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Add You - M-Commerce Twice the Cash Value of E-Commerce
Ecommerce Web Site Design for Today's Global Market erce Market is very different from the online market in terms of what content consumers are currently paying for. The biggest revenue generators online, 70%, are porn and dating sites. A similar percentage via mobile is for games, music and video. Films, that's another one, Nokia are now distributing Hollywood movies via memory card!The global marketplace has become the modern way of doing business. And being successful requires a well implemented ecommerce web site design. Completing that task is highly technical and complex, to say the least. However, specialty ecommerce software can help even a non-technical entrepreneur develop and implement a viable ecommerce solution.Why Ecommerce Web Sites are so ComplexThere are many aspects involved to any type design ecommerce web site, including the ability to routinely update and change all forms of content, including text, images, inventories, meta tags, statistics and reports, and security issues. This represents a challenge, especially for non-technical persons.Some companies utilize long-term multi-million dollar programs to address these special aspects of successfully conducting ecommerce. Many have an entire staff of highly trained programming specialists to keep their ecommerce web site design finely tuned and running smoothly, to update database security and permissions, or maintain flash presentations.Let The technology specifically 3G, an always on network with transfer rates of 384kbs a second, is here and trickling into mainstream culture. These devices are in fact capable of 1920kbs. Compare that to GPRS at 56kbs. You don't need these speeds to take advantage of this market but you should keep them in mind to realise the full potential of where mobile communication is going. Here's a brief, eye opening, wish list from consumers for future mobile phone payment abilities:- 10 Use your mobile as a key Getting Started How do you Accept Payments? Reverse SMS is very popular at the moment. It provides the ability for you to direct consumers to secret download links on your site whilst taking payment through a premium SMS message. Another method known as 'WAP Push' sends a link via SMS that automatically launches when the message is opened. You will need to set up your own WAP / SMS Gateway on your server which will require server administrator Church Chairs and Used Church Chairs Do you even know what M-Commerce is?Church chairs are the most important piece of furniture a congregation can own and when they are in limited supply can hurt the attendance of the congregation and affect the message being taught in the sanctuary. When church members must stand for long periods of time, their focus is turned to the fact that the room does not have enough church chairs instead of the important truths being dispersed by the pastor on stage. Used church chairs are an option for start up churches or churches with a small budget. Those churches that are interested in making responsible purchases with God's money also prefer to buy used church chairs.There are certain benefits that come with the purchase of new church chairs, but when on a shoestring budget, a used church chairs provider may be a Godsend. There are certain ministries designed to act as a go between those that require church chairs and those that are selling or donating them. Used church chairs can be provided by any church that is replacing their existing load of church chairs, or are remodeling and need to update t Well you better learn fast. Predictions in Europe for M-Commerce, the second largest market behind Asia, are for a spend of ?7.4 Billion in 2006 that's over $8 Billion. That's twice the predicted spend of traditional web services! So what is M-Commerce? It's very simple, mobile / cell phone based sales. Usually relating to content such as games, wallpaper, ringtones etc. But there's much more to it than that. Keep reading. What's the big deal? More people own a mobile phone than a PC, they're better integrated in to daily life. People are very comfortable using them. They are now in fact heavily relied upon, as the phone feature is only a small part of what can be perceived as a miniature multi-purpose multi-capable portable computer. Mobile Growth Mobile growth already outstrips all other communication channels. Half of all Americans are mobile phone subscribers. In the UK the ownership of a mobile phone is equivalent to 1.5 phones per head of population. According to research, mobile content services will be worth $121 Billion worldwide by 2008. White label distribution of ringtones, images, games and other promotions will drive up to 1/5th of the revenue generated. It's estimated 1.5 Billion people worldwide own a mobile phone. With more and more technology add-ons to tempt the consumer these devices are now Cameras, MP3 players, game consoles, voice notepads, picture albums, diary organiser, PDF readers etc etc. In fact I'm writing this article on my PDA / Phone whilst sat in the sunshine in the garden. With two taps on the screen I can hook up to my home wireless network and check my emails, browse the net, update my Blog or edit and publish article submissions on one of my sites all via broadband. We are not that far away from always on Net connections. Once this arrives it will allow anyone to do this almost wherever they are. Certainly in the major cities around the world. When this happens there will be a third Internet boom as Joe public try's out the Net connection again that was always too shoddy to use in the past. And what will they want? Content! ringtones, wallpaper, games, MP3's etc But I'm getting ahead of myself. The real money isn't even going to be made via a Net sale. The real money will be made via SMS(Short Message Service), MMS(Multimedia Messaging System) and this ones a goldmine...Micro payments. Recent research has shown a doubling of worldwide revenue from streaming TV and sports bulletin subscriptions. 