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    Small Business Operators - 7 Reasons You Should Change Your Accountant
    A recent survey showed that only 28.7% of small business owners were happy with their accountant, and only half of those would recommend him to their friends because he was too busy already.The following are the most common reasons small business owners give for their dissatisfaction. Do any apply to you?1. The accountant in charge is not accessible and neve
    l the
    Recruiters for MSN or Data Miners?
    Is Kenexa recruiting for Microsoft or just mining for data?I had a chilling experience the other day. A man from Kenexa called me, ostensibly to recruit me for a job in New York as a Search Marketing Analyst for Microsoft’s new MSN search engine.The first time he called he said he was looking for someone to do work for Fortune 400 clients. I told him I was r
    Blogging seems to be all the
    Entrepreneurship: Insight and Closer Look At The Entrepreneur
    Life as an entrepreneur is the American Dream. To be able to be your own boss, own your own business, never report to anyone else, work from home, make unlimited earnings and income potential, etc. Owning your own business most definitely has its perks. But on the other hand, there are the downsides. However, being an entrepreneur myself I view these only as challenges. The w
    ing seems to be all the
    Implicit & Explicit Communication
    A major company proclaims "Employees are our most important asset!" Yet, the same company's culture communicates something much different. It's top-down, command-and-control all the way and employees, like good children, are expected to be seen, not heard.In cases like these we come face to face with the odd couple of communication: explicit and implicit communication.Exp
    ems to be all the
    PR: Your 500 Pound Gorilla
    What else, for goodness sake, could you as a business, non-profit or association manager, call a heavy-duty helper who does something REALLY positive about the behaviors of those outside audiences of yours that most affect your organization?And that uses the fundamental premise of public relations to deliver the kind of external stakeholder behavior change that leads
    be all the
    The Customer Is the One Who Matters
    Excellent customer service exceeds customer needs (real or perceived) in a consistent and dependable manner.Note the phrase “real or perceived.” This is very important in understanding excellent customer service. It is not your perception of how good the service is that counts. It is the customer’s perception that matters!These perceptions include how cust
    l the rage now. Many of these

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