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    As corporate profit margins get tight and companies begin to squeeze their labor dollars, one will find that the first line item of scrutiny for any financial officer is the amo
    is however not something you want to share with clients.

    When you think about the role, place or position of your company in this

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    A vision statement should communicate two things. One is open for the public, the other should only be shared within the organization.

    To start with the latter, a vision should elaborate on the uncertainty of the future. Because even though it is uncertain, you should do something with it. You might find scenarios that would sound plausible and than focus on one of them to be the statement of conviction. We all have an opinion about the future. To know it, just talk or write about it, and you will find out what you come up with. This is however not something you want to share with clients.

    When you think about the role, place or position of your company in this

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    To start with the latter, a vision should elaborate on the uncertainty of the future. Because even though it is uncertain, you should do something with it. You might find scenarios that would sound plausible and than focus on one of them to be the statement of conviction. We all have an opinion about the future. To know it, just talk or write about it, and you will find out what you come up with. This is however not something you want to share with clients.

    When you think about the role, place or position of your company in this

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    Los Angeles is one of America’s most prosperous cities owing to the thriving motion picture business as well as being one of the busiest ports. The population density is high an
    ld do something with it. You might find scenarios that would sound plausible and than focus on one of them to be the statement of conviction. We all have an opinion about the future. To know it, just talk or write about it, and you will find out what you come up with. This is however not something you want to share with clients.

    When you think about the role, place or position of your company in this

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    ion. We all have an opinion about the future. To know it, just talk or write about it, and you will find out what you come up with. This is however not something you want to share with clients.

    When you think about the role, place or position of your company in this

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    is however not something you want to share with clients.

    When you think about the role, place or position of your company in this future you have just pictured, you enter the area of the second aspect of the vision. Brainstorming about this one, would require that the first step is set; you need a vision about the (not to near) future.

    A vision may change over time and needs continuous adjustments as new ideas come by or when new truths become clear. The future is made today and each day may bring a surprise, although (real) changes do not come that often.

    Discussions about the role of your company in the future are the driving force for any strategy. In

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