Add You - Business

Business Culture in China
Chinese business culture and etiquette The Chinese business practice is vastly different from the Western method that most of us may be used to. Of course, with the Chinese economy opening up, China's joining of WTO and the Olympics in 2008, many Chinese business practice are now beginning to align with more conventional methods.However, China will always have their own unique business culture and etiquette, given their unique history and background."I was recently involved in a business meeting that went sour and threatened to scuttle a good deal. What happened was that the Chinese party recieving the American purchaser was late in reaching his hotel. The American was furious as he had a tight schedule and that they were late and threatened to withdraw his purchase.The Chinese party was late because they were given a vague address of a lake-side hotel. You see, what happened was that the American gave his hotel as Lakeside hotel. Unfortunately, there were numerous hotels along the lake but the Chinese were too shy to enquire which lakeside hotel earlier because they were afraid the American would 'lose face' for having given a vague address. Instead, they spent the morning hopping from one lakeside hotel to another look

ives him a cigarette and says, "Listen kid, it's really not as bad as all that. I've taken a liking to you. I know the ropes around here. Why don't you let me see what I can do for you?" It's a real temptation to think that the Good Guy's on your side when, of course, he really isn't.

Then the Good Guy would go ahead and close on what salespeople would recognize as a minor point close. "All I think the detectives really need to know," he tells

Barter Your Way to Profits
Have you ever faced any of the following situations? One: You need a lawyer but you don`t have the cash for the retainer. Two: You have a warehouse full of inventory that just isn`t moving. Three: Sales are down and you need more customers.Each of the above problems might be alleviated by bartering.1. What Is Bartering?Bartering is simply exchanging goods or services without money.For example, you give your accountant and his family a meal in your restaurant in exchange for the preparation of your income tax return. This is a barter transaction because no cash changes hands between the two parties.2. Bartering Improves Liquidity and ProfitsA shortage of cash is not an unusual situation for either businesses or individuals. Perhaps you would like to advertise in a certain publication but just don`t have the money. Have you considered exchanging something of value that you have (a service or product) for the advertising you need?Such a barter deal is mutually advantageous. Neither party has to part with cash to obtain the desired goods or services.Not only does bartering conserve cash, but it can actually generate sales and profits. Inventory turns over mor

Good Guy/Bad Guy is one of the best known negotiating gambits. Charles Dickens first wrote about it in his book Great Expectations. In the opening scene of the story, the young hero Pip is in the graveyard when out of the sinister mist comes a large, very frightening man. This man is a convict, and he has chains around his legs. He asks Pip to go into the village and bring back food and a file, so he can remove the chains. The convict has a dilemma, however. He wants to scare the child into doing as he's asked, yet he mustn't put so much pressure on Pip that he'll be frozen in place or bolt into town to tell the policeman.

The solution to the convict's problem is to use the Good Guy/Bad Guy Gambit. Taking some liberty with the original work, what the convict says in effect, is "You know, Pip, I like you, and I would never do anything to hurt you But I have to tell you that waiting out here in the mist is a friend of mine and he can be violent and I'm the only one who can control him. If I don't get these chains off-if you don't help me get them off-then my friend might come after you. So, you have to help me. Do you understand?" Good Guy/Bad Guy is a very effective way of putting pressure on people, without confrontation.

I'm sure you've seen Good Guy/Bad Guy used in the old police movies. Officers bring a suspect into the police station for questioning, and the first detective to interrogate him is a rough, tough, mean-looking guy. He threatens the suspect with all kinds of things that they're going to do to him. Then he's mysteriously called away to take a phone call, and the second detective, who's brought in to look after the prisoner while the first detective is away, is the warmest, nicest guy in the entire world. He sits down and makes friends with the prisoner. He gives him a cigarette and says, "Listen kid, it's really not as bad as all that. I've taken a liking to you. I know the ropes around here. Why don't you let me see what I can do for you?" It's a real temptation to think that the Good Guy's on your side when, of course, he really isn't.