380 million people worldwide are expected to subscribe to similar services in 2005. Including TV show bulletins particularly from 'reality TV' shows, News bulletins or Soap updates. Big deal you're not a TV network how can you make some money out of this boom? I'll go into that in a second but first I want to go back to those Micro payments I mentioned earlier. The real gold dust. Micro Payment Profits Micro payments have been around for a while here in the UK. A smaller land mass has allowed for a quicker rollout of mobile technologies here. Nationwide Network coverage is easier to achieve. I believe the first example in the US to take it mainstream was by the 'American Idol' show. Viewers voted for the acts on the show via their mobile phone. They where then charged a small premium for their vote on top of their networks regular SMS charge. Think of the millions of votes that the show attracted and the revenue generated. That's micro payments in action. The beauty of this is that people don't feel like they're spending money because they don't need to whip out their credit card, it's an easier payment method, usually involving a simple text to a small number and the payment is small. They also trust their mobile for making payments unlike an online transaction. Any payments made will appear on their next phone bill. People are already used to paying in this way, they're comfortable with it. Whether it's to vote for an act on a TV show, for a game download or to grab the latest ringtone. What have you got that you could take micro payments for? You should be considering how you can utilise your current website network to tap into this market. Do you offer subscriptions? Is there a service you offer that you could convert to subscriptions. How Can You Make Some Money? Here's a quick example. Your newsletter. Would your subscribers be willing to pay a small premium to have your newsletter delivered directly to their mobile? Wherever they are, without the need to be sat in front of a PC. Thus bypassing the SPAM filter problem and guaranteeing they receive your valuable content. You could sell it as valuable service for your customers with added content not available on your site or via your regular newsletter. Or offer them up to the minute breaking news in their industry, which they receive as it breaks and not when they check their email five hours later when it's to late to take action. Digital artists sell your wallpaper designs direct to the consumer via the mobile phone. New bands forget the record company contract sell your music via MP3's direct to the consumer. Investment advisors get subscribers to your 'Hot Tips' bulletins. Store owners offer a sale bulletin service etc etc The Future The omnipresent Google are moving forward with major mobile initiatives. Spending vast amounts of money to stake a claim in this fledgling market. There's the mobile version of Froogle for one and they've also developed mobile business listings specifically for the potentially huge 'local search' market. They also offer a free SMS based information service http://www.google.com/sms/ and http://www.google.co.uk/sms/ Another major company Real Networks, creators of Real media Player, recently bought Finnish mobile phone game developers Mr Goodliving for $15M. Essentially buying a back catalogue of high profile mobile games. NTL a cable TV company here in the UK recently streamed the Grand National, the biggest race horse meet here in the UK, live to Nokia owning subscribers. This is early days and that's a small glimpse of the future. The M-Commerce Market is very different from the online market in terms of what content consumers are currently paying for. The biggest revenue generators online, 70%, are porn and dating sites. A similar percentage via mobile is for games, music and video. Films, that's another one, Nokia are now distributing Hollywood movies via memory card! The technology specifically 3G, an always on network with transfer rates of 384kbs a second, is here and trickling into mainstream culture. These devices are in fact capable of 1920kbs. Compare that to GPRS at 56kbs. You don't need these speeds to take advantage of this market but you should keep them in mind to realise the full potential of where mobile communication is going. Here's a brief, eye opening, wish list from consumers for future mobile phone payment abilities:- 10 Use your mobile as a key Getting Started How do you Accept Payments? Reverse SMS is very popular at the moment. It provides the ability for you to direct consumers to secret download links on your site whilst taking payment through a premium SMS message. Another method known as 'WAP Push' sends a link via SMS that automatically launches when the message is opened. You will need to set up your own WAP / SMS Gateway on your server which will require server administrator a eBay - Getting More Bids Using An Auction Preview / Phone whilst sat in the sunshine in the garden. With two taps on the screen I can hook up to my home wireless network and check my emails, browse the net, update my Blog or edit and publish article submissions on one of my sites all via broadband.If you sell in small niches as I recommend and are organized enough that you know what you will be listing on eBay 1 to 2 weeks ahead of time, you should give serious thought to previewing your upcoming auctions for your customers. The result can be increased sales and higher final bids.For two years I used a free hosting service to host a small web site that I used as a pre-auction catalog. Each week this preview site would contain pictures and descriptions of the majority of the items I would be listing on eBay the following week.When that hosting service eventually dropped it's free hosting, because of time constraints, I let that part of my business slide. Over the course of the next 3-4 months I saw a significant decrease in the number of bids, the final selling price, and the number of auctions that closed successfully. At the time that was an industry wide trend but I also think it had a great deal to do with the fact I no longer had a preview site on-line.After a few months I moved the site to a cheap hosting company and saw an immediate We are not that far away from always on Net connections. Once this arrives it will allow anyone to do this almost wherever they are. Certainly in the major cities around the world. When this happens there will be a third Internet boom as Joe public try's out the Net connection again that was always too shoddy to use in the past. And what will they want? Content! ringtones, wallpaper, games, MP3's etc But I'm getting ahead of myself. The real money isn't even going to be made via a Net sale. The real money will be made via SMS(Short Message Service), MMS(Multimedia Messaging System) and this ones a goldmine...Micro payments. Recent research has shown a doubling of worldwide revenue from streaming TV and sports bulletin subscriptions. 