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Add You - #1 Mistake Most Blogs Do
South Korean Business - An Introduction To Business In Seoul nd having the ability to carry many different content types that do not mix well together if provided through a linear content structure.Seoul, as the capital city of South Korea, is a growing and strong economic area, and now one of the main trading posts in Asia. Korean people have a very traditional business culture and practices and understanding the Korean culture is thus very important if you wish to succeed in business in Korea. Understanding the Korean way of doing things is essential. This article aims to throw light on the Korean business market, Korean business strategies, Korean business trends and Korean business culture.Korean business A typical e-zine might include: - an editorial; - a leading article, representing the prevailing topic of a specific e-zine issue; - supporting articles, clearly structured to show they are secondary to the leading article; - links to "best of" blog posts in the given timeframe; - links to the most relevant forum topics and posts; - a news section; - a featured client case study; - different advertisements (banner ads, textual ads, advertorials etc.); - a featured consultant; - a Q&A section; - a fea Best Approach For Free Advertisement As much as this might surprise most bloggers, the #1 mistake most blogs are doing is not publishing their content via e-mail, as a supplement to their RSS feeds.Product/service publicity is the superhighway to business success everyone dreams. Then imagine having your product/service written on newspapers, trade publications, aired on radio and viewed on television absolutely for free!!! That’s going to skyrocket your profit target only if you know how to use the best method of getting free publicity.The million-dollar question now is, what’s the best method for a free publicity? It is the PRESS or NEWS RELEASE. The knowledge about how it works is the key to your success. T Just think about it: while RSS is growing strong, it still only penetrates about 5-6% of the American online population. Furthermore, according to a recent BlogAds survey, "only 12 percent of the blog reading audience said it used RSS always or often". If you're delivering your blog content only via RSS, you're missing out on about 80% or more of potential regular readership/followship. THE KEY BLOG PROBLEM There are millions of blogs already, but really few people have the time to watch more than a few daily. But if they come back just once a week, they can be quickly overwhelmed with the amount of new content. That's why it's crucial to provide a "best of", a helping hand to guide your readers to the "must-read" content you publish … and delivering this content either as a standalone “blog-zine” or as part of your regular e-mail newsletter. WHAT SHOULD YOU DO? Deliver your blog posts as they are written via RSS, but then also publish a regular (weekly or monthly) e-mail e-zine with your "top blog posts" for those that are still not in to RSS. Don't do just one channel, do both. E-mail is still the #1 end-user content delivery channel ... whether we like it or not. Using e-mail (as a supplement to RSS) to deliver our content is just good business practice, at least for now. THE CHRIS PIRILLO EXAMPLE Chris Pirillo is the publisher of one of the most popular sites on the net, Lockergnome.com. He was actually the first to proclaim e-mail as being dead. But still, while he preferrs for his subscribers to use RSS instead of e-mail, that isn’t stopping him from using or promoting either RSS or e-mail. COMPARING BLOGS, E-ZINES, E-MAIL AND RSS If you’re reading this article and thinking that blogs are actually “beyond e-mail”, just consider the following reality. RSS and e-mail are content delivery channels; the tools that enable us to deliver our content to end-users. Blogs and e-zines on the other hand are two different internet media content formats, differing in how/what content is provided and presented through them. RSS/e-mail and blogs/e-zines cannot be directly compared. Blog content and e-zine content can both be delivered via RSS and e-mail, and there is no direct business/logical relation between, for example, blogs and RSS. Blogs are "personal" conversations, opinions and news, delivered in a linear structure, usually written in a more personal style, and confined to a limited number of content types. E-zines on the other hand are more similar to magazines or newspapers, carrying content presented in a complex non-linear content structure, and having the ability to carry many different content types that do not mix well together if provided through a linear content structure. A typical e-zine might include: - an editorial; - a leading article, representing the prevailing topic of a specific e-zine issue; - supporting articles, clearly structured to show they are secondary to the leading