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Add You - Top Ten Client Attraction Tips For A Feng Shui Website
Have you considered a franchise business as your next potential career choice? Many people leave Corporate America or secure paychecks to start their own businesses. Does this make sense? If you start a small business how long will it take to open the business? What if you start a franchise how long until you get the doors open and start making money? Good question indeed.The UFOC or Uniform Franchise Offering Circular demands that the franchisor indicate the time to open a store, if the store opens early then that is not required disclosure, however it has been my observations that franchisees want their franchises open early not later, most complain about delays to open, most delays are caused by the franchisee
Tip Eight: I wonder who they were?
Once your ideal client has clicked off from your site, they've gone - maybe they'll visit again, and maybe that's the last you'll see of them. To be able to maintain contact with them so that you can build their trust and your credibility with them, offer them a free report or eprogram in exchange for their email address.
Tip Nine: Help, I'm lost!
It's very discouraging for your visitors if they get lost amongst the pages of your website, and can't find their way back to wherever they want to go. To avoid this, check that the navigation of your site is simple and
police seizures:Most every state, as well as the U.S. federal government, have police seizures laws that empower a law enforcement agency to seize property that was either used in the commission of a crime, or was purchased with money that was received through the commission of a crime.Police seizures laws are generally used against drug dealers and organized crime members as another tool in the law enforcement arsenal. Once property is seized it is either converted to the government's use, or it is sold at a police auction.police seizures laws vary:The laws on police seizures vary between states. Some states have laws that are so broad that they are being challenged in the courts by the ACLU
Nowadays everyone in business seems to have a website, it's as obligatory as a business card and you won't be taken as an established business without one. So how to ensure that your site is as effective as you want?
Tip One: Who are your Ideal Clients?
Whether you pay someone to develop your site or do it yourself, you're still going to need to either write the words for the site or brief the website designer well so they can do it for you. You've got to get clear on just who you're writing to. Who are your ideal clients? You need to have developed a really clear picture of them, and an understanding of their problems.
Tip Two: Are you talking to me?
Your ideal client needs to know when they visit your site that you are talking to them. How are they going to know? Firstly, your site needs to talk about 'you' rather than 'we', and secondly, it needs to identify who it's aimed at.
For instance, have a sentence such as "Are you a woman who's fed up of relationships that don't last, and want to experience long term love?" or "Is there never enough month for your money, despite having a great job?"
Tip Three: How can you help me?
Far too many websites tell their readers how they do the things that they do, rather than focusing on how they can help them (which is what they're interested in).
So writing "Making alterations in your environment, based on the ancient art of Feng Shui, will bring your soul mate into your life" will encourage your reader to contact you far more than "Feng Shui is the ancient Chinese art of adjusting the environment to increase the chi".
Tip Four: I don't want to know too much!
The more explanation you give about what Feng Shui involves and how it works, the more opportunities you're giving your potential clients to come up against something that they see as an objection. If you were talking in person with them, I'm sure you'd be able to deal easily with that objection and reassure them. But with a website, you can't do that, and with one click of the mouse, they've gone. To avoid this, ensure you keep your focus on how they will benefit from working with you or buying your products.
Tip Five: What's all that about?
Don't include a lot of Feng Shui jargon in your copy, unless your ideal clients are fellow Feng Shui practitioners. Too much jargon is alienating to people who are seeking help for their problems, it can make them feel knowledgeable and inferior, and they'll go off in search of a less intimidating site.
Tip Six: Why should I trust you?
We like to buy from people we know and trust, rather than from complete strangers. One method of building your ideal clients' trust in you and your abilities is to have testimonials on your website. These work even better if you can include a photo or even a short recording from your satisfied clients.
Tip Seven: What do I do now?
Are you simply providing information at your site or would you like some further response from your ideal clients? You need to be clear, and to make it obvious on the site exactly what it is you want your ideal clients to do next. Do you want them to telephone you, or to send you an email? Spell it out for them.
Tip Eight: I wonder who they were?
Once your ideal client has clicked off from your site, they've gone - maybe they'll visit again, and maybe that's the last you'll see of them. To be able to maintain contact with them so that you can build their trust and your credibility with them, offer them a free report or eprogram in exchange for their email address.
Tip Nine: Help, I'm lost!
