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    Tradeshow Exhibiting Success
    When it comes to deciding if tradeshows can be an effective marketing tool for your company or business, a careful analysis of the landscape and return on investment potential is in order.To be or not to be, that is the question. Where? On the tradeshow floor of course.If the results of your analysis prove that the benefits of investing in tradeshows are worthwhile, the first thing you want to do is decide what show you want to exhibit in and sign up for the show. The sooner you do the better your booth location could be. You know what they say about location, location, location.Next, your focus should shift to the look and appearance of your tradeshow exhibit booth.The most important aspect of your tradeshow exhibit is the design, look, and feel. In othe
    "Oh yeah.. it was a party for my scuba diving club..." and if you like scuba diving, you can now delve deeper. "Really? I love to scuba dive too! Where was the last place you went...." Got it?

    5. Follow up

    You have a wonderful time with the new acquaintance. And you both bid farewell. Ask for his number or business card. And when you get back home, send him an email or give him a phone call. Thank him for being so much fun. And you can proceed from there. We call that a follow up. And this is also the part where most people forget. In my opinion, it doesn't make sense. You spend so much time and energy to turn a stranger into an acquaintance. Surely you won't want to stop there. Besides you never know when you will need the person's help or his friend's help. So always be gracious and remember to follow up!

    The above five tips apply to schmoozing with

    Medical Billing - G Records
    Before we begin our installment on G records for medical billing of claims using NSF 3.01 specifications, it may be a good idea to give a brief overview of what G records are for and why they are so special.Because there are so many things that can possibly be done when it comes to the field of medicine, it is virtually impossible to be able to account for all of them in what we call standard specifications. The standard specifications are your AA0, BA0, CA0, DA0, F records and some other records that are soon to follow in this series. Aside from patient information, doctor or provider information, facility information and finally the actual item being billed, there is some information that needs to be transmitted only in certain cases.The first thing we need to unde
    I have recently received a very interesting question and I would like to take some time to answer it here.

    "Can you share with me on how to make small talks with people of higher authority? (for eg, after attending a talk, there are many people worth saying hi to. But how do I do that without feeling out of place? What do I say? How do I start? )"

    There are two parts to the question: 1. How do I make small talk 2. How do I make small talk with people of higher authority?

    To answer both questions, I would first like to introduce you to a concept called SCHMOOZING. Schmoozing is more than small talk. And I would like to borrow the definition from a very insightful book titled Vault Guide to Schmoozing.

    Schmoozing is noticing people, connecting with them, keeping in touch with them — and benefiting from relationships with them.

    Schmoozing is about connecting with people in a mutually productive and pleasurable way — a skill that has taken on new importance in our fragmented, harried, fiber-optic-laced world.

    Schmoozing is the development of a support system, a web of people you know who you can call, and who can call you, for your mutual benefit and enjoyment.

    Schmoozing is the art of semi-purposeful conversation: half chatter, half exploration.

    Schmoozing is neither project nor process. It's a way of life.

    Now that you have an idea of what schmoozing is, allow me to share with you three principles of schmoozing that will answer the above two questions.

    1. SMILE!

    You can't go wrong with that. Smile and the whole world smiles back at you. Nothing is as powerful as a sincere smile. It costs nothing yet it means so much. The next time you attend any function, just smile at people around you. You will be surprised how easy it is to make the first connection!

    2. Be REALLY interested in whoever you are talking to

    If you are out to get something out of everyone, it will show. Instead, try this. Go out and make a friend. Keep a "I want to know you better" mentality and creating small talks will be a piece of cake. In fact you will find yourself going beyond small talks and you will start enjoying every conversation you made.

    3. Find a common ground

    You smiled and made the first connection. You are really interested to know the other person. Now what? Simple. Find a common ground. You will never want to start a converation with a "So how old are you really?" or "I sell insurance, do you want to buy from me?" or "Are you Christian?" This is extreme but you get my point. So what are some topics you can talk about? If you are in a seminar, you can start with "What made you attend this seminar?" or "Who do know here?". If you are in a party, you can start with "How do you know the birthday boy?" or "How do you find the food?" Notice that these questions are open-ended. Avoid asking the "Do you ..." questions which often lead to a yes, no or maybe. Hardly a great way to start a conversation!

