Add You - Business

An Entrepreneur and a Life To Be Remembered
I was reminded of my own mortality today. I guess you can say I had a near death experience, though the death I experienced was not my own.No, I was never in any danger, nor was my l

decade and now if you are not on the boat marketing to Hispanic consumers and customers you are missing a g

Why Women Talk and Men Don't
I had an interesting experience last week…if you have spoken to me in the past few weeks, you’ll know that I’ve sounded like I’ve had a permanent case of laryngitis. What I actually had was

For many years demographics experts have been warning the marketing departments of large American corporations and even small businesses to concentrate on marketing to the Hispanic population. Previously, although this was good advice back then as well, it certainly was not as great advice as it is now.

This is because the exponential growth of the Hispanic consumer has been nothing short of a rocket ship over the last decade and now if you are not on the boat marketing to Hispanic consumers and customers you are missing a gi

Creative Offline Marketing - Final Part
Novelty Items – You can put your message on t-shirts, hats, coffee mugs, pens and pencils, mouse pads, you name it. The trick is to have a compelling image or slogan. For example, a logo or

ons and even small businesses to concentrate on marketing to the Hispanic population. Previously, although this was good advice back then as well, it certainly was not as great advice as it is now.

Communication: Management's Responsibility
I've just watched, again, an episode in the Back to the Floor television series, which aired on the BBC (United Kingdom) and PBS (United States). Once more, communication turned out to be a

this was good advice back then as well, it certainly was not as great advice as it is now.

If You're Serious About Your Business - M.A.P. it Out!
When I'm traveling to someplace new, I like to get directions beforehand. Sure there's something to be said for the proverbial "scenic routes" and "roads less traveled," but, as Yogi Berra n

ause the exponential growth of the Hispanic consumer has been nothing short of a rocket ship over the last decade and now if you are not on the boat marketing to Hispanic consumers and customers you are missing a g

Women Owned Businesses
They want to own their own business and move from their jobs and be self-employed. The main reasons for this is control and flexibility, opportunity, and independence.The tea industr

decade and now if you are not on the boat marketing to Hispanic consumers and customers you are missing a gigantic chunk of the market.

If you failed to jump on the bandwagon as it got going, then you better get on the bandwagon now because this train has left the station. In fact this train is moving so fast it might be a magnetic levitation train, which is really a spacecraft launching device to the stars. It appears in studying the demographics that they are not slowing down but rather speeding up and more and more Hispa

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Word of mouth advertising creates an awareness campaign where your business information travels from person to person, creating a world wind of awareness. For a new business start-up, word of mouth marketing is often the best and most effective advertising method.

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