380 million people worldwide are expected to subscribe to similar services in 2005. Including TV show bulletins particularly from 'reality TV' shows, News bulletins or Soap updates. Big deal you're not a TV network how can you make some money out of this boom? I'll go into that in a second but first I want to go back to those Micro payments I mentioned earlier. The real gold dust. Micro Payment Profits Micro payments have been around for a while here in the UK. A smaller land mass has allowed for a quicker rollout of mobile technologies here. Nationwide Network coverage is easier to achieve. I believe the first example in the US to take it mainstream was by the 'American Idol' show. Viewers voted for the acts on the show via their mobile phone. They where then charged a small premium for their vote on top of their networks regular SMS charge. Think of the millions of votes that the show attracted and the revenue generated. That's micro payments in action. The beauty of this is that people don't feel like they're spending money because they don't need to whip out their credit card, it's an easier payment method, usually involving a simple text to a small number and the payment is small. They also trust their mobile for making payments unlike an online transaction. Any payments made will appear on their next phone bill. People are already used to paying in this way, they're comfortable with it. Whether it's to vote for an act on a TV show, for a game download or to grab the latest ringtone. What have you got that you could take micro payments for? You should be considering how you can utilise your current website network to tap into this market. Do you offer subscriptions? Is there a service you offer that you could convert to subscriptions. How Can You Make Some Money? Here's a quick example. Your newsletter. Would your subscribers be willing to pay a small premium to have your newsletter delivered directly to their mobile? Wherever they are, without the need to be sat in front of a PC. Thus bypassing the SPAM filter problem and guaranteeing they receive your valuable content. You could sell it as valuable service for your customers with added content not available on your site or via your regular newsletter. Or offer them up to the minute breaking news in their industry, which they receive as it breaks and not when they check their email five hours later when it's to late to take action. Digital artists sell your wallpaper designs direct to the consumer via the mobile phone. New bands forget the record company contract sell your music via MP3's direct to the consumer. Investment advisors get subscribers to your 'Hot Tips' bulletins. Store owners offer a sale bulletin service etc etc The Future The omnipresent Google are moving forward with major mobile initiatives. Spending vast amounts of money to stake a claim in this fledgling market. There's the mobile version of Froogle for one and they've also developed mobile business listings specifically for the potentially huge 'local search' market. They also offer a free SMS based information service http://www.google.com/sms/ and http://www.google.co.uk/sms/ Another major company Real Networks, creators of Real media Player, recently bought Finnish mobile phone game developers Mr Goodliving for $15M. Essentially buying a back catalogue of high profile mobile games. NTL a cable TV company here in the UK recently streamed the Grand National, the biggest race horse meet here in the UK, live to Nokia owning subscribers. This is early days and that's a small glimpse of the future. The M-Commerce Market is very different from the online market in terms of what content consumers are currently paying for. The biggest revenue generators online, 70%, are porn and dating sites. A similar percentage via mobile is for games, music and video. Films, that's another one, Nokia are now distributing Hollywood movies via memory card! The technology specifically 3G, an always on network with transfer rates of 384kbs a second, is here and trickling into mainstream culture. These devices are in fact capable of 1920kbs. Compare that to GPRS at 56kbs. You don't need these speeds to take advantage of this market but you should keep them in mind to realise the full potential of where mobile communication is going. Here's a brief, eye opening, wish list from consumers for future mobile phone payment abilities:- 10 Use your mobile as a key Getting Started How do you Accept Payments? Reverse SMS is very popular at the moment. It provides the ability for you to direct consumers to secret download links on your site whilst taking payment through a premium SMS message. Another method known as 'WAP Push' sends a link via SMS that automatically launches when the message is opened. You will need to set up your own WAP / SMS Gateway on your server which will require server administrator Business Blogs and Their Benefits logies here. Nationwide Network coverage is easier to achieve. I believe the first example in the US to take it mainstream was by the 'American Idol' show. Viewers voted for the acts on the show via their mobile phone. They where then charged a small premium for their vote on top of