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You are here: Home > Business > Sales > How to Trigger Positive Cold Calling Responses to Achieve Sales Objectives |
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Add You - How to Trigger Positive Cold Calling Responses to Achieve Sales Objectives
Does Your Marketing Pass the 5 Second Test? er the friendly helpful response. I want to draw out this friendly person, NOT the protector.Do you receive Junk Mail? About 60% of all the mail I receive is junk. Now how long does it take you to pick up an item of mail, open it, decide that it’s of no interest and bin it? The usual response I get to that question at seminars is “We don’t even open most of it”.How long do you spend deciding whether an advertisement or article i If I was to act like or look similar to a salesperson, what do you think happens? In a split second they recognize me for who I am. So, they lie to me and protect their co-workers. They lie because I awaken the wrong person. I awaken the Considering a Career Change? What I enjoyed about making cold calls was the challenge of gathering information. At one point in my sales career, I was selling copiers so cold calling was part of the job. What I learned during that period has helped me immensely. The goal of every contact was to learn something from each door you pushed open. Gathering reliable information is always the goal. Learning to heighten my comfort level, elevate my listening skills and become more observant was the key to my success. These skills helped to recognize when someone wasn’t telling me the raw truth. Human behavior doesn’t change all that much which is why receptionist are easy to read and good readers of salespeople.Are you thinking about a career change? Many people do this because of specific problems or difficulties. Others want to make such a change because of some growing, generalized dissatisfaction. A career change is becoming more common. A few decades ago this kind of change was considered inappropriate. People were thought to be "job-hoppers" when Be advised that I don’t have a degree in human behavior, my education comes directly from making thousands of cold calls and observing what happens when we trigger the right or wrong response. What I learned was that the typical receptionist or anyone for that matter prefers to do what they enjoy doing. Logic dictates that when anyone hires a receptionist as a representative of their company, they always hire a friendly personality. This individual therefore has a preference to be helpful and tell the truth. Understanding this fact changed the way I made cold calls. My initial role in cold calling either on the telephone or in person is to trigger the friendly helpful response. I want to draw out this friendly person, NOT the protector. If I was to act like or look similar to a salesperson, what do you think happens? In a split second they recognize me for who I am. So, they lie to me and protect their co-workers. They lie because I awaken the wrong person. I awaken the When Businesses Enforce Every Rule & Count Every Nickel, They're In Trouble ormation is always the goal. Learning to heighten my comfort level, elevate my listening skills and become more observant was the key to my success. These skills helped to recognize when someone wasn’t telling me the raw truth. Human behavior doesn’t change all that much which is why receptionist are easy to read and good readers of salespeople.I look back on my career and I see with perfect hindsight how shortsighted I was in handling certain customer relationships.I’ve done it all.I’ve “fired” clients that have told little lies to me. I’ve failed to stay in contact with past clients. I’ve deliberately not used certain clients as references because I didn’t want to make t Be advised that I don’t have a degree in human behavior, my education comes directly from making thousands of cold calls and observing what happens when we trigger the right or wrong response. What I learned was that the typical receptionist or anyone for that matter prefers to do what they enjoy doing. Logic dictates that when anyone hires a receptionist as a representative of their company, they always hire a friendly personality. This individual therefore has a preference to be helpful and tell the truth. Understanding this fact changed the way I made cold calls. My initial role in cold calling either on the telephone or in person is to trigger the friendly helpful response. I want to draw out this friendly person, NOT the protector. If I was to act like or look similar to a salesperson, what do you think happens? In a split second they recognize me for who I am. So, they lie to me and protect their co-workers. They lie because I awaken the wrong person. I awaken the Guerilla Marketing Lesson 2: Why Do People Call Me? espeople.Before we begin, I want you to think about how many times you actually sought out an advertisement. How did you know where to look for it? Why did you choose that one? Whether you know it or not, the number of times you were exposed to the message has a huge impact on you. Also, the message and how it made you feel had a large influence on Be advised that I don’t have a degree in human behavior, my education comes directly from making thousands of cold calls and observing what happens when we trigger the right or wrong response. What I learned was that the typical receptionist or anyone for that matter prefers to do what they enjoy doing. Logic dictates that when anyone hires a receptionist as a representative of their company, they always hire a friendly personality. This individual therefore has a preference to be helpful and tell the truth. Understanding this fact changed the way I made cold calls. My initial role in cold calling either on the telephone or in person is to trigger the friendly helpful response. I want to draw out this friendly person, NOT the protector. If I was to act like or look similar to a salesperson, what do you think happens? In a split second they recognize me for who I am. So, they lie to me and protect their co-workers. They lie because I awaken the wrong person. I awaken the When Fresh Isn't Better ates that when anyone hires a receptionist as a representative of their company, they always hire a friendly personality. This individual therefore has a preference to be helpful and tell the truth. Understanding this fact changed the way I made cold calls. My initial role in cold calling either on the telephone or in person is to trigger the friendly helpful response. I want to draw out this friendly person, NOT the protector.We all pay more for the “fresh” label when we shop. And we expect higher quality when we do. But is “fresh” always the best way to go when you are looking for MLM leads to grow your business? Dozens of lead brokers want you to think so. In fact, they believe that if they jack up the cost per lead (by as much as 2000%), that you, the budding en If I was to act like or look similar to a salesperson, what do you think happens? In a split second they recognize me for who I am. So, they lie to me and protect their co-workers. They lie because I awaken the wrong person. I awaken the The Power of Pause - Improving Communication By Not Communicating er the friendly helpful response. I want to draw out this friendly person, NOT the protector.In this noisy world of extroverted personalities, there sure is a lot of talking going on. Whatever happened to the old saying, “silence is golden”? We filter thousands of words each day and studies show only about ten percent of what we hear actually sinks in. The rest becomes white noise.In the workplace, there are times when your mess If I was to act like or look similar to a salesperson, what do you think happens? In a split second they recognize me for who I am. So, they lie to me and protect their co-workers. They lie because I awaken the wrong person. I awaken the protector mode the receptionist must perform when they recognize an opponent. We are the opponent when we are in sales. The secret to success is to trigger the friendly, helpful response. It is amazingly easy to trigger this mental switch. All I have to do is act like a person who needs help. Once accomplished, I get all the help I need. The receptionist is like putty in my hand. The manner in which questions are asked and the need for help makes a huge difference. When I first started cold calling, the receptionist had the advantage the minute I told them who I was and where I was from. It was the tell tale sign of a salesperson. I wised up and stopped doing this. Instead I changed my pattern and began asking for help and appearing as if I was lost. This began my success pattern and triggered the preferred response. What was amazing was the ability to walk into a location and never tell them whom I was or where I was from but still learn what I wanted to know when I walked out the door. This knowledge made sales a fun game and changed the way I discovered opportunities.
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