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Add You - The Ultimate Real Estate Lead Generator: Past Clients
1. Email each visitor a satisfaction questionnaire after they purchase. This will allow you to improve your order system, customer service, site, etc.2. Give a percentage of your profits to a cause your customers would like. It could be a charity, school, environmental improvements, etc.3. Take harsh criticism the right way and improve your online business. Don't get down in the dumps, improve the situation so it doesn't happen again.4. Try bartering before you buy services, supplies and equipment for your business. You can use the extra money
METHOD 1: The Education That Never Ends
Get yourself an autoresponder service, or "drip email" as some people call it. Basically, you are going to setup a series of emails that will go out to your cli
Postcards had been valued to be very effective material used to advertise campaign and greet clients’. As a material for advertisement and campaign the cards are designed to contain the services and products offered. As a greeting material greeting cards are made out of them in which are then sent on special occasions and holidays.Handling postcard printing jobs is no longer a problem this time. The gradual changes in the printing technology had totally eased the burden of postcard printing jobs. With the capacity and knowledge of printing companies, postcards are d
Here's just a quick "fact recap" before we go on...
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According to the 2005 REALTOR® Technology Efficiency Survey, co-sponsored by the Center for REALTOR® Technology and the National Association of REALTORS®...
"Over 64% of the respondents report they communicate with their past clients from 1 to 4 times per year. About 18% communicate with their past clients over 6 times per year."
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In today's world where life is moving pretty fast and furiously, contacting your past clients 4, 6, 8 and even 10 times a year just isn't enough to keep your position as "Realtor® Number 1" firmly cemented in their subconscious.
Just think about it this way...
If you really offer your clients a special level or special type of service that they truly cannot get anywhere else in their market (and only you know that), then you OWE it to them to keep reminding them about it. To not do that would simply be irresponsible.
You can think about yourself as being your clients' real estate coach... You help them just as much in the "off-season" when they're not in the market as you do when they are "in the game."
So here are some ideas to help you use technology to develop a stronger relationship with past clients and build your unique value in their eyes and minds.
METHOD 1: The Education That Never Ends
Get yourself an autoresponder service, or "drip email" as some people call it. Basically, you are going to setup a series of emails that will go out to your cli
The Franchise RelationshipIn theory, the franchise relationship is a symbiotic relationship, such as a marriage, or a partnership. However, as often happens, there is a significant gap between theory and practice. What should be well understood is that the goal of the franchisor is the same as any other business entity: maximize profits. Moreover, we live in an era of immediate gratification; therefore, in many business entities long-term planning is limited to managing earnings per share (EPS) for the current reporting period. Thus, many franchisors will
"Over 64% of the respondents report they communicate with their past clients from 1 to 4 times per year. About 18% communicate with their past clients over 6 times per year."
--------------------------------------
In today's world where life is moving pretty fast and furiously, contacting your past clients 4, 6, 8 and even 10 times a year just isn't enough to keep your position as "Realtor® Number 1" firmly cemented in their subconscious.
Just think about it this way...
If you really offer your clients a special level or special type of service that they truly cannot get anywhere else in their market (and only you know that), then you OWE it to them to keep reminding them about it. To not do that would simply be irresponsible.
You can think about yourself as being your clients' real estate coach... You help them just as much in the "off-season" when they're not in the market as you do when they are "in the game."
So here are some ideas to help you use technology to develop a stronger relationship with past clients and build your unique value in their eyes and minds.
METHOD 1: The Education That Never Ends
Get yourself an autoresponder service, or "drip email" as some people call it. Basically, you are going to setup a series of emails that will go out to your cli
It's not the first time and it's not the tenth time that people send me email asking how much money I make from the internet.As much as you hate when people ask how much you make for a living, I hate this question too and seldom entertain this type of emails.Let me ask you...Would you believe me if I told you that I make 30 thousand dollars per month or would you settle with me making 10 thousand dollars?I know the struggles many netpreneurs are having because I was one of them too and I know that they mean to ask a different question.My
Just think about it this way...
If you really offer your clients a special level or special type of service that they truly cannot get anywhere else in their market (and only you know that), then you OWE it to them to keep reminding them about it. To not do that would simply be irresponsible.
You can think about yourself as being your clients' real estate coach... You help them just as much in the "off-season" when they're not in the market as you do when they are "in the game."
So here are some ideas to help you use technology to develop a stronger relationship with past clients and build your unique value in their eyes and minds.
METHOD 1: The Education That Never Ends
Get yourself an autoresponder service, or "drip email" as some people call it. Basically, you are going to setup a series of emails that will go out to your cli
We all know that there are so many ways on how you can produce professional-looking catalogs. Essentially a great catalog is one that has the capability to market your products and services. Catalogs are important in any kind of business. They’re one of the most effective components that make up an unbeatable marketing plan.With catalogs, you can call attention to the products and services that your company is offering. The catalogs can be informative or promotional. Usually, the catalog prints give details about some products as well as services that the business h
You can think about yourself as being your clients' real estate coach... You help them just as much in the "off-season" when they're not in the market as you do when they are "in the game."
So here are some ideas to help you use technology to develop a stronger relationship with past clients and build your unique value in their eyes and minds.
METHOD 1: The Education That Never Ends
Get yourself an autoresponder service, or "drip email" as some people call it. Basically, you are going to setup a series of emails that will go out to your cli
On most days you will be surrounded by people who are smarter than you are. All the brains in the world won't matter unless you have determination, determination to see a project through no matter what happens. If you have stubborn determination it levels the playing field against others, that might be smarter, or have more money.In small business it is very important to think outside the box. You need to step back and look at things objectively, removing yourself enough to look at it as an outsider. This is often hard to do because our business is often
METHOD 1: The Education That Never Ends
Get yourself an autoresponder service, or "drip email" as some people call it. Basically, you are going to setup a series of emails that will go out to your clients at predefined times, automatically... forever.
This is NOT a new concept, but it is something that few do consistently. And that is where the real power is.
The important thing is that the emails need to be of real VALUE to your clients, even if they aren't buying or selling in the next six to twelve months. And you MUST set the stage by letting them know in advance what you are about to do for them.
Something like, "Most of my competition will drop you like a hot potato after your deal is done. They will be on the lookout for the next piece of business and you may never hear from them again. But I take a much more long term approach to my real estate business. I expect that you will call me again when you or a friend need real estate services, so until then, I want to continue offering you value and helping you in anyway I can. As a part of that value, I will be giving you a free subscription to my "101 Hints and Tips for Buyers and Sellers, Even If You JUST Bought Or Sold."
Now, just go and take a few hours to brainstorm and draw on your real estate experience. Make a list of 101 tips that you think your clients should know - stuff that will really help them next time around... Craft a helpful email based on each one, and set them up to go out every other week. That's 4 years worth of email without you lifting a finger once it is setup.
This will take
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