their networks regular SMS charge. Think of the millions of votes that the show attracted and the revenue generated.Blog is a medium for self-expression on web. Blogs are in the form of few paragraph entries. Blogs are created by both individual and companies, which are in the form of personal and commercial blogs. It provides an option to make the articles interactive in the form of comments. Wiki is another type of blog which is similar to web page with contribution from more then one people.Business blog helps companies or an individual to reach out to new audiences. If you have any information to share with people then blogs are the best and easiest way to publish it online and share it with your customers.The business blogs could be categorized into many ways. It could help a company to communicate with its people who are stationed at different location. The employees could update themselves about the happenings in the company from miles away. Companies could also use them to exhibit their skills, which will eventually carve a niche for them.Now we will look at how a business could benefit from a blog:1. Business blogs helps to build a community a That's micro payments in action. The beauty of this is that people don't feel like they're spending money because they don't need to whip out their credit card, it's an easier payment method, usually involving a simple text to a small number and the payment is small. They also trust their mobile for making payments unlike an online transaction. Any payments made will appear on their next phone bill. People are already used to paying in this way, they're comfortable with it. Whether it's to vote for an act on a TV show, for a game download or to grab the latest ringtone. What have you got that you could take micro payments for? You should be considering how you can utilise your current website network to tap into this market. Do you offer subscriptions? Is there a service you offer that you could convert to subscriptions. How Can You Make Some Money? Here's a quick example. Your newsletter. Would your subscribers be willing to pay a small premium to have your newsletter delivered directly to their mobile? Wherever they are, without the need to be sat in front of a PC. Thus bypassing the SPAM filter problem and guaranteeing they receive your valuable content. You could sell it as valuable service for your customers with added content not available on your site or via your regular newsletter. Or offer them up to the minute breaking news in their industry, which they receive as it breaks and not when they check their email five hours later when it's to late to take action. Digital artists sell your wallpaper designs direct to the consumer via the mobile phone. New bands forget the record company contract sell your music via MP3's direct to the consumer. Investment advisors get subscribers to your 'Hot Tips' bulletins. Store owners offer a sale bulletin service etc etc The Future The omnipresent Google are moving forward with major mobile initiatives. Spending vast amounts of money to stake a claim in this fledgling market. There's the mobile version of Froogle for one and they've also developed mobile business listings specifically for the potentially huge 'local search' market. They also offer a free SMS based information service http://www.google.com/sms/ and http://www.google.co.uk/sms/ Another major company Real Networks, creators of Real media Player, recently bought Finnish mobile phone game developers Mr Goodliving for $15M. Essentially buying a back catalogue of high profile mobile games. NTL a cable TV company here in the UK recently streamed the Grand National, the biggest race horse meet here in the UK, live to Nokia owning subscribers. This is early days and that's a small glimpse of the future. The M-Commerce Market is very different from the online market in terms of what content consumers are currently paying for. The biggest revenue generators online, 70%, are porn and dating sites. A similar percentage via mobile is for games, music and video. Films, that's another one, Nokia are now distributing Hollywood movies via memory card! The technology specifically 3G, an always on network with transfer rates of 384kbs a second, is here and trickling into mainstream culture. These devices are in fact capable of 1920kbs. Compare that to GPRS at 56kbs. You don't need these speeds to take advantage of this market but you should keep them in mind to realise the full potential of where mobile communication is going. Here's a brief, eye opening, wish list from consumers for future mobile phone payment abilities:- 10 Use your mobile as a key Getting Started How do you Accept Payments? Reverse SMS is very popular at the moment. It provides the ability for you to direct consumers to secret download links on your site whilst taking payment through a premium SMS message. Another method known as 'WAP Push' sends a link via SMS that automatically launches when the message is opened. You will need to set up your own WAP / SMS Gateway on your server which will require server administrator How to Make Money Selling on eBay - Tips Regarding Efficiency Options for the Growing Business ing they receive your valuable content. You could sell it as valuable service for your customers with added content not available on your site or via your regular newsletter.Those who know how to make money selling on eBay know that as the business continues to grow, options for efficiency must be considered. Specifically, the efficiency of daily operations needs to be improved. Other, less labor intensive product and product delivery options also need to be considered. This is an ongoing, continual process that can lead to even more sales and even more profits when done correctlyThere are several options that can aid in improving operational efficiency and also reduce the labor associated with products and product delivery. Those who know how to make money selling on eBay know that these options include:• Software – There are software programs that will support virtually every aspect of an eBay business. Examine the options, and make the decision where software might save time and/or money.