Then the Good Guy would go ahead and close on what salespeople would recognize as a minor point close. "All I think the detectives really need to know," he tells

Business Card Alternatives That Build Business
As an entrepreneur and business owner I am always on the prowl for creative and effective ways to capture the attention of potential customers. During a long flight from Seattle to Columbus Ohio I was seated next to an executive from a large marketing firm with whom I’d managed to strike up a conversation. Her questions and responsive interest indicated to me that she was genuinely interested in the services I offered so I handed her my finest business card which she tucked into her pant pocket while gather her luggage from the over head compartment; as she did this I suddenly thought of all the paper wads I had found in the bottom of the washer that had been business cards I really wanted to save. So I decided to scientifically measure the value of this age old marketing / networking tool. Here are the results:Over 600 people interviewed Subjects sampled more than 29 states (a very scientifically substantial and relevant sampling)40% said they discard cards received because of no value.So what happens to the other 60% of cards we hand out?40% said they usually lose or misplace business cards.10% said that most cards are difficult to spot in piles, files or organizers so they turn to resources like yellow

however. He wants to scare the child into doing as he's asked, yet he mustn't put so much pressure on Pip that he'll be frozen in place or bolt into town to tell the policeman.

Then the Good Guy would go ahead and close on what salespeople would recognize as a minor point close. "All I think the detectives really need to know," he tells

Elements That Make Up a Brand
Branding not only means consistency, it means that you have to put in an effort to make sure that you pay attention to details. Before you begin on your journey to create a brand, here are some elements that make up a brand:LogoBusiness CardsFontsColorsBrochuresEmail signaturesVoice mail messagesCustomer interactionMusic on the phone or other locations Branding is about identifying your company, products and services in way that differentiates you from your competitors. It also creates a customer perception about you and your company through an experience and promise of goods to be delivered. Brands are what separate you from your business. Although businesses deal with people, people within an organization often change. It is the brand that remains. When you buy software from Microsoft, you are not buying software from George Turner down the street, you are buying the brand that delivers your preconceived mental picture of that company. One of the most difficult things is to differential yourself from your brand. People buy brands even though the transaction may be through you. Brands can stand alone. From my own experience, my brand Bluepri

in the mist is a friend of mine and he can be violent and I'm the only one who can control him. If I don't get these chains off-if you don't help me get them off-then my friend might come after you. So, you have to help me. Do you understand?" Good Guy/Bad Guy is a very effective way of putting pressure on people, without confrontation.

Then the Good Guy would go ahead and close on what salespeople would recognize as a minor point close. "All I think the detectives really need to know," he tells

Diet Product Infomercials
Among the host of products promoted by infomercials, the most common are diet products. There has been a proliferation in the number of infomercials promoting such products that reflect an increasing consciousness among people about their dietary habits and lifestyle.Diet product infomercials promise amazing new discoveries and ingredients that are sometimes too good to be true. They try to win and reinforce the confidence of viewers by examining their lifestyle and dietary preferences. The products are promoted by working on the natural complexes of ordinary and commonplace consumers who are conscious of their figure, appearance and overall personality. This is done by responding to questions such as how their diet product can help reduce the incidences of baldness, weight gain and skin disorders. They also claim health benefits, such as a cure for cancer, heart disease, high blood pressure, lupus, energy loss and other illnesses.They categorize diet products as weight loss fad diet, low cab diet, low fat diet, high protein diet, Atkin diet, South Beach diet and Zone diet. In an attempt to make the infomercial more enticing to the viewers, a comprehensive diet analysis is made and a diet plan is carved out, which essentially includes the

e station for questioning, and the first detective to interrogate him is a rough, tough, mean-looking guy. He threatens the suspect with all kinds of things that they're going to do to him. Then he's mysteriously called away to take a phone call, and the second detective, who's brought in to look after the prisoner while the first detective is away, is the warmest, nicest guy in the entire world. He sits down and makes friends with the prisoner. He gives him a cigarette and says, "Listen kid, it's really not as bad as all that. I've taken a liking to you. I know the ropes around here. Why don't you let me see what I can do for you?" It's a real temptation to think that the Good Guy's on your side when, of course, he really isn't.

