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Add You - Guerilla Marketing on MySpace-Smart Do-It-Yourself Online Marketing
When someone has a higher position or more authority than you, the automatic trigger is that whatever that person says must be true. The FAA found that many errors by flight captains were not challenged or corrected by other members of the crew. This blind obedience to position and authority resulted in catastrophes. One airline, concerned about this evidence, tested their own flight crews via flight simulators. They created conditions that would lead to mental overload and emotional stimulation. The captains (in one study) would make fatal mistakes at a critical moment. The airline was shocked to find that 25% of the flights would have crashed because the subordinates did not take corrective action and challenge the position of the plane’s captain. Authority by PositionThose who have authority based on the position they hold in the community have Positional Authority. This includes your boss, the U.S. President, or a police officer. A landmark study conducted by Stanley Milgram at Yale University illustrates just how powerful Positional Authority can be. In his experiment, Milgram had some participants pose as “teachers,” while others portrayed the “learners.” The “teachers” were told they were going to help the researcher test the lea
One of the essential elements for a small business owner to assess before starting a small business is to understand their market. This is crucial and the data that is collected will one determine how to appropriately price their products and/or service.Assessing a market helps small business owners define their goals, analyze their competition, and develop a unique selling proposition. Marketing research also assists in:*creating a primary and alternative sales approaches to a given market,* making profit projections from more accurate databases,* organizing marketing activities,* developing critical short- and mid-term sales goals and establishing the markets profit boundariesThere are specific questions that potential the small business owners should seek to answer while doing their research. These questions include:* Who are the customers?* Where are they located?* What are their needs and resources?* Is the service or product essential in their operations or activities?* Can the customer afford the service or product?* Where can a demand for the service or product or service be created?* Can one compete effectively in price, quality and delivery?* How many competitors provide the sa
According to Alexa.com, MySpace.com is the third most popular website in the world, after Yahoo.com and Google.com. It is a free service to anyone on the planet, so it is of no surprise that there are over 150 million profiles worldwide and counting, residing on MySpace. What this means to you is a big, wide playground to market and manipulate your product to attract users to visit your MySpace page. As you have probably noticed, every celebrity, actor, film production company, or even a new movie that is coming out has it's own MySpace page. A friend's cat “Joe the Cat” even has his own MySpace page. Such “moldability” makes this site desirable for anyone to sell and market a product – for free.
Friends A feature on MySpace is the ability to add friends or profiles. This allows the user to gather multiple potential customers and store it in their own database to be easily accessible. Friends can leave comments on your page, photos, and such. There are hacks available and floating everywhere that promises to give you x-amount of friends for a few dollars. But, keep in mind that not all friends are good friends. If you are selling something to a target audience, think quality not quantity. For example, if you are selling hip hop music, think of your target demographic audience. It does you no good to have 10,000 friends – half
Mining on the Moon is a perfect idea for manufacturing spacecraft and there is lots of titanium there, which is the metal of choice for space ships and tools, which will be needed in space. It costs too much to send up things into space due to the cost per ounce to reach terminal velocity to escape the Earth’s atmosphere. Rocket engines take a lot of fuel and need a lot of power to life the spacecraft plus its cargo.There are already many plans to dig up, mine, collect and use the titanium to make the spacecraft. In fact there are many designs for mining equipment and manufacturing apparatuses to make things with the titanium once collected and processed. NASA is now looking at many possible plans to make this dream a reality before 2018.How much titanium is on the Moon, enough to build 100 ‘Star Trek’ size USS Enterprises, in fact some scientist believe that the moon is part of the Earth’s core and that means the Earth must have huge veins of Titanium also, like the vein which was exposed after the Indonesia Earthquake and Tsunami.Titanium is presently so valuable and in short supply on the surface of our planet that it makes the moon potentially a valuable source for mining of the metal. This is good news for the commercial future of Space and the vital investme
Friends A feature on MySpace is the ability to add friends or profiles. This allows the user to gather multiple potential customers and store it in their own database to be easily accessible. Friends can leave comments on your page, photos, and such. There are hacks available and floating everywhere that promises to give you x-amount of friends for a few dollars. But, keep in mind that not all friends are good friends. If you are selling something to a target audience, think quality not quantity. For example, if you are selling hip hop music, think of your target demographic audience. It does you no good to have 10,000 friends – half