    4. Listen!!!

    Now that you have got the person talking. What do you do? SHUT UP and listen! Listen to what your new acquaintance has to say and paraphrase. Say he told you that he knew the birthday boy at another school party. You can continue by first paraphrasing "Oh so you went to that party with him..." and then proceed with "What party was that?" And make sure that you pay attention and really listen. Let him talk and you will have a chance to locate any common interests. Say he replied with "Oh yeah.. it was a party for my scuba diving club..." and if you like scuba diving, you can now delve deeper. "Really? I love to scuba dive too! Where was the last place you went...." Got it?

    5. Follow up

    You have a wonderful time with the new acquaintance. And you both bid farewell. Ask for his number or business card. And when you get back home, send him an email or give him a phone call. Thank him for being so much fun. And you can proceed from there. We call that a follow up. And this is also the part where most people forget. In my opinion, it doesn't make sense. You spend so much time and energy to turn a stranger into an acquaintance. Surely you won't want to stop there. Besides you never know when you will need the person's help or his friend's help. So always be gracious and remember to follow up!

    The above five tips apply to schmoozing with

    R.E.S.P.E.C.T. - Your Client's Communications Preferences
    Imagine this: you've worked for hours putting together the proposal that your prospective client requested and are finally ready to hit the send button. You envision the recipient checking e-mail immediately and contacting you within a few hours to seal the deal. You have a mental picture of yourself signing the contract and depositing a nice check into your accountWhat you don't know is that your prospect doesn't check e-mail everyday. You failed to ask what form of communication this person prefers. Sadly for you, your competitor was on the ball and asked, "How would you like to receive this information?" By the time your e-mail proposal is opened and read, the deal is done, but not with you.Maybe you called the prospect, who was not in, so you left the informat
    out connecting with people in a mutually productive and pleasurable way — a skill that has taken on new importance in our fragmented, harried, fiber-optic-laced world.

    Schmoozing is the development of a support system, a web of people you know who you can call, and who can call you, for your mutual benefit and enjoyment.

    Schmoozing is the art of semi-purposeful conversation: half chatter, half exploration.

    Schmoozing is neither project nor process. It's a way of life.

    Now that you have an idea of what schmoozing is, allow me to share with you three principles of schmoozing that will answer the above two questions.

    1. SMILE!

    You can't go wrong with that. Smile and the whole world smiles back at you. Nothing is as powerful as a sincere smile. It costs nothing yet it means so much. The next time you attend any function, just smile at people around you. You will be surprised how easy it is to make the first connection!

    2. Be REALLY interested in whoever you are talking to

    If you are out to get something out of everyone, it will show. Instead, try this. Go out and make a friend. Keep a "I want to know you better" mentality and creating small talks will be a piece of cake. In fact you will find yourself going beyond small talks and you will start enjoying every conversation you made.

    3. Find a common ground

    You smiled and made the first connection. You are really interested to know the other person. Now what? Simple. Find a common ground. You will never want to start a converation with a "So how old are you really?" or "I sell insurance, do you want to buy from me?" or "Are you Christian?" This is extreme but you get my point. So what are some topics you can talk about? If you are in a seminar, you can start with "What made you attend this seminar?" or "Who do know here?". If you are in a party, you can start with "How do you know the birthday boy?" or "How do you find the food?" Notice that these questions are open-ended. Avoid asking the "Do you ..." questions which often lead to a yes, no or maybe. Hardly a great way to start a conversation!

    4. Listen!!!

    Now that you have got the person talking. What do you do? SHUT UP and listen! Listen to what your new acquaintance has to say and paraphrase. Say he told you that he knew the birthday boy at another school party. You can continue by first paraphrasing "Oh so you went to that party with him..." and then proceed with "What party was that?" And make sure that you pay attention and really listen. Let him talk and you will have a chance to locate any common interests. Say he replied with "Oh yeah.. it was a party for my scuba diving club..." and if you like scuba diving, you can now delve deeper. "Really? I love to scuba dive too! Where was the last place you went...." Got it?