article; - links to "best of" blog posts in the given timeframe; - links to the most relevant forum topics and posts; - a news section; - a featured client case study; - different advertisements (banner ads, textual ads, advertorials etc.); - a featured consultant; - a Q&A section; - a feat Relocating in Northern Ireland ome back just once a week, they can be quickly overwhelmed with the amount of new content.Value for money, a co-operative, skilled and enthusiastic workforce keen to see investors doing well, have combined to make Northern Ireland an attractive option for both public and private sector relocations. It’s an equalling appealing choice for the kind of internationally mobile, high skills level individuals who are considering a move.This region, once marred by its history of political instability and violence, is developing a new designer appeal. It is starting to draw in the kind of internationally mobile, h That's why it's crucial to provide a "best of", a helping hand to guide your readers to the "must-read" content you publish … and delivering this content either as a standalone “blog-zine” or as part of your regular e-mail newsletter. WHAT SHOULD YOU DO? Deliver your blog posts as they are written via RSS, but then also publish a regular (weekly or monthly) e-mail e-zine with your "top blog posts" for those that are still not in to RSS. Don't do just one channel, do both. E-mail is still the #1 end-user content delivery channel ... whether we like it or not. Using e-mail (as a supplement to RSS) to deliver our content is just good business practice, at least for now. THE CHRIS PIRILLO EXAMPLE Chris Pirillo is the publisher of one of the most popular sites on the net, Lockergnome.com. He was actually the first to proclaim e-mail as being dead. But still, while he preferrs for his subscribers to use RSS instead of e-mail, that isn’t stopping him from using or promoting either RSS or e-mail. COMPARING BLOGS, E-ZINES, E-MAIL AND RSS If you’re reading this article and thinking that blogs are actually “beyond e-mail”, just consider the following reality. RSS and e-mail are content delivery channels; the tools that enable us to deliver our content to end-users. Blogs and e-zines on the other hand are two different internet media content formats, differing in how/what content is provided and presented through them. RSS/e-mail and blogs/e-zines cannot be directly compared. Blog content and e-zine content can both be delivered via RSS and e-mail, and there is no direct business/logical relation between, for example, blogs and RSS. Blogs are "personal" conversations, opinions and news, delivered in a linear structure, usually written in a more personal style, and confined to a limited number of content types. E-zines on the other hand are more similar to magazines or newspapers, carrying content presented in a complex non-linear content structure, and having the ability to carry many different content types that do not mix well together if provided through a linear content structure. A typical e-zine might include: - an editorial; - a leading article, representing the prevailing topic of a specific e-zine issue; - supporting articles, clearly structured to show they are secondary to the leading article; - links to "best of" blog posts in the given timeframe; - links to the most relevant forum topics and posts; - a news section; - a featured client case study; - different advertisements (banner ads, textual ads, advertorials etc.); - a featured consultant; - a Q&A section; - a fea Is Franchising Right for You? to RSS) to deliver our content is just good business practice, at least for now.Most probably you have heard of several success stories in franchising. Perhaps you have given it a lot of though and are thinking of wading into the business just to test the waters. Before you do, here are some other questions you might like to chew on just to determine if franchising is indeed for you.Have you manage to limit you choices of a franchise to a specific product or service? You must have at least the basic knowledge on the franchise business you are planning on getting into. If you have an extensi THE CHRIS PIRILLO EXAMPLE Chris Pirillo is the publisher of one of the most popular sites on the net, Lockergnome.com. He was actually the first to proclaim e-mail as being dead. But still, while he preferrs for his subscribers to use RSS instead of e-mail, that isn’t stopping him from using or promoting either RSS or e-mail. COMPARING BLOGS, E-ZINES, E-MAIL AND RSS If you’re reading this article and thinking that blogs are actually “beyond e-mail”, just consider the following reality. RSS and e-mail are content delivery channels; the tools that enable us to deliver our content to end-users. Blogs and e-zines on the other hand are two different internet media content formats, differing in how/what content is provided and presented through them. RSS/e-mail and blogs/e-zines cannot be directly