Six Sigma concepts and philosophies were originally developed for improving the overall quality of business processes in the manufacturing sector. Companies like Motorola and GE were among the first few that successfully introduced Six Sigma concepts in their business processes. However, with the development of newer tools and techniques, Six Sigma is now deemed appropriate for the services sector as well. The usability of Six Sigma in the services sector is easily evident from the increasing number of finance and insurance companies that are opting for Six Sigma.Consumers are increasingly becoming aware of the quality of services being offered to them, making it essential for the services industry to implement quality improvement techniques like Six Sigma for conforming to customer expectations. This is especially true for the insurance industry where the relationship between the insurer and the insured is still largely governed by sustained personal contact. By implementing Six Sigma programs, insurance companies have been able to offer quality services at affordable rates to their customers.Identifies Key Business ProcessesUnlike other quality management practices such as Total Quality Management (TQM) whose effectiveness is difficult to measure, Six Sigma base
Friends A feature on MySpace is the ability to add friends or profiles. This allows the user to gather multiple potential customers and store it in their own database to be easily accessible. Friends can leave comments on your page, photos, and such. There are hacks available and floating everywhere that promises to give you x-amount of friends for a few dollars. But, keep in mind that not all friends are good friends. If you are selling something to a target audience, think quality not quantity. For example, if you are selling hip hop music, think of your target demographic audience. It does you no good to have 10,000 friends – half
Have you ever longed for a way to increase your sales efficiency and effectiveness at the same time?And have you ever wondered why so many infomercials feature pitchmen are choosing to state their cases before “live” audiences?Wouldn’t it be nice to find your own way to sell many people at a time, instead to one or possibly to a few?Can you imagine doing this and enhancing your credibility and aura of expertise at the same time?You can accomplish all of these fine outcomes by learning how to SELL THROUGH SEMINARS.A seminar is an informational meeting that people attend, either free, or on a paid basis.They are there to learn and to benefit from what you can teach them.You are there to instruct, but even more important, to sell something that requires instruction to appreciate and to fully desire.For example, people want to save money on their taxes. You might offer seminars on the topic of Estate Planning or Incorporating Yourself & Your Small Business or even on the Tax Havens of The World.They’ll learn about tax minimization, but they’ll also be encouraged to buy your audios, videos, consulting, and coaching products to further their understanding. If you get 25 people into a room, about five of them can be expected to t
Are you interested in starting your own business? Have you found yourself looking to the Internet to find a business opportunity? Do you find yourself getting overwhelmed by all the offers that you are discovering online. There are so many that it is hard to distinguish which ones are good and which ones are bad.This article will help you to understand some of the common expressions that you find on business opportunity websites that are designed to deceive you and to show you what they really mean.The first expression you will come across is that the business opportunity will be “simple and easy.” This is a relative expression. If you don’t even know how to turn the computer on, it doesn’t matter how good the compensation plan is, the opportunity will not be simple and easy.It is true that many online business are simple to operate. It will however take time to learn how these businesses all work. The business that I operate has automated mail deliver, website hosting, automatic order taking, and automatic customer service. But, it has taken me many years to understand how all this works together.Before you invest a lot of money into starting an on-line business invest time into learning the business. You can get a complete Internet Marketing education wi
I say be a practiced “sharp shooter” on MySpace. Refine your friends. Myspace has a search feature that lets you use keywords to find profiles that contain those words. So, in our example of hip hop music, type in the keywords, “hip hop” or “rap” and it gives you profiles that contain those words. You have now increased your likelihood of gaining friends who have a high percentage of visiting your page and patronizing your product.
Also, think of your marketing goals. Again, using our example of a hip hop artist, your goal is to gain exposure from DJs, management companies, record companies, or maybe publications for interviews. Type in these key words on the search feature and you will get hundreds of profiles of companies and indiv
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