January 1st.

    Phase 1: Problem/Solution 0 - 3 months (Jan - Mar) Revenue: 0

    This is the stage where you define who your market is. Who do you want to help? What are their biggest problems? Do the research and get in touch the biggest issues your market is facing. One of the best ways to do this is to simply ask them - do an online survey with the question 'What is your biggest challenge?'

    From this information you can build your first 'one banana' website, offering a free gift (Pink Spoon) in exchange for their email address.

    Phase 2: Driving Traffic 4 - 6 months (Apr - June) Revenue: 0 List: 500 - 1000 people

    You have a website, you have a Pink Spoon. Now you need to start driving traffic to your site so you can build your list of names/email addresses.

    It is important to build your relationship as you build your list. Keep in regular touch with people through a newsletter or series of autoresponders. Be engaging and helpful, and keep asking questions. Provide them value while also providing them an opportunity to get to know you. Remember, people buy from people that they know, like and trust.

    Phase 3: Show Me the Money 7 - 12 months (July - Dec) Revenue: $500 - $1500+/month List: 1000 - 2000+ pe

    The 7 C's of Personal Branding Success
    Everything you do is linked directly to your Personal Brand. As entrepreneurs and small business owners, we have a distinct advantage that larger companies do not. When it comes to our brands, we have the ability to get very personal.Larger companies strive to establish a relationship with their target audience by making their brand feel more personal or relatable. This is one of the reasons why spokespe
    ighly profitable one with sustainability) and to set realistic expectations of when you'll start to see a profit from your offerings.

    What follows is a step-by-step basic outline of how to start a Multiple Streams business from scratch - the steps to setting up a Pink Spoon page, working through the Marketing & Product Funnel, what kind of investment to make along the way and what kind of return can be expected.

    Know that this is just a outline. You can always move through the timeline faster or slower, depending on your time and efforts.

    So let's take a look at the three phases of the timeline - for simplicity sake, I've indicated a month by month timeline, as if you were to start January 1st.

    Phase 1: Problem/Solution 0 - 3 months (Jan - Mar) Revenue: 0

    This is the stage where you define who your market is. Who do you want to help? What are their biggest problems? Do the research and get in touch the biggest issues your market is facing. One of the best ways to do this is to simply ask them - do an online survey with the question 'What is your biggest challenge?'

    From this information you can build your first 'one banana' website, offering a free gift (Pink Spoon) in exchange for their email address.

    Phase 2: Driving Traffic 4 - 6 months (Apr - June) Revenue: 0 List: 500 - 1000 people

    You have a website, you have a Pink Spoon. Now you need to start driving traffic to your site so you can build your list of names/email addresses.

    It is important to build your relationship as you build your list. Keep in regular touch with people through a newsletter or series of autoresponders. Be engaging and helpful, and keep asking questions. Provide them value while also providing them an opportunity to get to know you. Remember, people buy from people that they know, like and trust.

    Phase 3: Show Me the Money 7 - 12 months (July - Dec) Revenue: $500 - $1500+/month List: 1000 - 2000+ p

    Discover the 17 Ways You Can Get Free Traffic to Your Web Site
    You’re going to find 17 different ways that you can use to get free traffic to your web site. All of these are free and some of them have options that may cost a couple of dollars. That doesn’t mean that they don’t require any work on your part.First way - Link ExchangesA reciprocal link exchange, or link exchange for short, is a great way to increase traffic to your website. In essence, it’s the exchanging of links
    e timeline faster or slower, depending on your time and efforts.

    So let's take a look at the three phases of the timeline - for simplicity sake, I've indicated a month by month timeline, as if you were to start January 1st.

    Phase 1: Problem/Solution 0 - 3 months (Jan - Mar) Revenue: 0

    This is the stage where you define who your market is. Who do you want to help? What are their biggest problems? Do the research and get in touch the biggest issues your market is facing. One of the best ways to do this is to simply ask them - do an online survey with the question 'What is your biggest challenge?'

    From this information you can build your first 'one banana' website, offering a free gift (Pink Spoon) in exchange for their email address.

    Phase 2: Driving Traffic 4 - 6 months (Apr - June) Revenue: 0 List: 500 - 1000 people

    You have a website, you have a Pink Spoon. Now you need to start driving traffic to your site so you can build your list of names/email addresses.

    It is important to build your relationship as you build your list. Keep in regular touch with people through a newsletter or series of autoresponders. Be engaging and helpful, and keep asking questions. Provide them value while also providing them an opportunity to get to know you. Remember, people buy from people that they know, like and trust.

    Phase 3: Show Me the Money 7 - 12 months (July - Dec) Revenue: $500 - $1500+/month List: 1000 - 2000+ p

    Is it Safe to Shop on eBay and is There a Lot of Fraud on eBay?
    It is hard to say how much fraud actually occurs. I don’t expect eBay to put out a report any time soon citing the number of fraud claims that are made each year. There have also been a lot of stories in the press about people having really bad experiences on eBaySo there is an element of risk when making a purchase on eBay. However, if you take some precautions you can minimize that risk of your eBay purchase.Bef
    One of the best ways to do this is to simply ask them - do an online survey with the question 'What is your biggest challenge?'

    From this information you can build your first 'one banana' website, offering a free gift (Pink Spoon) in exchange for their email address.

    Phase 2: Driving Traffic 4 - 6 months (Apr - June) Revenue: 0 List: 500 - 1000 people

    You have a website, you have a Pink Spoon. Now you need to start driving traffic to your site so you can build your list of names/email addresses.

    It is important to build your relationship as you build your list. Keep in regular touch with people through a newsletter or series of autoresponders. Be engaging and helpful, and keep asking questions. Provide them value while also providing them an opportunity to get to know you. Remember, people buy from people that they know, like and trust.

    Phase 3: Show Me the Money 7 - 12 months (July - Dec) Revenue: $500 - $1500+/month List: 1000 - 2000+ p

    Become a Creative Fundraising Professional
    There are so many creative people in this world, and if you happen to be one of them you just might be suited for a lucrative career as a fundraising professional. Fundraising is a big money business both in the corporate world and private sector. Creativity is one of the key ingredients to success in today’s competitive world of fundraisers. The best fundraising professionals are people who are continually think of new innovati
    t of names/email addresses.

    It is important to build your relationship as you build your list. Keep in regular touch with people through a newsletter or series of autoresponders. Be engaging and helpful, and keep asking questions. Provide them value while also providing them an opportunity to get to know you. Remember, people buy from people that they know, like and trust.

    Phase 3: Show Me the Money 7 - 12 months (July - Dec) Revenue: $500 - $1500+/month List: 1000 - 2000+ people

    Once you have gotten to know your market, identified their problems, built trust, etc., it's time to start selling them products that will help solve their problems. Ebooks and/or teleseminars are a great place to start.

    After 6 months of research, driving traffic and building a relationship with your list, it would not be unreasonable to start making $500 - $1000/month. For example, if you sell a teleseminar at $97 with 20 spots you've made $2000 right there (and more for selling the audio later). Or if you offer an e-book for $27 and you sell 50 copies, that's another $1350.

    Phase 3 doesn't have an end date, unless you pull the plug. Continue to talk to the people on your list, keep in touch with what they want, and create products that they want to buy to keep moving them through the Funnel.

    This article is based on a copyright 2005 Multiple Streams of Coaching Income resource and is used with permission.

    Copyright 2006 Alicia M Forest and ClientAbundance.com

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