    5. Follow up

    You have a wonderful time with the new acquaintance. And you both bid farewell. Ask for his number or business card. And when you get back home, send him an email or give him a phone call. Thank him for being so much fun. And you can proceed from there. We call that a follow up. And this is also the part where most people forget. In my opinion, it doesn't make sense. You spend so much time and energy to turn a stranger into an acquaintance. Surely you won't want to stop there. Besides you never know when you will need the person's help or his friend's help. So always be gracious and remember to follow up!

    The above five tips apply to schmoozing with

    Why Logo Is That Important
    Among the first things an entrepreneur would do when he starts his business is to get a logo designed. A well-thought, well-designed logo can speak volumes of your brand and image. Logo design is really that important. Today I got a big surprise at a popular shopping mall located along the East Coast of Singapore).I have not stepped into that mall for ages, and was duly impressed with the revamp. It certainly looked much younger and more hip. Then, I got into the lift. There was this large poster and I was casually browsing it when I saw their logo.I felt that the simple "P.P." logo design (with non-descript font arranged in a boring side-by-side format) was completely incompatible with the ‘feel’ of the mall! I guess I was staring at it a tad too long because a pair
    around you. You will be surprised how easy it is to make the first connection!

    2. Be REALLY interested in whoever you are talking to

    If you are out to get something out of everyone, it will show. Instead, try this. Go out and make a friend. Keep a "I want to know you better" mentality and creating small talks will be a piece of cake. In fact you will find yourself going beyond small talks and you will start enjoying every conversation you made.

    3. Find a common ground

    You smiled and made the first connection. You are really interested to know the other person. Now what? Simple. Find a common ground. You will never want to start a converation with a "So how old are you really?" or "I sell insurance, do you want to buy from me?" or "Are you Christian?" This is extreme but you get my point. So what are some topics you can talk about? If you are in a seminar, you can start with "What made you attend this seminar?" or "Who do know here?". If you are in a party, you can start with "How do you know the birthday boy?" or "How do you find the food?" Notice that these questions are open-ended. Avoid asking the "Do you ..." questions which often lead to a yes, no or maybe. Hardly a great way to start a conversation!

    4. Listen!!!

    Now that you have got the person talking. What do you do? SHUT UP and listen! Listen to what your new acquaintance has to say and paraphrase. Say he told you that he knew the birthday boy at another school party. You can continue by first paraphrasing "Oh so you went to that party with him..." and then proceed with "What party was that?" And make sure that you pay attention and really listen. Let him talk and you will have a chance to locate any common interests. Say he replied with "Oh yeah.. it was a party for my scuba diving club..." and if you like scuba diving, you can now delve deeper. "Really? I love to scuba dive too! Where was the last place you went...." Got it?

    5. Follow up

    You have a wonderful time with the new acquaintance. And you both bid farewell. Ask for his number or business card. And when you get back home, send him an email or give him a phone call. Thank him for being so much fun. And you can proceed from there. We call that a follow up. And this is also the part where most people forget. In my opinion, it doesn't make sense. You spend so much time and energy to turn a stranger into an acquaintance. Surely you won't want to stop there. Besides you never know when you will need the person's help or his friend's help. So always be gracious and remember to follow up!

    The above five tips apply to schmoozing with

    When QuickBooks Doesn't Balance
    After you’ve been using QuickBooks for while and have been balancing your account regularly, you will only irregularly have trouble reconciling it. However, if you are just getting started, you may have trouble getting your QuickBooks bank account to balance. For that reason, let me offer some suggestions for balancing a bank account that’s causing you trouble.Check for missing transactionsAccount balance trouble stems from only three causes:Reason 1: You cleared a transaction the bank hasn’t recordedReason 2: You forgot to record a transaction, or perhaps several transactionsReason 3: Either you or your bank incorrectly recorded a transactionTherefore, when you find yourself with reconciliation troubles, first make sure that you are
    in a seminar, you can start with "What made you attend this seminar?" or "Who do know here?". If you are in a party, you can start with "How do you know the birthday boy?" or "How do you find the food?" Notice that these questions are open-ended. Avoid asking the "Do you ..." questions which often lead to a yes, no or maybe. Hardly a great way to start a conversation!

