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Add You - Selling Online - Common Shopping Carts
A well structured press release in an excellent way of receiving free publicity for very little effort and cost. It is simply the process of writing a newsworthy story about your company, products or services in a reasonably standard format, and then distributing it in the correct way to relevant media contacts.This document contains only a brief overview of the basic structure of a release. For a more in-depth walkthrough of the Do's and Dont's, together with a step-by-step guide with examples, refer to Chapter 2.1 within the 'Marketing your Business' book, available at www.marketingyour.biz.Start by ensuring you actually have a story
Miva Merchant, in its basic form, provides a robust shopping cart environment able to handle a large number of products. Like osCommerce, it is software installed on the web server that is administered via a user's web b
Many people today are rushing to get started in the investment game by opening online trading accounts with the largest brokers in the USA today. However, many people are also losing money each day due to either a lack of trading knowledge or merely having the gambling mindset when doing online trading.This article highlights there essential strategies that you need to know in order to make more money from online trading.1. Understand market trends Regardless of whether you are trading commodities, forex or stocks online, you need to have a basic understanding of market trends. Financial analysts generally categorize this knowledge
Ecommerce hosting is filled with many choices. Unavoidable and undeniably important, the choice of shopping cart program is one that will effect every aspect of a store's future on the web. The shopping cart is how your customers find your products and ultimate pay you for them. That last part is, perhaps, the most important of all. Choosing one that is right for an individual's needs and can be comfortably administered is a step that can't be understated. This article will briefly review 2 popular shopping cart programs, Miva Merchant and osCommerce.
osCommerce
osCommerce is an open source shopping cart solution offered by many hosts. To the frugal, its most endearing quality will be the price tag, which is non-existent. Being open source, osCommerce is available free of charge for anyone's use. Simply jumping at the cheaper of the two solutions is not the ideal way to proceed. osCommerce provides all the basic functionality to run a store, add products, categories, and manage customer account information. The look and feel of the store can be modified somewhat through the use of templates, but the basic layout will remain fairly static. Visit one osCommerce store, and it will be fairly easy to identify the cart in the future. This is not necessarily a drawback, as some customers may appreciate using a familiar shopping cart if they have had good experience with another osCommerce store in the past.
As open source software, osCommerce's primary method of support is via its user community. There is no "official" support support channel, simply forums and user groups that discuss the program and even develop add-ons for it. This means the primary method of support in an osCommerce environment will be via your host's technical support department. This makes finding a host with reputable technical support very important. This is the primary trade off with most open-source software, economy versus supportability. Paying a large sum of money for any piece of commercial software not only pays for further development, but also for the software company to maintain support channels for that software. Open source programs don't have that luxury, they rely on the user community to provide a means of support.
Miva Merchant
Miva Merchant is a large piece of commercial software, and as such will require a more significant capital investment than osCommerce. Fortunately many website hosting companies offer what is essentially a "rental" of a Miva Merchant licence for a much smaller fee compared to an outright purchase direct from Miva Small Business. Anyone considering this option should be aware that using a hosting company's licence means that licence will remain with the hosting company even if they decided to leave. Miva Merchant does provide for import and export of customers and products, though, so a new cart can be setup at a new host with relatively little inconvenience.
Miva Merchant, in its basic form, provides a robust shopping cart environment able to handle a large number of products. Like osCommerce, it is software installed on the web server that is administered via a user's web br
I'm going to let you in on a little secret...the best advice I never received for making money online....Patience is the key to making money online. Sounds simple right? Actually this is the most challenging thing to accomplish when looking for ways to make money online. Why? Because the internet is loaded with get rich quick schemes and marketing tactics that lead you to believe that you can make thousands per month for doing nothing. Your Challenge? To sort through all of the information and pick out what works for you!There are tons of ways to make money online; home business opportunities, telecommute positions, becomi
osCommerce
osCommerce is an open source shopping cart solution offered by many hosts. To the frugal, its most endearing quality will be the price tag, which is non-existent. Being open source, osCommerce is available free of charge for anyone's use. Simply jumping at the cheaper of the two solutions is not the ideal way to proceed. osCommerce provides all the basic functionality to run a store, add products, categories, and manage customer account information. The look and feel of the store can be modified somewhat through the use of templates, but the basic layout will remain fairly static. Visit one osCommerce store, and it will be fairly easy to identify the cart in the future. This is not necessarily a drawback, as some customers may appreciate using a familiar shopping cart if they have had good experience with another osCommerce store in the past.
As open source software, osCommerce's primary method of support is via its user community. There is no "official" support support channel, simply forums and user groups that discuss the program and even develop add-ons for it. This means the primary method of support in an osCommerce environment will be via your host's technical support department. This makes finding a host with reputable technical support very important. This is the primary trade off with most open-source software, economy versus supportability. Paying a large sum of money for any piece of commercial software not only pays for further development, but also for the software company to maintain support channels for that software. Open source programs don't have that luxury, they rely on the user community to provide a means of support.
