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How to Make Your Claims Believable
When you hear claims like……Best Lawnmower in the country…Absolute Lowest Prices In Existence…Leaves your hair cleaner than any other shampoo…do you believe them?Or is there a certain degree of doubt in your mind about their credibility? Or whether they are ‘hyped up’?Think about it. Everybody expects advertisers to exaggerate their claims. To present them in their best li

Most people don’t realize how many successes they’ve had in their lives until they write them down. Some express surpri

Why Your Tiny Business Wants A Toll Free Number NOW
All small business owners dream of greater leverage which means the reaping large profits from a simple inexpensive tool. So they look around for tools, tactics or software that will give them an edge. But they miss one of the most effective tools that sits right under their nose. The profit-building tool that most small business people miss is the toll free number.Independent surveys have shown that toll

One of the exercises that I have many clients do is list out all the successes they’ve had in life. I ask them to start with early childhood and list everything they can remember being successful at. One of my clients recently gave the assignment to his girlfriend. She asked me afterwards what the point was. She hadn’t found it very useful.

What I told her is that that I’ve found that this exercise serves two important services. First, it’s a self esteem booster. Most people don’t realize how many successes they’ve had in their lives until they write them down. Some express surpri

How to Avoid Long-Term Contracts When Buying Music On Hold
The easiest way to avoid long term contracts is to realize first of all, that there are other options available that may better suit your payment needs. Like different pricing models. Detailed below...Pricing ModelsThis is a very important topic because there are TWO ways in which you need to look at the cost structure of businesses that provide Custom on Hold Messaging.The first is a

with early childhood and list everything they can remember being successful at. One of my clients recently gave the assignment to his girlfriend. She asked me afterwards what the point was. She hadn’t found it very useful.

An Alternative to Venture Capital in the Food and Beverage Industry
If you are an entrepreneur with a small food or beverage company looking to take it to the next level, this article should be of particular interest to you. Your natural inclination may be to seek venture capital or private equity to fund your growth, but that might not be the best path for you to take. We have created a hybrid M&A model designed to bring the appropriate capital resources to you entrepreneurs. It

signment to his girlfriend. She asked me afterwards what the point was. She hadn’t found it very useful.

Buy A Business That's Deadly Boring And Your Chances Of Making A Million Dollars Skyrocket
If you're thinking about buying a business...and are wanting to buy a business that's both sexy and exciting -- the kind of business you can brag about at all the parties -- then please listen very carefully. Doing so can save you a lot of time, money and energy. Listen: People are always asking me about the most exciting businesses I've bought over the past 50 years. Thing is, I don't buy "excit

told her is that that I’ve found that this exercise serves two important services. First, it’s a self esteem booster. Most people don’t realize how many successes they’ve had in their lives until they write them down. Some express surpri

Are You the Solution or the Problem
Problems arise in every job and in every industry. What did you do to prove you were the solution to those problems? I can tell the last job title of every person that walks into my classroom before I speak to them. They were problem solvers until they no longer offered a solution to a particular problem and that is why they were let go. And I know what their next job title is going to be. They will be a problem

Most people don’t realize how many successes they’ve had in their lives until they write them down. Some express surprise and sometimes some modesty when sharing their successes. I’d recommend this exercise just for this boost alone, but the second reason for doing this is even more valuable. Success leaves clues behind.

When I ask a client to list their successes, it’s usually because they are stuck in some area of their business. They’ve tried several strategies to get unstuck and nothing has worked. When we take some of their major successes and analyze them, we find patterns. I

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There are probably many things that are missing from a successful ad. Can you name one that would be helpful to know? I can.

How much technical ability is really required to start a successful company? In the high-tech world of startups, more and more engineers are starting companies, but they are in for a big surprise.

Finding a banker, financier, angel investor, or venture capital company to invest in your new business venture can be difficult. It is even more difficult if you do not present your management capabilities in a clear and precious manner.

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