It's very discouraging for your visitors if they get lost amongst the pages of your website, and can't find their way back to wherever they want to go. To avoid this, check that the navigation of your site is simple and
If there’s anything that will prevent a company from optimizing its bottom line, it is a laissez-faire management style. In other words: a propensity among company managers to avoid too much interference in employee behavior.All employees need leadership, and in addition, employees generally achieve a higher level of performance if they understand what is expected of them and their managers inspect what they expect.Here’s a great question to ask an employee: “What sort of annual raise in pay do you generally expect to receive?” In recent years, the most common answer is 3% to 4%.Now for the second eye-opening question: “What do you believe you would have to do to earn double or triple that amount?”
For instance, have a sentence such as "Are you a woman who's fed up of relationships that don't last, and want to experience long term love?" or "Is there never enough month for your money, despite having a great job?"
Tip Three: How can you help me?
Far too many websites tell their readers how they do the things that they do, rather than focusing on how they can help them (which is what they're interested in).
So writing "Making alterations in your environment, based on the ancient art of Feng Shui, will bring your soul mate into your life" will encourage your reader to contact you far more than "Feng Shui is the ancient Chinese art of adjusting the environment to increase the chi".
Tip Four: I don't want to know too much!
The more explanation you give about what Feng Shui involves and how it works, the more opportunities you're giving your potential clients to come up against something that they see as an objection. If you were talking in person with them, I'm sure you'd be able to deal easily with that objection and reassure them. But with a website, you can't do that, and with one click of the mouse, they've gone. To avoid this, ensure you keep your focus on how they will benefit from working with you or buying your products.
Tip Five: What's all that about?
Don't include a lot of Feng Shui jargon in your copy, unless your ideal clients are fellow Feng Shui practitioners. Too much jargon is alienating to people who are seeking help for their problems, it can make them feel knowledgeable and inferior, and they'll go off in search of a less intimidating site.
Tip Six: Why should I trust you?
We like to buy from people we know and trust, rather than from complete strangers. One method of building your ideal clients' trust in you and your abilities is to have testimonials on your website. These work even better if you can include a photo or even a short recording from your satisfied clients.
Tip Seven: What do I do now?
Are you simply providing information at your site or would you like some further response from your ideal clients? You need to be clear, and to make it obvious on the site exactly what it is you want your ideal clients to do next. Do you want them to telephone you, or to send you an email? Spell it out for them.
Tip Eight: I wonder who they were?
Once your ideal client has clicked off from your site, they've gone - maybe they'll visit again, and maybe that's the last you'll see of them. To be able to maintain contact with them so that you can build their trust and your credibility with them, offer them a free report or eprogram in exchange for their email address.
Tip Nine: Help, I'm lost!
It's very discouraging for your visitors if they get lost amongst the pages of your website, and can't find their way back to wherever they want to go. To avoid this, check that the navigation of your site is simple and
Almost any event can be enhanced by promotional products. Promotional products don't have to be limited just to business cards and free pens. The right kinds of promotional product can enhance events of all kinds.Take the average American wedding, for example. Nationally, couples spend hundreds of thousands of dollars to purchase napkins, matches, candles, and other wedding favors -- all with their names and wedding date on them. Everyone who attends a wedding gets a memento of the event.Why not take the same approach to the company picnic? Or the local chamber of commerce's annual get-together? Or your big anniversary celebration?When you have an event coming up, big or small, take a moment to think
Tip Four: I don't want to know too much!
The more explanation you give about what Feng Shui involves and how it works, the more opportunities you're giving your potential clients to come up against something that they see as an objection. If you were talking in person with them, I'm sure you'd be able to deal easily with that objection and reassure them. But with a website, you can't do that, and with one click of the mouse, they've gone. To avoid this, ensure you keep your focus on how they will benefit from working with you or buying your products.
Tip Five: What's all that about?
Don't include a lot of Feng Shui jargon in your copy, unless your ideal clients are fellow Feng Shui practitioners. Too much jargon is alienating to people who are seeking help for their problems, it can make them feel knowledgeable and inferior, and they'll go off in search of a less intimidating site.
Tip Six: Why should I trust you?
We like to buy from people we know and trust, rather than from complete strangers. One method of building your ideal clients' trust in you and your abilities is to have testimonials on your website. These work even better if you can include a photo or even a short recording from your satisfied clients.
Tip Seven: What do I do now?
