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    Never Just Sit There or Stand There When It Comes To Your Marketing Efforts
    One of Will Roger’s great quotes is one of my favorites. Will Rogers said, “Even if you are on the right track, you’ll get run over if you just sit there. And this quote really is a great fit to reinforce the message I want to send with this article.The beginning of a new year in business is a great time to look at your marketing efforts and develop an honest assessment of what has worked well and what is not working. And if you have just completed a very successful year or let’s say a record-breaking year, Congr
    t Revolutionary Minds," author Michael Gelb offers this question - "in what ways do you hug the coastline of the familiar?"

    Question – in what ways are you hugging the coastline in your territory?

    Another question – how can you go perpendicular in your territory?

    These days it's hard to discover new worlds. It's not so hard however, to discover new ways t

    The Benefits of Heavy Duty Office Chairs
    Heavy-duty office chairs offer comfort as well as extreme durability. Office chairs are an important part of the average office or cubicle. A good ergonomic office chair allows an employee to remain comfortable while sitting for a period of time. It is important that heavy-duty office chairs feature adjustable support mechanisms in order to offer comfort to a large variety of individual body types.Heavy-duty office chairs are typically a good choice for individuals that are large in stature. Most heavy-duty off
    First and foremost are you thinking Strategically? “Do you have what it takes to do what it takes?”

    1. Did you achieve all of your personal goals in 2004?

    2. Did you achieve all of your professional goals in 2004?

    3. Did you have double-digit sales growth in 2004?

    4. Are you expecting to achieve double-digit growth during 2005?

    5. If not why not? (You’ll need some QUIETIME for this one)

    If the skills you used during 2004 weren't sufficient to enable you to over achieve your sales plan what makes you think last year’s selling skills will enable you to achieve your sales plan during 2005?

    What's needed is some radical thinking - let me explain. One of the best ways to outfox the competition is to stop thinking like them. For example, you might want to consider Christopher Columbus (1451 - 1506) as a role model. Back in those days - sailors sailed close to the coastline. Rumor has it that the deck hands on those early ships used to panic whenever they lost sight of the coastline. Naturally they feared for their lives because they believed, they all believed that the world was flat.

    During the 1400's all of those ship's captains literally hugged the coastlines of Europe - the man who was credited with discovering America chose courage, vision, and optimism when he steered his ships perpendicular to the coastline in his quest to discover the New World.

    In his new book, "Discover Your Genius - How To Think Like History's Ten Most Revolutionary Minds," author Michael Gelb offers this question - "in what ways do you hug the coastline of the familiar?"

    Question – in what ways are you hugging the coastline in your territory?

    Another question – how can you go perpendicular in your territory?

    These days it's hard to discover new worlds. It's not so hard however, to discover new ways to

    Doing More With Less
    This is a bottom-line environment.Decreasing the downtime of revenue producing employees is a major concern. Efficiency, effectiveness, productivity gains, lowering expenses and increasing ROI are words we are all hearing more of these days. Yet "Sales and Marketing Management" magazine says that less than half of today's sales forces have ever sold during the type of economic market we are currently facing.InvestmentAside from the obvious investment in training, sales professionals are provided with
    ot? (You’ll need some QUIETIME for this one)

    If the skills you used during 2004 weren't sufficient to enable you to over achieve your sales plan what makes you think last year’s selling skills will enable you to achieve your sales plan during 2005?

    What's needed is some radical thinking - let me explain. One of the best ways to outfox the competition is to stop thinking like them. For example, you might want to consider Christopher Columbus (1451 - 1506) as a role model. Back in those days - sailors sailed close to the coastline. Rumor has it that the deck hands on those early ships used to panic whenever they lost sight of the coastline. Naturally they feared for their lives because they believed, they all believed that the world was flat.

    During the 1400's all of those ship's captains literally hugged the coastlines of Europe - the man who was credited with discovering America chose courage, vision, and optimism when he steered his ships perpendicular to the coastline in his quest to discover the New World.

    In his new book, "Discover Your Genius - How To Think Like History's Ten Most Revolutionary Minds," author Michael Gelb offers this question - "in what ways do you hug the coastline of the familiar?"

    Question – in what ways are you hugging the coastline in your territory?

    Another question – how can you go perpendicular in your territory?

