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    Internal Training - 5 Ideas To Make It Work
    In a previous article I looked at reasons why training is important and how organisations could look at providing training for employees. In this article I’ll consider some practical ways of going about providing internal training. It must be said that internal training is never expected to replace quality ext
    cit economy: “nice” is not enough.

    Who are your clients already speaking to? How can you position yourself to catch the attention – not just of those who need your products or services, but more importantly of those already on the attention radar-screen of those ideal clients? What (and who) would you have to be to capture the attention of those advisors who already have the attention of your clients? These are crucial questions I ha

    How to Share Important Documents in a Spam-Free Environment
    An extranet is a web-based tool that provides a secure environment for the organization and exchange of documents and information among a defined group of users.Extranets are often used to support team collaboration in circumstances where the team members are geographically dispersed or are drawn from v
    We live in a world where we are bombarded with four thousand marketing messages each day, where many struggle to keep on top of the “spam-stuffed inbox”, where every market has more sellers than buyers, where a whole new set of rapid-relationship skills are called for.

    While some bemoan the passing of a slower-paced world, the “attention-deficit economy” is the land of opportunity for others. So how do you capture the attention of prospective customers?


    Networking and the death of prospecting
    “We are only seven steps away from anyone in the world” goes the networking mantra, so armed with a tasteful business-card all we have to do is get out there, smile and be nice. Doubtless, there is some truth in all of this. My own business has benefited enormously from networking. But we must ask ourselves how long will networking be effective in the attention-deficit economy? If we are only seven steps away from anyone in the world, mightn’t that also spell a lot of wasted time? Ultimately, prospecting of all types will die in the attention-deficit economy. Changing the way we do our prospecting is therefore just a temporary answer. In the end, we are all so busy, we simply don’t have the time to entertain the prospectors – no matter how alluring their wares.


    Successful alliances
    Buyers - not sellers, will initiate the serious dialogue of the future. The sooner we learn to cultivate a perennial practice – a reputation that will attract buyers - the better. We can then eliminate the time, the cost and the frustration of prospecting entirely from a service business: and instead pursue strategies that make us outstanding. It is essential to be outstanding in the attention-deficit economy: “nice” is not enough.

    Who are your clients already speaking to? How can you position yourself to catch the attention – not just of those who need your products or services, but more importantly of those already on the attention radar-screen of those ideal clients? What (and who) would you have to be to capture the attention of those advisors who already have the attention of your clients? These are crucial questions I hav

    Health and Safety Advice For Contract Cleaners Part 1
    As a commercial cleaning services company employing cleaners to carry out the work then Health and Safety plays an essential part in ensuring that you are successful and remain so. The cleaning industry is rated second behind the construction industry for work related accidents. As an employer you have a duty
    n of prospective customers?


    Networking and the death of prospecting
    “We are only seven steps away from anyone in the world” goes the networking mantra, so armed with a tasteful business-card all we have to do is get out there, smile and be nice. Doubtless, there is some truth in all of this. My own business has benefited enormously from networking. But we must ask ourselves how long will networking be effective in the attention-deficit economy? If we are only seven steps away from anyone in the world, mightn’t that also spell a lot of wasted time? Ultimately, prospecting of all types will die in the attention-deficit economy. Changing the way we do our prospecting is therefore just a temporary answer. In the end, we are all so busy, we simply don’t have the time to entertain the prospectors – no matter how alluring their wares.


    Successful alliances
    Buyers - not sellers, will initiate the serious dialogue of the future. The sooner we learn to cultivate a perennial practice – a reputation that will attract buyers - the better. We can then eliminate the time, the cost and the frustration of prospecting entirely from a service business: and instead pursue strategies that make us outstanding. It is essential to be outstanding in the attention-deficit economy: “nice” is not enough.

    Who are your clients already speaking to? How can you position yourself to catch the attention – not just of those who need your products or services, but more importantly of those already on the attention radar-screen of those ideal clients? What (and who) would you have to be to capture the attention of those advisors who already have the attention of your clients? These are crucial questions I ha

    Differentiation
    “Some contend that differentiation is nuts – bad for moral” – Jack WelchWe get taught from a very young age that differentiation is bad, and that people’s feelings can get hurt, and people will be upset. But this leaves us in an emotional rollercoaster.Business is not about emotion, it’s about mo
    the attention-deficit economy? If we are only seven steps away from anyone in the world, mightn’t that also spell a lot of wasted time? Ultimately, prospecting of all types will die in the attention-deficit economy. Changing the way we do our prospecting is therefore just a temporary answer. In the end, we are all so busy, we simply don’t have the time to entertain the prospectors – no matter how alluring their wares.


    Successful alliances
    Buyers - not sellers, will initiate the serious dialogue of the future. The sooner we learn to cultivate a perennial practice – a reputation that will attract buyers - the better. We can then eliminate the time, the cost and the frustration of prospecting entirely from a service business: and instead pursue strategies that make us outstanding. It is essential to be outstanding in the attention-deficit economy: “nice” is not enough.

    Who are your clients already speaking to? How can you position yourself to catch the attention – not just of those who need your products or services, but more importantly of those already on the attention radar-screen of those ideal clients? What (and who) would you have to be to capture the attention of those advisors who already have the attention of your clients? These are crucial questions I ha

    RTGS Systems – Progress to Date and Future Growth
    Real Time Gross Settlement (RTGS) is a specialized central bank application that ensures the settlement of critical payments in the financial system. Given the relatively small number of countries on our planet, one would think that the proliferation of such systems is universal. This is not the case as recent
    cessful alliances
    Buyers - not sellers, will initiate the serious dialogue of the future. The sooner we learn to cultivate a perennial practice – a reputation that will attract buyers - the better. We can then eliminate the time, the cost and the frustration of prospecting entirely from a service business: and instead pursue strategies that make us outstanding. It is essential to be outstanding in the attention-deficit economy: “nice” is not enough.

    Who are your clients already speaking to? How can you position yourself to catch the attention – not just of those who need your products or services, but more importantly of those already on the attention radar-screen of those ideal clients? What (and who) would you have to be to capture the attention of those advisors who already have the attention of your clients? These are crucial questions I ha

    Profiling - Some Useful Examples
    Profiling is an investigative activity in which someone searches for specific elements that characterizes a thing or a person, a social group or even an organization.Profiling is used in many different businesses. In the consultancy business you encounter profiling when a consultant is to do a job and l
    cit economy: “nice” is not enough.

    Who are your clients already speaking to? How can you position yourself to catch the attention – not just of those who need your products or services, but more importantly of those already on the attention radar-screen of those ideal clients? What (and who) would you have to be to capture the attention of those advisors who already have the attention of your clients? These are crucial questions I have asked my clients and guided them through implementation to capture that attention we all need for prosperity.

    (The above article is submitted on the basis that the following attribution is printed with it, using the exact wording below.) © John Niland, November 2005

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