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Add You - Boy, Did I Feel Dumb!
With the essence of internet as the most important source of trade and business, the real world markets have lost the traditional importance. Now the markets in the cyber space are far more important. The number of people who are engaged in the internet markets and the ecommerce are increasing at a much faster pace as compared to the real world markets. These factors make the ecommerce a very important field of study today. People are making their
So, I stared at this question won
Decide to investigate You make the decision to look for a business to buy. You then check out businesses in the newspaper or by working through a business broker. Confidentiality If working through a broker, you will sign confidentiality agreements, ensuring the details of any businesses disclosed to you are kept private and confidential for the purpose of assessment of the business alone and reveal
A couple of nights ago I stayed up way past my bedtime to answer some subscribers' question. (Yes, I do it myself and no one but me sees your messages.)
One of the questions sent was - "What should my USP be?"
I stared at this question for several minutes - not trying to come up with a good answer. But rather, trying to figure out what the question was.
In my defense, it had been 21 hours since I'd gotten any sleep and several body parts were telling me I should lay down. But did I listen? No, I wanted to get that 1 last question answered.
So, I stared at this question wond
If we look at the history of Marketing, we will see an interesting evolution of the leading brand attributes capitalized on by marketing tactics and strategies.After the Second World War, we saw the birth of different products and after some time, man had been able to create a myriad of products for everything a person could possibly ever need and want. That is why, by the 1960s, these brands of products needed to get aggressive.To ga
One of the questions sent was - "What should my USP be?"
I stared at this question for several minutes - not trying to come up with a good answer. But rather, trying to figure out what the question was.
In my defense, it had been 21 hours since I'd gotten any sleep and several body parts were telling me I should lay down. But did I listen? No, I wanted to get that 1 last question answered.
So, I stared at this question won
Is print advertising headed for extinction? No way, but I am seeing more and more companies pulling dollars from their print advertising budgets and moving them into other alternatives. The reason? To brand their product or service more effectively by balancing their ad campaigns and reaching their targeted demographic audiences from different angles. And even within the print medium, the playing field appears to be changing. Newspaper and Yellow P
I stared at this question for several minutes - not trying to come up with a good answer. But rather, trying to figure out what the question was.
In my defense, it had been 21 hours since I'd gotten any sleep and several body parts were telling me I should lay down. But did I listen? No, I wanted to get that 1 last question answered.
So, I stared at this question won
When you open a dollar store how are you to build a solid relationship with your employees? How can you develop a relationship that allows you to be the manager and the employee to be the subordinate? How are you to remain in control if you a friendly environment to exist between you and your employees?When you open a dollar store it is important that you recognize and understand the tremendous value that your employees bring to the business
In my defense, it had been 21 hours since I'd gotten any sleep and several body parts were telling me I should lay down. But did I listen? No, I wanted to get that 1 last question answered.
So, I stared at this question won
Come on, don’t deny it; we’ve all said that at one time or another (yes, under your breath still counts). We know that our job is to get things done – not to do them ourselves. So why do we often end up frustrated when we think something hasn’t been done properly?The easy answer is that we have employees who don’t have the initiative, skills or experience to do anything except follow instructions. (OK when we’re starting out, n
So, I stared at this question wondering what the heck was a USP.
I finally gave up and replied with the question - "What's a USP?"
Boy, did I feel dumb when the sender replied with - "Unique Selling Position."
So today you get 2 tips for the price of 1.
Tip Number 1: When you're too tired to work your business properly, go to bed.
Tip Number 2: What your Unique Selling Position should be:
First let me tell you what your USP is not:
* It's not your logo
* It's not your slogan or branding phrase
* It's not you trying to please everyone everywhe
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