• Operational efficiency – A thorough examination of the business operation needs to occur. Redundant and non-value-added tasks need to be reduced and eliminated whenever possible.• Dropship – If you are currently maintain Or offer them up to the minute breaking news in their industry, which they receive as it breaks and not when they check their email five hours later when it's to late to take action. Digital artists sell your wallpaper designs direct to the consumer via the mobile phone. New bands forget the record company contract sell your music via MP3's direct to the consumer. Investment advisors get subscribers to your 'Hot Tips' bulletins. Store owners offer a sale bulletin service etc etc The Future The omnipresent Google are moving forward with major mobile initiatives. Spending vast amounts of money to stake a claim in this fledgling market. There's the mobile version of Froogle for one and they've also developed mobile business listings specifically for the potentially huge 'local search' market. They also offer a free SMS based information service http://www.google.com/sms/ and http://www.google.co.uk/sms/ Another major company Real Networks, creators of Real media Player, recently bought Finnish mobile phone game developers Mr Goodliving for $15M. Essentially buying a back catalogue of high profile mobile games. NTL a cable TV company here in the UK recently streamed the Grand National, the biggest race horse meet here in the UK, live to Nokia owning subscribers. This is early days and that's a small glimpse of the future. The M-Commerce Market is very different from the online market in terms of what content consumers are currently paying for. The biggest revenue generators online, 70%, are porn and dating sites. A similar percentage via mobile is for games, music and video. Films, that's another one, Nokia are now distributing Hollywood movies via memory card! The technology specifically 3G, an always on network with transfer rates of 384kbs a second, is here and trickling into mainstream culture. These devices are in fact capable of 1920kbs. Compare that to GPRS at 56kbs. You don't need these speeds to take advantage of this market but you should keep them in mind to realise the full potential of where mobile communication is going. Here's a brief, eye opening, wish list from consumers for future mobile phone payment abilities:- 10 Use your mobile as a key Getting Started How do you Accept Payments? Reverse SMS is very popular at the moment. It provides the ability for you to direct consumers to secret download links on your site whilst taking payment through a premium SMS message. Another method known as 'WAP Push' sends a link via SMS that automatically launches when the message is opened. You will need to set up your own WAP / SMS Gateway on your server which will require server administrator A Key Travel Business Opportunity For Sustained Sales Growth erce Market is very different from the online market in terms of what content consumers are currently paying for. The biggest revenue generators online, 70%, are porn and dating sites. A similar percentage via mobile is for games, music and video. Films, that's another one, Nokia are now distributing Hollywood movies via memory card!Question: What is one of the easiest ways to get a sustained increase in sales in your travel business?Answer- track and monitor the amount of people you give a quote to versus the number people who buy. Look at ways of improving the conversion rate to sale.Now this sounds simple but in theory hardly any travel business or any business does this effectively. But I am convinced after coaching 146 businesses that this is one of the easiest ways to get sustained improvement.Please consider this example: If ten people come through your travel business and all get a quote from you for some future travel arrangement. Obviously some will buy; usually 30% of people on average. Consider the ramifications if you were able to double this ratio to 60% over a 12 month period.If you can do this you have just doubled your business. What a great travel business opportunity this is. And I assure you it is possible.So how do we achieve a higher conversion rate to sale? The idea is to have uniqueness about how you deliver information to your enquire The technology specifically 3G, an always on network with transfer rates of 384kbs a second, is here and trickling into mainstream culture. These devices are in fact capable of 1920kbs. Compare that to GPRS at 56kbs. You don't need these speeds to take advantage of this market but you should keep them in mind to realise the full potential of where mobile communication is going. Here's a brief, eye opening, wish list from consumers for future mobile phone payment abilities:- 10 Use your mobile as a key Getting Started How do you Accept Payments? Reverse SMS is very popular at the moment. It provides the ability for you to direct consumers to secret download links on your site whilst taking payment through a premium SMS message. Another method known as 'WAP Push' sends a link via SMS that automatically launches when the message is opened. You will need to set up your own WAP / SMS Gateway on your server which will require server administrator access to use both these solutions. But there are other easier solutions a number of websites are springing up that allow you to upload your content available for download, games, video, wallpaper, MP3's etc . A small fee is taken from each paid download by the SMS Gateway company. I've compiled a list of useful links to a number of the above solutions and I've also thrown in a couple of links to 'mobaphile' websites were you will find some interesting predictions for the future development of mobile phones along with some real off the wall ideas for making money with mobiles. M-commerce resource list. To paraphrase a strap line 'The future's bright the future's mobile'.
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