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Add You - Creating a Memorable Trade Show Event
So You Want To Be Your Own Boss?
Dear Fred and Lyna, For the past 20 years, I have worked as an account executive for a major soft drink company and frankly I am sick of it. I have been looking into owning my own business and have run across several franchise opportunities. Do you think a franchise is the way to go or should I start out on my own?Fred: More and more people, from college age to baby boomers, are attracted to owning their own business and being their own boss. Fortunately, there are many resources a
he job of a trade shDear Fred and Lyna, For the past 20 years, I have worked as an account executive for a major soft drink company and frankly I am sick of it. I have been looking into owning my own business and have run across several franchise opportunities. Do you think a franchise is the way to go or should I start out on my own?Fred: More and more people, from college age to baby boomers, are attracted to owning their own business and being their own boss. Fortunately, there are many resources a
Hot Buttered Customer Service
"Sixteen squirts."I didn't know what my wife was talking about. I was busy counting out money for my popcorn at the AMC refreshment stand. "He put sixteen squirts of butter in your popcorn," she answered my confused expression.I looked over as the movie attendant filled my small bag of popcorn with more popcorn and then squirted in more butter. I had asked for "lots of butter." I don't usually get it. This time, I got it.I received the bag and carried it like a bag of gold
With an ever-increasing number of events occurring outside the trade show floor, the job of a trade sho"Sixteen squirts."I didn't know what my wife was talking about. I was busy counting out money for my popcorn at the AMC refreshment stand. "He put sixteen squirts of butter in your popcorn," she answered my confused expression.I looked over as the movie attendant filled my small bag of popcorn with more popcorn and then squirted in more butter. I had asked for "lots of butter." I don't usually get it. This time, I got it.I received the bag and carried it like a bag of gold
The Important Function of Remote Security Cameras
Used primarily in the beginning as a traffic-monitoring device, remote security cameras are becoming the weapon of choice in the war against terrorism and crime around the world. A trained technician can sit in a control booth and monitor cameras placed in many locations around the city and using his remote equipment, he can pan and tilt, turning the cameras at will to view an even larger area than would be possible with stationary security cameras.The latest spy programs on TV use thes
ing number of events occurring outside the trade show floor, the job of a trade shUsed primarily in the beginning as a traffic-monitoring device, remote security cameras are becoming the weapon of choice in the war against terrorism and crime around the world. A trained technician can sit in a control booth and monitor cameras placed in many locations around the city and using his remote equipment, he can pan and tilt, turning the cameras at will to view an even larger area than would be possible with stationary security cameras.The latest spy programs on TV use thes
How To Get More Customers Just By Knowing Their Name
In this article you will learn the importance of knowing your customers name and the positive impact that it has when conducting business.Whether you greet your customers personally or on the phone it's always a good idea to know them by their name.If you don't know their name, simply ask them. You may say in response, "that’s a lovely name!" or "How do you spell that so that I can remember it?"There is a big difference between saying “oh you”, "hello sir", "hello madam" c
occurring outside the trade show floor, the job of a trade shIn this article you will learn the importance of knowing your customers name and the positive impact that it has when conducting business.Whether you greet your customers personally or on the phone it's always a good idea to know them by their name.If you don't know their name, simply ask them. You may say in response, "that’s a lovely name!" or "How do you spell that so that I can remember it?"There is a big difference between saying “oh you”, "hello sir", "hello madam" c
Target Marketing - Can You Spot An Ideal Client
Tips on Target Marketing for Small BusinessImagine there are 100 potential prospects for your business in a room and you could select only 3 of them to become clients. Do you know the questions you would ask to identify the ideal 3?This question is posed as part of our quiz "Lead Generation & Conversion: Are You Winning?”. We often ask this question when helping business owner-operators plan their marketing strategy. Their response is often preceded by a long pause. Just when y
e trade show floor, the job of a trade shTips on Target Marketing for Small BusinessImagine there are 100 potential prospects for your business in a room and you could select only 3 of them to become clients. Do you know the questions you would ask to identify the ideal 3?This question is posed as part of our quiz "Lead Generation & Conversion: Are You Winning?”. We often ask this question when helping business owner-operators plan their marketing strategy. Their response is often preceded by a long pause. Just when y
Are You Still Doing it All Yourself
Delivering the greatest return on investment is clearly what every business leader wants. Experienced leaders may indeed be better qualified to undertake specific tasks than most of the people on the team. Leaders presumably attained their positions in part by their outstanding performance and experience in similar roles. However, does that really make them the best person to do the job?“If you want it done right, do it yourself!” Does that sound familiar? Heard it at work lately?
he job of a trade show event planner has become a real challenge. With so many get-togethers to choose
Delivering the greatest return on investment is clearly what every business leader wants. Experienced leaders may indeed be better qualified to undertake specific tasks than most of the people on the team. Leaders presumably attained their positions in part by their outstanding performance and experience in similar roles. However, does that really make them the best person to do the job?“If you want it done right, do it yourself!” Does that sound familiar? Heard it at work lately?
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