Are you simply providing information at your site or would you like some further response from your ideal clients? You need to be clear, and to make it obvious on the site exactly what it is you want your ideal clients to do next. Do you want them to telephone you, or to send you an email? Spell it out for them.
Tip Eight: I wonder who they were?
Once your ideal client has clicked off from your site, they've gone - maybe they'll visit again, and maybe that's the last you'll see of them. To be able to maintain contact with them so that you can build their trust and your credibility with them, offer them a free report or eprogram in exchange for their email address.
Tip Nine: Help, I'm lost!
It's very discouraging for your visitors if they get lost amongst the pages of your website, and can't find their way back to wherever they want to go. To avoid this, check that the navigation of your site is simple and
Let's not get confused here.Databases and technology are tools that we can use in our businesses. There has been a lot of emphasis on Customer Relationship Management recently which is very much about using this technology. But what has this got to do with customer service? Absolutely nothing. Not unless the people running that business are motivated and passionate enough to use that information in the right way.I see fabulous examples of customer service from all over the world. And the amazing thing is that, in most cases, it comes from businesses that have no technology. Little shops and restaurants, taxi drivers, libraries, one person businesses. They have found a way to dazzle and delight their custome
Tip Six: Why should I trust you?
We like to buy from people we know and trust, rather than from complete strangers. One method of building your ideal clients' trust in you and your abilities is to have testimonials on your website. These work even better if you can include a photo or even a short recording from your satisfied clients.
Tip Seven: What do I do now?
Are you simply providing information at your site or would you like some further response from your ideal clients? You need to be clear, and to make it obvious on the site exactly what it is you want your ideal clients to do next. Do you want them to telephone you, or to send you an email? Spell it out for them.
Tip Eight: I wonder who they were?
Once your ideal client has clicked off from your site, they've gone - maybe they'll visit again, and maybe that's the last you'll see of them. To be able to maintain contact with them so that you can build their trust and your credibility with them, offer them a free report or eprogram in exchange for their email address.
Tip Nine: Help, I'm lost!
It's very discouraging for your visitors if they get lost amongst the pages of your website, and can't find their way back to wherever they want to go. To avoid this, check that the navigation of your site is simple and
There has been much written about the life and death of Ken Lay since he passed away earlier this week. I have long made it a point not to sit in judgment of others as it is very difficult to properly connect the dots from afar. It is my belief that there are indeed at least two sides to every story and that what often times appears in the media as hard news can actually be editorial commentary that may or may not portray the reality of a given situation. Furthermore, just knowing someone who knows someone will rarely even provide you with accurate information relating to the actual events of a situation especially one veiled in controversy.Regardless of how you feel about Mr. Lay I was truly disheartened at many
Tip Eight: I wonder who they were?
Once your ideal client has clicked off from your site, they've gone - maybe they'll visit again, and maybe that's the last you'll see of them. To be able to maintain contact with them so that you can build their trust and your credibility with them, offer them a free report or eprogram in exchange for their email address.
Tip Nine: Help, I'm lost!
It's very discouraging for your visitors if they get lost amongst the pages of your website, and can't find their way back to wherever they want to go. To avoid this, check that the navigation of your site is simple and intuitive to use.
It's also important that your site looks visually appealing, in line with Feng Shui principles, and with as few fancy dancing logos as possible - they look pretty but can take a long time to load which might be irritating for your visitors.
Tip Ten: How can they find me on the Internet, there are so many sites?
When people search for a Feng Shui consultant on the internet, they probably will only click through to the sites on the first two or three pages that the search engine such as Google or Yahoo brings up - and often just the first two or three on the first page. So it's obviously important to be in that first two or three sites.
So how to deal with that? There are two approaches in my opinion to this question, dependent on how you've decided to do your marketing.
If most of your marketing is done person to person, for instance through networking or giving talks, the people looking for your site probably already know you or of you, and so your site is acting as your on-line brochure. In this case, it doesn't really matter how high your site appears on the search engine.
If however you've decided that you would prefer to minimize one to one marketing, (which becomes important if you want to shift away from the model of running a practice to that of running a business) then you're going to have to learn about keywords and how to get your site as high up the search engine listings as possible. This is called Search Engine Optimization, SEO for short.
Or hire someone who loves this type of work, and keep your focus on doing the work that you love and do best.
By following these Top Ten Tips, you'll create a great website, a wonderful channel for your ideal clients to find you.
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