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  • Add You - Web Marketing - What a Good Microsite Should Look Like? Part 2 of 3

    Seven Event Management Tips for Fundraisers
    Staging a special event is a reliable method for fundraising and a good way to publicize your organization and your cause. This article contains some practical advice for event planning, promotion and management.1. Decide on the Right
    comes the BONUSES if we register by May 12, 2007, followed by another registration button. Does your offer also come with a DEADLINE? Does it have a built-in URGENCY?

    This is the FOURTH opportunity to register since we started reading the copy from the top. There will be TWO more such buttons by the time we reach

    Blogging Bliss: Bloggers & News Sites to Marry Web Content
    Web content for newspapers online has been limited to repeating what paid staff writes for the print editions of their papers or material coming from one or another of the wire services to which the parent organization subscribes.We
    5) Next comes the first set of double registration buttons with OUR UNPRECEDENTED MONEY BACK GUARANTEE in between them. We now are aware that we are reading information about an event that we can register EASILY if we want to NOW.

    6) Detailed BIOs of the speakers with their photos (again!), further building up the credentials of the main participants. This seminar would be nothing if we are not sold on the credentials of the presenters. So this is an emphasis that will never go to waste and should translate into a higher conversion rate.

    The fact that these presenters have such impressive biographies is of course a giant plus. (Also: check out the easy-on-the-eye blue bullets.)

    7) Following the excellent bios of the four presenters, we are hit with a very visible TESTIMONIALS section. Here is the PROOF of how others benefited from this seminar. BENEFITS follow the FEATURES (author bios used as a stand-in for the features of the promised Streamlined System). Observe the FULL NAMES and towns and states fafter the testimonials. We think... "these must be real people."

    8) Then we are provided another chance to click and register with PRICE GUARANTEE. The friendly but convincing and insistent copy continues to chip away at our resistance.

    9) Here comes the BONUSES if we register by May 12, 2007, followed by another registration button. Does your offer also come with a DEADLINE? Does it have a built-in URGENCY?

    This is the FOURTH opportunity to register since we started reading the copy from the top. There will be TWO more such buttons by the time we reach t

    Outsource Product Development - Time and Reasons
    When does outsource product development make sense?Outsource product development has caught the imagination of the entire business world. Sometimes, an enterprise opts for outsourced product development to manage costs
    credentials of the main participants. This seminar would be nothing if we are not sold on the credentials of the presenters. So this is an emphasis that will never go to waste and should translate into a higher conversion rate.

    The fact that these presenters have such impressive biographies is of course a giant plus. (Also: check out the easy-on-the-eye blue bullets.)

    7) Following the excellent bios of the four presenters, we are hit with a very visible TESTIMONIALS section. Here is the PROOF of how others benefited from this seminar. BENEFITS follow the FEATURES (author bios used as a stand-in for the features of the promised Streamlined System). Observe the FULL NAMES and towns and states fafter the testimonials. We think... "these must be real people."

    8) Then we are provided another chance to click and register with PRICE GUARANTEE. The friendly but convincing and insistent copy continues to chip away at our resistance.

    9) Here comes the BONUSES if we register by May 12, 2007, followed by another registration button. Does your offer also come with a DEADLINE? Does it have a built-in URGENCY?

    This is the FOURTH opportunity to register since we started reading the copy from the top. There will be TWO more such buttons by the time we reach

    How To Write A Resume
    When you decide it’s time for a job – or even an internship – your first major step will be your resume. However, not just any resume will do. If you want your dream job, then you are going to have to supply your prospective employer with t
    . (Also: check out the easy-on-the-eye blue bullets.)

    7) Following the excellent bios of the four presenters, we are hit with a very visible TESTIMONIALS section. Here is the PROOF of how others benefited from this seminar. BENEFITS follow the FEATURES (author bios used as a stand-in for the features of the promised Streamlined System). Observe the FULL NAMES and towns and states fafter the testimonials. We think... "these must be real people."

    8) Then we are provided another chance to click and register with PRICE GUARANTEE. The friendly but convincing and insistent copy continues to chip away at our resistance.

    9) Here comes the BONUSES if we register by May 12, 2007, followed by another registration button. Does your offer also come with a DEADLINE? Does it have a built-in URGENCY?

    This is the FOURTH opportunity to register since we started reading the copy from the top. There will be TWO more such buttons by the time we reach

    What Does Success and a Big-Hunk-of-Iron have in Common?
    SUCCESS in Business and Life… is likened to a steam-powered locomotive.That massive hunk of IRON sits there imposingly bold and ready for a successful journey.Coal is the fuel that gets this big hunk of metal traveling at varyin
    Streamlined System). Observe the FULL NAMES and towns and states fafter the testimonials. We think... "these must be real people."

    8) Then we are provided another chance to click and register with PRICE GUARANTEE. The friendly but convincing and insistent copy continues to chip away at our resistance.

    9) Here comes the BONUSES if we register by May 12, 2007, followed by another registration button. Does your offer also come with a DEADLINE? Does it have a built-in URGENCY?

    This is the FOURTH opportunity to register since we started reading the copy from the top. There will be TWO more such buttons by the time we reach

    The Right Marketing Message
    The concept of marketing can be summed up very simply as having the "Right Message" in the "Right Place" in front of the "Right People" at the "Right Time." While that may sound simple, sometimes executing it is not so simple.Becau
    comes the BONUSES if we register by May 12, 2007, followed by another registration button. Does your offer also come with a DEADLINE? Does it have a built-in URGENCY?

    This is the FOURTH opportunity to register since we started reading the copy from the top. There will be TWO more such buttons by the time we reach the bottom of this microsite.

    Always try to give something FREE to your readers as an immediate reward for taking action.

    (Continues and concludes in part 3...)

    (NOTE: Please visit http://write-design-sell.blogspot.com/2007/05/good-microsite.html for the screenshots accompanying this article. Thanks. Uğur)

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    <a href="http://www.addyou.info/article/64497/addyou-Web-Marketing--What-a-Good-Microsite-Should-Look-Like-Part-2-of-3.html">Web Marketing - What a Good Microsite Should Look Like? Part 2 of 3</a>

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