compared. Blog content and e-zine content can both be delivered via RSS and e-mail, and there is no direct business/logical relation between, for example, blogs and RSS. Blogs are "personal" conversations, opinions and news, delivered in a linear structure, usually written in a more personal style, and confined to a limited number of content types. E-zines on the other hand are more similar to magazines or newspapers, carrying content presented in a complex non-linear content structure, and having the ability to carry many different content types that do not mix well together if provided through a linear content structure. A typical e-zine might include: - an editorial; - a leading article, representing the prevailing topic of a specific e-zine issue; - supporting articles, clearly structured to show they are secondary to the leading article; - links to "best of" blog posts in the given timeframe; - links to the most relevant forum topics and posts; - a news section; - a featured client case study; - different advertisements (banner ads, textual ads, advertorials etc.); - a featured consultant; - a Q&A section; - a fea Describing Intellectual Property in Your Business Plan Blogs and e-zines on the other hand are two different internet media content formats, differing in how/what content is provided and presented through them.Most companies that are worthy of raising venture capital have proprietary Intellectual Property (IP). In fact, the quality of the IP and the management team are often the two most important aspects of a venture capitalist’s investment decision. The challenge that many ventures face, however, is that most investors will not sign non-disclosure agreements (NDAs), and NDAs are critical to maintaining the proprietary nature of the IP. This article details the appropriate strategy for addressing proprietary IP in your business RSS/e-mail and blogs/e-zines cannot be directly compared. Blog content and e-zine content can both be delivered via RSS and e-mail, and there is no direct business/logical relation between, for example, blogs and RSS. Blogs are "personal" conversations, opinions and news, delivered in a linear structure, usually written in a more personal style, and confined to a limited number of content types. E-zines on the other hand are more similar to magazines or newspapers, carrying content presented in a complex non-linear content structure, and having the ability to carry many different content types that do not mix well together if provided through a linear content structure. A typical e-zine might include: - an editorial; - a leading article, representing the prevailing topic of a specific e-zine issue; - supporting articles, clearly structured to show they are secondary to the leading article; - links to "best of" blog posts in the given timeframe; - links to the most relevant forum topics and posts; - a news section; - a featured client case study; - different advertisements (banner ads, textual ads, advertorials etc.); - a featured consultant; - a Q&A section; - a fea SMS for the Estate Agent - Targeted Marketing Tool, or Legal Minefield? nd having the ability to carry many different content types that do not mix well together if provided through a linear content structure.Imagine having at your disposal a means to immediately inform house buyers that you have just the property they are looking for. Potential buyers have given their details and their preferences - imagine that you can send them this information no matter where they are or what they are doing, they can read it at a time that’s convenient and can act accordingly in their own time. Imagine that you can do this quickly and easily, in a matter of minutes, regardless of the number of recipients.Sounds too good to be true? W A typical e-zine might include: - an editorial; - a leading article, representing the prevailing topic of a specific e-zine issue; - supporting articles, clearly structured to show they are secondary to the leading article; - links to "best of" blog posts in the given timeframe; - links to the most relevant forum topics and posts; - a news section; - a featured client case study; - different advertisements (banner ads, textual ads, advertorials etc.); - a featured consultant; - a Q&A section; - a featured whitepaper; - etc. Providing all of this content demands a complex content structure and a strong and experienced editor. The blog format simply does not provide the level of structure needed to effectively present such a complex content mix. But that's not to say that blogs are in any way inferior to e-zines, they're just different. And businesses need both, and they need to deliver both via RSS and e-mail. Personal preferences towards content delivery channels and internet content media formats have no place in business. What matters is what our audiences want and how they want it. Copyright 2005 Rok Hrastnik
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