rably different. For instance, software can be marketed quickly and easily to multiple target audiences with very little cost to the product side. Oracle and it's database is a great example. They can market their flagship product to a single user all the way up to the Fortune 100's. Very little code challenges and tremendous marketing capability with high return on their investment. IBM and other's with Hardware solutions are far more challenged from a marketing perspective as you cannot sell a large server or storage array to both a home and corporate data center from a form factor perspective and a cost differential. Borne Online is catchy, it has unique inherent advantages and going forwardBorne online is something none of us conceptually think about. However, our children of the 1990's were clearly brought into this world with this leverage. Look around at our military and our general aviation industry. Pilots entering the military or commercial operations have incredible capabilities with all of their online experiences from the games and online chat rooms they have been exposed to and in some cases, trained on. From Sony's Play Station to the XBox of Mircrosoft, our children and their children have a distinct advantage to adopting to the challenges we face every day. Which web portal will I be directed to next for an HR Testing zone? Where do I need to file that expense report? What happened to our fax machine.

Our children don't even know what a fax machine is! They don't need them in their day to day functions and from an environmental perspective this is a good thing. We should be a paperless society in the next 10-15 years if current trends continue to head in the direction we are going. Want to get cash at the ATM? Why? In fact, do we need printed money/currency to exist today? When is the last time you went shopping our out to dinner and the vendor did not have an internet connection? We have even seen an outdoor Flea Market stand with a wireless feed! No stopping the Borne Online generation now. Previous generations have an element of distrust in online anything. We have seen too many false starts and a slow development for total access secure environments. Every week it seems a major hacker is found and millions of records were exposed. Well, in a perfect world with a single electronic identification, we could transfer an exposed ID and replace it online instantly.

Thus minimizing a hacker's capability to exert damage on the individual or company. Borne online is trendy and comprehensive. Companies like Oracle, CISCO, HP and IBM have invested millions in research and development to secure a future position for their powerful companies to reposition their revenue streams. No longer is IT just the data center. Every home in America and the Globe is now a data center. Think of it. With a single ad campaign launched on Google, MSN or Yahoo, a company can extend it's market reach with a fully leveraged message. You could take a Corporate idea targeted to Wells Fargo as an example and apply it to a home in your local suburb. Crazy idea? Not at all. When you look at product platforms you can separate them into stacks like this:

Hardware

Software Tools & Applications

Services

Finances

Each of the above has unique capabilities from a tiered marketing perspective. Ease of market deployment however is vastly different however and thus the cost to leverage each topic is considerably different. For instance, software can be marketed quickly and easily to multiple target audiences with very little cost to the product side. Oracle and it's database is a great example. They can market their flagship product to a single user all the way up to the Fortune 100's. Very little code challenges and tremendous marketing capability with high return on their investment. IBM and other's with Hardware solutions are far more challenged from a marketing perspective as you cannot sell a large server or storage array to both a home and corporate data center from a form factor perspective and a cost differential. Borne Online is catchy, it has unique inherent advantages and going forward t? What happened to our fax machine.

Our children don't even know what a fax machine is! They don't need them in their day to day functions and from an environmental perspective this is a good thing. We should be a paperless society in the next 10-15 years if current trends continue to head in the direction we are going. Want to get cash at the ATM? Why? In fact, do we need printed money/currency to exist today? When is the last time you went shopping our out to dinner and the vendor did not have an internet connection? We have even seen an outdoor Flea Market stand with a wireless feed! No stopping the Borne Online generation now. Previous generations have an element of distrust in online anything. We have seen too many false starts and a slow development for total access secure environments. Every week it seems a major hacker is found and millions of records were exposed. Well, in a perfect world with a single electronic identification, we could transfer an exposed ID and replace it online instantly.