    4. Listen!!!

    Now that you have got the person talking. What do you do? SHUT UP and listen! Listen to what your new acquaintance has to say and paraphrase. Say he told you that he knew the birthday boy at another school party. You can continue by first paraphrasing "Oh so you went to that party with him..." and then proceed with "What party was that?" And make sure that you pay attention and really listen. Let him talk and you will have a chance to locate any common interests. Say he replied with "Oh yeah.. it was a party for my scuba diving club..." and if you like scuba diving, you can now delve deeper. "Really? I love to scuba dive too! Where was the last place you went...." Got it?

    5. Follow up

    You have a wonderful time with the new acquaintance. And you both bid farewell. Ask for his number or business card. And when you get back home, send him an email or give him a phone call. Thank him for being so much fun. And you can proceed from there. We call that a follow up. And this is also the part where most people forget. In my opinion, it doesn't make sense. You spend so much time and energy to turn a stranger into an acquaintance. Surely you won't want to stop there. Besides you never know when you will need the person's help or his friend's help. So always be gracious and remember to follow up!

    The above five tips apply to schmoozing with

    Innovation and Culture: Necessity isn't the Mother of Invention - Culture is!
    Necessity once was thought to be the mother of invention. Why? Because it makes us want to innovate – or actually, need to innovate. However, most of us are already motivated. As workers in the Age of Ideas, we love to innovate, right? What we need is an environment where innovation comes naturally, where there are no unnatural blocks to our urge to create.Organizationally speaking, our environment is the organization’s culture - an all-pervasive force that shapes our individual expectations, actions, interpretations and responses to events. There are certain mandates in the culture that make it more natural for members of the organization to innovate. Typically, when you see a list of these, it includes things like trust, communication and risk taking. While those are all va
    "Oh yeah.. it was a party for my scuba diving club..." and if you like scuba diving, you can now delve deeper. "Really? I love to scuba dive too! Where was the last place you went...." Got it?

    5. Follow up

    You have a wonderful time with the new acquaintance. And you both bid farewell. Ask for his number or business card. And when you get back home, send him an email or give him a phone call. Thank him for being so much fun. And you can proceed from there. We call that a follow up. And this is also the part where most people forget. In my opinion, it doesn't make sense. You spend so much time and energy to turn a stranger into an acquaintance. Surely you won't want to stop there. Besides you never know when you will need the person's help or his friend's help. So always be gracious and remember to follow up!

    The above five tips apply to schmoozing with higher authorities as well. But I know what most people will say: "He is a big shot... what if he gives me a cold shoulder?" From my experience, seldom! In fact they love it when you take the proactive approach to get to know them. One thing that worked really well for me is this:

    BONUS: DO YOUR HOMEWORK!

    Before the big event, find out which big shots will be attending. You can usually find out via the event website or by asking the event organizer. Google for the big shot and very often you will find some information about him. Read it and memorize one important fact about him. For example, he recently organized a large technology conference in China. When you see him, ask him about it. This would be your "common ground" and he will be fairly impressed!

    And I would like to emphasize this: ALWAYS FOLLOW UP! At the end of the conversation, thank the person and ask for his business card. They will usually not decline unless they run out of cards. Here's one tactic I use all the time. "John, if the next time I have any questions on this topic, can I ask you?" They cannot say no. And even if they say no, they will usually refer you to someone else.

    Once you collect his business card, send him a thank you email (at the very least) at the end of the day or the next morning. Thank him for sharing with you x, y and z. (You gotta remember what he shared!!!). And if you have any more clarification/ questions, now would be the best time to ask. Without knowing, you have found yourself a mentor without really finding one!

    There is really more to it so if you have any more questions, let me know.

    Here's another book that I would strongly recommend: How to Win Friends & Influence People by Dale Carnegie

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