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  • Add You - Business Success Using You Tube

    How to Build A Successful Business?
    Starting a business and becoming successful is often part of the American Dream. But there is a difference between starting a business and building a successful business. Many businesses fail within the first fe
    audience believes it’s been made for their amusement, not for your publicity. And they believe this because it’s true.

    Engage

    Color Business Cards: Add Some Flair
    Have you ever received a business card from someone that is completely generic, and printed in black and white? If you are like a lot of people, you probably had a bad first impression of this person. You may pe
    I'm fascinated by the growing list of organizations successfully using You Tube for a new kind of PR. Heard of the tie up between Diet Coke and Mentos, the Sony Bravia phenomenon or the Will it Blend? craze? If not, look them up on You Tube, you'll find these companies have secured millions of dollars worth of free publicity for the corporations behind them. Well, I say behind them, it usually starts by accident. Someone posts something that is fun to watch, it just happens to have your brand in it and if you’re lucky, it spreads.

    It’s successful because the audience believes it’s been made for their amusement, not for your publicity. And they believe this because it’s true.

    Engage A

    When Good Companies Go Bad, Part 2 - Fear
    Slipping revenues and eroding profits have continued long enough to get everyone’s attention. The major constituencies necessary to every enterprise: customers, lenders, vendors, shareholders, the Board of Direc
    d Mentos, the Sony Bravia phenomenon or the Will it Blend? craze? If not, look them up on You Tube, you'll find these companies have secured millions of dollars worth of free publicity for the corporations behind them. Well, I say behind them, it usually starts by accident. Someone posts something that is fun to watch, it just happens to have your brand in it and if you’re lucky, it spreads.

    It’s successful because the audience believes it’s been made for their amusement, not for your publicity. And they believe this because it’s true.

    Engage

    How to Make Fridays Productive Again
    Fridays are typically the most unproductive day of the week, with the exception of the occasional Monday doldrums. By Friday everybody is ready for the weekend and it’s often just difficult to get into the work
    illions of dollars worth of free publicity for the corporations behind them. Well, I say behind them, it usually starts by accident. Someone posts something that is fun to watch, it just happens to have your brand in it and if you’re lucky, it spreads.

    It’s successful because the audience believes it’s been made for their amusement, not for your publicity. And they believe this because it’s true.

    Engage

    Being a Great Boss
    Are you one of those bosses that people just love to hate? Maybe successful, maybe very intelligent, maybe organized and moving forward but just can't get along with people. Communication and other people skills
    sts something that is fun to watch, it just happens to have your brand in it and if you’re lucky, it spreads.

    It’s successful because the audience believes it’s been made for their amusement, not for your publicity. And they believe this because it’s true.

    Engage

    Dealing With High Fuel Prices
    If you are a small business owner you know how something as little as the change in the price of gas can affect your business. It causes your shipping charges to increase, increases the cost of materials and if
    audience believes it’s been made for their amusement, not for your publicity. And they believe this because it’s true.

    Engage Audiences on a New Level
    This is the challenge for people in business, especially those of us in the communications industry, be they freelance copywriters and marketing consultants like me, to admen, media sales executives or pr consultants. It’s to get brands posted on You Tube using genuinely entertaining, engaging and sincere approaches.

    Everyone posting to You Tube is potentially an adman for your brand or business. The catch is, that in a world growing in cynicism, if the audience finds out you intended to get your message on there, the mes

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