Thus minimizing a hacker's capability to exert damage on the individual or company. Borne online is trendy and comprehensive. Companies like Oracle, CISCO, HP and IBM have invested millions in research and development to secure a future position for their powerful companies to reposition their revenue streams. No longer is IT just the data center. Every home in America and the Globe is now a data center. Think of it. With a single ad campaign launched on Google, MSN or Yahoo, a company can extend it's market reach with a fully leveraged message. You could take a Corporate idea targeted to Wells Fargo as an example and apply it to a home in your local suburb. Crazy idea? Not at all. When you look at product platforms you can separate them into stacks like this:

Hardware

Software Tools & Applications

Services

Finances

Each of the above has unique capabilities from a tiered marketing perspective. Ease of market deployment however is vastly different however and thus the cost to leverage each topic is considerably different. For instance, software can be marketed quickly and easily to multiple target audiences with very little cost to the product side. Oracle and it's database is a great example. They can market their flagship product to a single user all the way up to the Fortune 100's. Very little code challenges and tremendous marketing capability with high return on their investment. IBM and other's with Hardware solutions are far more challenged from a marketing perspective as you cannot sell a large server or storage array to both a home and corporate data center from a form factor perspective and a cost differential. Borne Online is catchy, it has unique inherent advantages and going forwardnline anything. We have seen too many false starts and a slow development for total access secure environments. Every week it seems a major hacker is found and millions of records were exposed. Well, in a perfect world with a single electronic identification, we could transfer an exposed ID and replace it online instantly.

Thus minimizing a hacker's capability to exert damage on the individual or company. Borne online is trendy and comprehensive. Companies like Oracle, CISCO, HP and IBM have invested millions in research and development to secure a future position for their powerful companies to reposition their revenue streams. No longer is IT just the data center. Every home in America and the Globe is now a data center. Think of it. With a single ad campaign launched on Google, MSN or Yahoo, a company can extend it's market reach with a fully leveraged message. You could take a Corporate idea targeted to Wells Fargo as an example and apply it to a home in your local suburb. Crazy idea? Not at all. When you look at product platforms you can separate them into stacks like this:

Hardware

Software Tools & Applications

Services

Finances

Each of the above has unique capabilities from a tiered marketing perspective. Ease of market deployment however is vastly different however and thus the cost to leverage each topic is considerably different. For instance, software can be marketed quickly and easily to multiple target audiences with very little cost to the product side. Oracle and it's database is a great example. They can market their flagship product to a single user all the way up to the Fortune 100's. Very little code challenges and tremendous marketing capability with high return on their investment. IBM and other's with Hardware solutions are far more challenged from a marketing perspective as you cannot sell a large server or storage array to both a home and corporate data center from a form factor perspective and a cost differential. Borne Online is catchy, it has unique inherent advantages and going forwardnd the Globe is now a data center. Think of it. With a single ad campaign launched on Google, MSN or Yahoo, a company can extend it's market reach with a fully leveraged message. You could take a Corporate idea targeted to Wells Fargo as an example and apply it to a home in your local suburb. Crazy idea? Not at all. When you look at product platforms you can separate them into stacks like this:

Hardware

Software Tools & Applications

Services

Finances

Each of the above has unique capabilities from a tiered marketing perspective. Ease of market deployment however is vastly different however and thus the cost to leverage each topic is considerably different. For instance, software can be marketed quickly and easily to multiple target audiences with very little cost to the product side. Oracle and it's database is a great example. They can market their flagship product to a single user all the way up to the Fortune 100's. Very little code challenges and tremendous marketing capability with high return on their investment. IBM and other's with Hardware solutions are far more challenged from a marketing perspective as you cannot sell a large server or storage array to both a home and corporate data center from a form factor perspective and a cost differential. Borne Online is catchy, it has unique inherent advantages and going forwardrably different. For instance, software can be marketed quickly and easily to multiple target audiences with very little cost to the product side. Oracle and it's database is a great example. They can market their flagship product to a single user all the way up to the Fortune 100's. Very little code challenges and tremendous marketing capability with high return on their investment. IBM and other's with Hardware solutions are far more challenged from a marketing perspective as you cannot sell a large server or storage array to both a home and corporate data center from a form factor perspective and a cost differential. Borne Online is catchy, it has unique inherent advantages and going forward will propel nations beyond their present levels of competition thus allowing nations that might not be as powerful in the G8 sense to begin competing more favorably as their population mix continues to climb and thus exposure to new technologies hit the market.