Miva Merchant
Miva Merchant is a large piece of commercial software, and as such will require a more significant capital investment than osCommerce. Fortunately many website hosting companies offer what is essentially a "rental" of a Miva Merchant licence for a much smaller fee compared to an outright purchase direct from Miva Small Business. Anyone considering this option should be aware that using a hosting company's licence means that licence will remain with the hosting company even if they decided to leave. Miva Merchant does provide for import and export of customers and products, though, so a new cart can be setup at a new host with relatively little inconvenience.
Miva Merchant, in its basic form, provides a robust shopping cart environment able to handle a large number of products. Like osCommerce, it is software installed on the web server that is administered via a user's web b
Media relations can be difficult, but also rewarding. And the lessons we learn from working with newspapers, magazines, radio, television, and online publications should increase the effectiveness of all our communication initiatives.That's because dealing with the media parallels our dealings with other stakeholders. In media relations, the competition to be heard and get a response intensifies. As the old saying about New York goes, "If you can make it here, you can make it anywhere!" So, if you can get the media to pick up your 'story,' you should be able to get other stakeholders to do the same.To get media attention for your story
As open source software, osCommerce's primary method of support is via its user community. There is no "official" support support channel, simply forums and user groups that discuss the program and even develop add-ons for it. This means the primary method of support in an osCommerce environment will be via your host's technical support department. This makes finding a host with reputable technical support very important. This is the primary trade off with most open-source software, economy versus supportability. Paying a large sum of money for any piece of commercial software not only pays for further development, but also for the software company to maintain support channels for that software. Open source programs don't have that luxury, they rely on the user community to provide a means of support.
Miva Merchant
Miva Merchant is a large piece of commercial software, and as such will require a more significant capital investment than osCommerce. Fortunately many website hosting companies offer what is essentially a "rental" of a Miva Merchant licence for a much smaller fee compared to an outright purchase direct from Miva Small Business. Anyone considering this option should be aware that using a hosting company's licence means that licence will remain with the hosting company even if they decided to leave. Miva Merchant does provide for import and export of customers and products, though, so a new cart can be setup at a new host with relatively little inconvenience.
Miva Merchant, in its basic form, provides a robust shopping cart environment able to handle a large number of products. Like osCommerce, it is software installed on the web server that is administered via a user's web b
Do you know what it takes to become an expert in your industry?It's easier than you might think.It really only takes two things:1) Deciding you want to become known as an expert.2) Following the proven path to becoming known.Take a look around. On the web. In your daily newspaper. In your favorite magazine.Listen to the radio. Watch TV.You'll find one thing present in all of these places. People sharing their expertise.Sometimes it's through articles they've written.Other times they're being interviewed.Then ask yourself these question
Miva Merchant
Miva Merchant is a large piece of commercial software, and as such will require a more significant capital investment than osCommerce. Fortunately many website hosting companies offer what is essentially a "rental" of a Miva Merchant licence for a much smaller fee compared to an outright purchase direct from Miva Small Business. Anyone considering this option should be aware that using a hosting company's licence means that licence will remain with the hosting company even if they decided to leave. Miva Merchant does provide for import and export of customers and products, though, so a new cart can be setup at a new host with relatively little inconvenience.
Miva Merchant, in its basic form, provides a robust shopping cart environment able to handle a large number of products. Like osCommerce, it is software installed on the web server that is administered via a user's web b
Why write an eBook?You want ongoing, lifelong multiple streams of income. You want to raise your credibility and trust ratings with clients or customers. You want to get your message out so the world can be a better place.You want to spend only a little time on it. (Would you be willing to spend 4 hours a week?) You want to get it out fast (Would 4-8 weeks be OK?) You want to market for a low-cost investment. And, for some of you, you are ready to be innovative and even take a small risk to get your eBook read by hundreds of thousands, rather than hundreds!Where are you now?You have an idea for your eBook; you have a lot
Miva Merchant, in its basic form, provides a robust shopping cart environment able to handle a large number of products. Like osCommerce, it is software installed on the web server that is administered via a user's web browser. The browser based interface includes many "wizard-driven" processes to accomplish basic tasks, such as product and category setup, that ease new users into the administrative system. Once comfortable with the basic functionality, an advanced version of the administration system is available for more detailed and efficient management of the store. Miva Merchant is highly customizable, affording the ability to style the store to mimic the appearance of the parent website. More advanced store styling features have been added with the recent version 5 release.
Like osCommerce, support for Miva Merchant will come primarily via the hosting company, though Miva Small Business offers direct support channels for a yearly fee. Purchasing support from Miva allows users to bypass their hosting company's technical support and speak directly with a Miva Merchant representative. Also similar to osCommerce, Miva Merchant has a thriving "module" community. Modules are programs installed to Miva Merchant that offer increased functionality. If the core functionally of Miva Merchant "out of the box" lacks a required feature, it is likely that feature can be added by a module. Unlike osCommerce, these modules will come at a cost.
Conclusions
Miva Merchant and osCommerce are both powerful carts with strong, basic feature sets that will fit the needs of many online stores. The mostly non-existent cost of osCommerce provides a low barrier of entry for many smaller stores without a significant amount of capital. Though attractive for that reason, it is best to examine the feature sets of each cart and determine which one is most appropriate for the needs of the individual store. Making a wrong choice can have long lasting consequences. Switching between web hosts will seem easy after attempting to switch between shopping cart programs.
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