    These days it's hard to discover new worlds. It's not so hard however, to discover new ways t

    Does Your Customer Talk Back To You?
    What is your customer saying about you? Do you really know? Does your customer really know who you are?If you don't know what your customer thinks about you, your business, your product and your services, then you might as well close shop!A customer is the lifeblood of every business and you must always strive to be in tune with what your customer thinks and how they feel. Don't leave your customers unattended and in the dark. Invite feedback. Add a feedback form to your website or a simple "mailto:" link th
    thinking like them. For example, you might want to consider Christopher Columbus (1451 - 1506) as a role model. Back in those days - sailors sailed close to the coastline. Rumor has it that the deck hands on those early ships used to panic whenever they lost sight of the coastline. Naturally they feared for their lives because they believed, they all believed that the world was flat.

    During the 1400's all of those ship's captains literally hugged the coastlines of Europe - the man who was credited with discovering America chose courage, vision, and optimism when he steered his ships perpendicular to the coastline in his quest to discover the New World.

    In his new book, "Discover Your Genius - How To Think Like History's Ten Most Revolutionary Minds," author Michael Gelb offers this question - "in what ways do you hug the coastline of the familiar?"

    Question – in what ways are you hugging the coastline in your territory?

    Another question – how can you go perpendicular in your territory?

    These days it's hard to discover new worlds. It's not so hard however, to discover new ways t

    Air Freight Forwarding Companies Involved In Price Fixing
    A worldwide investigation has been launched into alleged fuel price fixing by the air freight forwarding industry. Eleven major freight carrying airlines are being accused of trying to fix fuel price surcharges for freight forwarding flights. Amongst the airlines being accused of price fixing are British Airways, United Airlines and Lufthansa.The airlines are being sued for fuel price fixing by a Tanzanian firm which had used KLM as a freight forwarding company to transport wood carvings to New York.<
    rld was flat.

    During the 1400's all of those ship's captains literally hugged the coastlines of Europe - the man who was credited with discovering America chose courage, vision, and optimism when he steered his ships perpendicular to the coastline in his quest to discover the New World.

    In his new book, "Discover Your Genius - How To Think Like History's Ten Most Revolutionary Minds," author Michael Gelb offers this question - "in what ways do you hug the coastline of the familiar?"

    Question – in what ways are you hugging the coastline in your territory?

    Another question – how can you go perpendicular in your territory?

    These days it's hard to discover new worlds. It's not so hard however, to discover new ways t

    How to Lead Strategic Change
    Many good operational managers are paralyzed by the apparent complexity of strategic change. This paralysis, coupled with the everyday pressures of keeping the business running, means that organizations have skipped this crucial activity in favor of thrusting leadership and rigorous management. However, the problem with this approach is that organizations are pursuing incremental efficiency gains in preference to the more radical and profitable step change offered by effective strategic implementation.So, how do
    t Revolutionary Minds," author Michael Gelb offers this question - "in what ways do you hug the coastline of the familiar?"

    Question – in what ways are you hugging the coastline in your territory?

    Another question – how can you go perpendicular in your territory?

    These days it's hard to discover new worlds. It's not so hard however, to discover new ways to outsmart your competition and new ways to position yourself as your customer’s/prospects primary source. You gotta think Perpendicular!

    Let's face it you have to become better if you want to achieve better results.

    The subject is "competition." The emphasis however is going to be how you can outfox them and hopefully get bigger and better results.

    Here’s one way you can outfox your competition.

    The single most important thing you can do every day to improve your numbers is: first, I have to tell you a story. My wife Bernadette has four girlfriends that she sees regularly. Occasionally, I'll be invited out to dinner with them as the token male. Recently, at one such dinner I was seated next to Daphne - a director at Baxter Healthcare. She started talking about her girlfriend. Now, Daphne knows about the work I do. She told me about her girlfriend who was a working single mom in sales for Baxter. Daphne went on to say that her girlfriend has been the number one sales representative for this particular division of Baxter for the last six consecutive years. By now, I was sitting on the edge of my chair, dying to find out what her secret was. Daphne went on to explain that her girlfriend's secret was simple.

    Yes - her secret is simple but you may not like it. The single most important thing Daphne's girlfriend does every day is to make one more sales call whenever she thinks about ending the day. Naturally, this takes a great deal of self-discipline. B

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