Then the Good Guy would go ahead and close on what salespeople would recognize as a minor point close. "All I think the detectives really need to know," he tells

7 Strategies for Sustained Innovation
The need for constant reinvention is a given in today’s business environment. And while a breakthrough product or concept can catapult an organization ahead of its competitors, in these fast-paced times, that advantage is often short-lived.While major product or service breakthroughs make headlines, it’s the steady incremental innovations made by employees every day that give an organization the sustained growth it needs.Sustained innovation comes from developing a collective sense of purpose; from unleashing the creativity of people throughout your organization and from teaching them how to recognize unconventional opportunities.As innovative ideas surface, a clear sense of mission empowers front-line employees to act on new ideas that further your company’s purpose.It Starts at the Top Leaders create the psychological environment that fosters sustained innovation at all levels. The challenge is that as an organization grows, management structures and bureaucracies, designed to channel growth, tend to create barriers to small-scale enhancements.While there are exceptions, in larger organizations employees tend to feel removed from the function of innovation and are less likely to take independent acti

Then the Good Guy would go ahead and close on what salespeople would recognize as a minor point close. "All I think the detectives really need to know," he tells the prisoner, "is where did you buy the gun?" What he really wants to know is, "Where did you hide the body?"

Starting out with a minor point like that and then working up from there, works very well, doesn't it? The car salesperson says to you, "If you did invest in this car would you get the blue or the gray?" "Would you want the vinyl upholstery or the leather?" Little decisions lead to big ones. The real estate salesperson who says, "If you did invest in this home, how would you arrange the furniture in the living room?" Or, "Which of these bedrooms would be the nursery for your new baby?" Little decisions grow to big decisions.

People use Good Guy/Bad Guy on you much more than you might believe. Look out for it anytime you find yourself dealing with two people. Chances are you'll see it being used on you, in one form or another.

For example, you may sell corporate health insurance plans for an HMO and have made an appointment to meet with the Vice-President of Human Resources at a company that manufactures lawn mowers. When the secretary leads you in to meet with the vice president, you find to your surprise that the president of the company wants to sit in and listen in on your presentation.

That's negotiating two on one, which is not good, but you go ahead and everything appears to be going along fine. You feel that you have a good chance of closing the sale, until the president suddenly starts getting irritated. Eventually he says to his vice president, "Look, I don't think these people are interested in making a serious proposal to us. I'm sorry, but I've got things to do." Then he storms out of the room.

This really shakes you up if you're not used to negotiating. Then the vice-president says, "Wow. Sometimes he gets that way, but I really like t

HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.addyou.info/article/31323/addyou-If-You-Need-to-Put-Negotiating-Pressure-on-the-Other-Side-Try-Good-Guy--Bad-Guy.html">If You Need to Put Negotiating Pressure on the Other Side, Try Good Guy / Bad Guy</a>

BB link (for phorums):
[url=http://www.addyou.info/article/31323/addyou-If-You-Need-to-Put-Negotiating-Pressure-on-the-Other-Side-Try-Good-Guy--Bad-Guy.html]If You Need to Put Negotiating Pressure on the Other Side, Try Good Guy / Bad Guy[/url]

Die cutting involves the process of cutting plastic, metal, cardboard, fabric, leather and paper using sharp steel stamps and rollers. These are also used to cut plastic, rubber, vinyl, magnetic strips and wood. Die cutting is extensively used in the manufacturing industry.

Through living in and empathizing with our customers' world, our innovation leaders focus the organization's development capabilities on solving problems or meeting needs that our customers may not realize could be done.

Marketing results are only as powerful as your marketing systems. To build your marketing system you need to be able to do four things: attract, convert, leverage and retain. With these four accomplishments and the practice of the 10 Cornerstone Principles of Marketing, success will come. Here are the 10 Cornerstone Principles to Marketing Success

Tags

Links

Add You - If You Need to Put Negotiating Pressure on the Other Side, Try Good Guy / Bad Guy

Related Articles: