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Add You - Search Engines and Domain Selling: Domains for SEO
One thing we learned during the 2005 Atlantic tropical hurricane season was that large category hurricanes when they devastate and destroy an area; they also destroyed business careers and force people to move on to greener pastures. Often corporate employees or even small business owners have to move to other cities and start again.Generally we find that qualified hard-worki
The domain should be as short, meaningful and memorable. Above all, it should describe the business or a part of the business.
Say, SendWishes has excellent partners in Italy, and they really specialize in delivering flowers in Italy. Using this fact to their advantage, SendWishes could use a domain like flowers2ita
A recent survey by Salary.com shows employee productivity may not be all that employers would like. According to the survey, “the average worker in the US admits to frittering away 2.09 hours per eight hour workday”. This figure does not include lunch breaks or other scheduled break-time.In Wisconsin, for every eight hours work an employer pays for, the employee is likely to
So how do you select domains that give you visibility on the Internet? The answer, like always, is simple: What are your users searching for? Say for example, you run a company called SendWishes (I wish for a sandwich – that is a bad play). And, you have your e-commerce Website at sendwishes.com. Now, make a guess, what can the company be offering to the users? The answer isn’t that obvious isn’t it? Of course, on further thought, we do get an idea that it has something to do with sending wishes in the form of e-greetings, gifts, flowers and chocolates even.
Well, let us assume the business is in this space. But think about the users that don’t know about SendWishes yet, they’d be searching for stuff with keywords that aren’t a part of the domain. That brings us to rule one:
Think about what your users are searching for, then, incorporate the keywords they use to search for products or services you offer right in the domain name.
You can try this for yourself. Try searching for a product or service you’d like to buy in the next few days, and see the results that come up on the search engine. But hey, but that doesn’t mean you buy a domain like greetings-gifts-flowers-chocolates.com. While you may get search hits, users are very likely to forget the domain. That brings us to rule two:
The domain should be as short, meaningful and memorable. Above all, it should describe the business or a part of the business.
Say, SendWishes has excellent partners in Italy, and they really specialize in delivering flowers in Italy. Using this fact to their advantage, SendWishes could use a domain like flowers2ital
Are your customers asking for credit card processing services? If so, you may want to consider adding this service to your company’s Website in order to provide convenient payment methods that will bring back repeat business. Many companies today are moving more toward e-commerce, which means that if you want to avoid getting left behind, you should get ready to join the throng of pr
Well, let us assume the business is in this space. But think about the users that don’t know about SendWishes yet, they’d be searching for stuff with keywords that aren’t a part of the domain. That brings us to rule one:
Think about what your users are searching for, then, incorporate the keywords they use to search for products or services you offer right in the domain name.
You can try this for yourself. Try searching for a product or service you’d like to buy in the next few days, and see the results that come up on the search engine. But hey, but that doesn’t mean you buy a domain like greetings-gifts-flowers-chocolates.com. While you may get search hits, users are very likely to forget the domain. That brings us to rule two:
The domain should be as short, meaningful and memorable. Above all, it should describe the business or a part of the business.
Say, SendWishes has excellent partners in Italy, and they really specialize in delivering flowers in Italy. Using this fact to their advantage, SendWishes could use a domain like flowers2ita
Many small and medium sized businesses, as well as some large companies, have little idea of the financial state of the organisation.It some instances a daily, or even a less frequent check on the bank balance, purports to represent the financial control exercised by the business owner. Other performance indicators may also be used, but unless they form part of a focused and r
Well, let us assume the business is in this space. But think about the users that don’t know about SendWishes yet, they’d be searching for stuff with keywords that aren’t a part of the domain. That brings us to rule one:
Think about what your users are searching for, then, incorporate the keywords they use to search for products or services you offer right in the domain name.
You can try this for yourself. Try searching for a product or service you’d like to buy in the next few days, and see the results that come up on the search engine. But hey, but that doesn’t mean you buy a domain like greetings-gifts-flowers-chocolates.com. While you may get search hits, users are very likely to forget the domain. That brings us to rule two:
The domain should be as short, meaningful and memorable. Above all, it should describe the business or a part of the business.
Say, SendWishes has excellent partners in Italy, and they really specialize in delivering flowers in Italy. Using this fact to their advantage, SendWishes could use a domain like flowers2ita
I worked as a Yellow Page consultant for nearly 25 years, and before that ran an advertising agency. Over those three decades, I met with many husband and wife teams. The small business was, and still is, the backbone of the directory business. I got to observe the good, the bad, and the ugly. Being in a relationship, whether as a marriage or a business, a partnership can bring out t
You can try this for yourself. Try searching for a product or service you’d like to buy in the next few days, and see the results that come up on the search engine. But hey, but that doesn’t mean you buy a domain like greetings-gifts-flowers-chocolates.com. While you may get search hits, users are very likely to forget the domain. That brings us to rule two:
The domain should be as short, meaningful and memorable. Above all, it should describe the business or a part of the business.
Say, SendWishes has excellent partners in Italy, and they really specialize in delivering flowers in Italy. Using this fact to their advantage, SendWishes could use a domain like flowers2ita
In part 1 of this article series on marketing with blogs, I discussed the reasons why blogs are excellent tools for marketing.In this article I outline some tips on using your blog as a good vehicle for your marketing communications.Tip # 1: Choose The Topic Of Your Blog WellMake sure you are targeting the right audience for your products. You might love golf, bu
The domain should be as short, meaningful and memorable. Above all, it should describe the business or a part of the business.
Say, SendWishes has excellent partners in Italy, and they really specialize in delivering flowers in Italy. Using this fact to their advantage, SendWishes could use a domain like flowers2italy.com. Now think about the users who might be looking for sending flowers to Italy, what keywords would they use? See, you have most of the keywords in the domain. Similarly, you could also buy gifts2italy.com and so on. Domains bought for SEO purposes must necessarily describe your business and what you do.
Users come in all shapes and sizes, most of them might not be native English speakers, so you could book domains in other languages too. The idea is to be as close to the keywords that your user will give to the search engine. Some people even go to extent of booking domains with popular spelling mistakes and mistypes! Guess what page would gooogle.com, or uahoo.com open.
While that is all that goes for buying domains for SEO purposes, but you shouldn’t just stop here. Make sure the keywords you use in your SEO domains are sprinkled in your Website. This strategy is sure to get you higher rankings. If you stick with these rules, that 10-dollar-fee you spent on the SEO domain is sure to give you a steady stream of traffic for a year.
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