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Add You - Eyes On The Prize
Advantages of Going to Graphic Design School
If you are graduating high school or thinking about going back to school for a degree in graphic design, you may be wondering if there is any advantage in doing so. You may already be an accomplished artist or designer and think you have the right skills to go out and find a great job. Why bother with an advanced degree when you could be exploring employment opportunities without one?Even if it
board and hearty handshake to those who have chosen to join your list of esteemed readers.
If you are graduating high school or thinking about going back to school for a degree in graphic design, you may be wondering if there is any advantage in doing so. You may already be an accomplished artist or designer and think you have the right skills to go out and find a great job. Why bother with an advanced degree when you could be exploring employment opportunities without one?Even if it
Here are the steps involved:
1. Write a brief (one or two page), useful, evergreen (i.e. something that you won't need to update very often) giveaway on some topic related to your company's expertise. It doesn't have to be ground-breaking, just something that a person with an interest in your newsletter would find valuable. Here's a link to a few that I've done to get you thinking.
(http://www.bluepenguindevelopment.com/services/resourc
Chef as Culinary Arts Profession
When most people think about career in culinary arts, they often conjure up the image of someone serving food in big restaurants with a big chef’s cap on the head. Well, chef is by far the most common and most popular profession in the culinary arts field. Many of those who take up culinary arts studies wanted to become a professional chef and it is so fortunate for them that more than a hundred of
"Candy-coated popcorn, peanuts and a prize,
that's what you get in Cracker Jack!" When most people think about career in culinary arts, they often conjure up the image of someone serving food in big restaurants with a big chef’s cap on the head. Well, chef is by far the most common and most popular profession in the culinary arts field. Many of those who take up culinary arts studies wanted to become a professional chef and it is so fortunate for them that more than a hundred of
I ate a lot of candy when I was a kid. Halloween, birthday parties, trips to the corner store… if there was candy to be had, I was there.
Granted, this was in the days before it was well understood that too much sugar can turn even the most docile child into a foul-mouthed psychopath (or, over time, a marketing consultant). Either way, I couldn't get enough.
One of my favorites was Cracker Jack, a disturbing conglomeration of candy-coated popcorn and peanuts, which was consumed in three distinct phases:
Phase 1: Eating the Cracker Jacks.
Phase 2: Wiping your hands on your pants to remove the "candy coat."
Phase 3: Opening your prize.
Looking back, I realize now that Cracker Jack – and I haven't done any research, this is just my personal opinion – stunk. Compared to the celestial fluffiness of a Three Musketeers, or the inspired pairing of chocolate and peanut butter that is the Reese's Peanut Butter Cup, Cracker Jack, and all its related gooeyness, should rightfully have been wiped off the face of the Earth sometime back in the Nixon administration.
But it wasn't, and kids still want it. Why? You know why… it's the free prize! Like the annoying guy you hung around with in college simply because he had a car, kids hang around with Cracker Jack for the prize.
And it's not just kids – we all like getting an unexpected bonus. It makes us feel special, it adds some excitement to our lives, it gives us something to talk about.
Which is why, whether or not the content of your E-Newsletter is also a sticky mess, I recommend giving something of value – instantly and at no charge – to new newsletter subscribers.
Not so much as an incentive (i.e. "Sign up for the newsletter and we'll give you this special report"), but more as an unexpected thank you for those who have already signed on.
Is it a high value gift? Not in particular, but then again, neither is a plastic whistle in a box of candy. The high value is in the gesture itself; a welcome aboard and hearty handshake to those who have chosen to join your list of esteemed readers.
Here are the steps involved:
1. Write a brief (one or two page), useful, evergreen (i.e. something that you won't need to update very often) giveaway on some topic related to your company's expertise. It doesn't have to be ground-breaking, just something that a person with an interest in your newsletter would find valuable. Here's a link to a few that I've done to get you thinking.
(http://www.bluepenguindevelopment.com/services/resource
Silly Service Has Its Serious Side: Test Your Customer Service Knowledge!
Who says service is serious? Customer service can be silly too. Take this fun quiz to test your customer service knowledge. You may be a service ace if you both pick the correct answer to each of these ten questions, and understand why these answers are correct. 1. A complaining customer is: A. Always right B. Almost right C. Often lying D. Always the customer candy-coated popcorn and peanuts, which was consumed in three distinct phases:
Phase 1: Eating the Cracker Jacks.
Phase 2: Wiping your hands on your pants to remove the "candy coat."
Phase 3: Opening your prize.
Looking back, I realize now that Cracker Jack – and I haven't done any research, this is just my personal opinion – stunk. Compared to the celestial fluffiness of a Three Musketeers, or the inspired pairing of chocolate and peanut butter that is the Reese's Peanut Butter Cup, Cracker Jack, and all its related gooeyness, should rightfully have been wiped off the face of the Earth sometime back in the Nixon administration.
But it wasn't, and kids still want it. Why? You know why… it's the free prize! Like the annoying guy you hung around with in college simply because he had a car, kids hang around with Cracker Jack for the prize.
And it's not just kids – we all like getting an unexpected bonus. It makes us feel special, it adds some excitement to our lives, it gives us something to talk about.
Which is why, whether or not the content of your E-Newsletter is also a sticky mess, I recommend giving something of value – instantly and at no charge – to new newsletter subscribers.
Not so much as an incentive (i.e. "Sign up for the newsletter and we'll give you this special report"), but more as an unexpected thank you for those who have already signed on.
Is it a high value gift? Not in particular, but then again, neither is a plastic whistle in a box of candy. The high value is in the gesture itself; a welcome aboard and hearty handshake to those who have chosen to join your list of esteemed readers.
Here are the steps involved:
1. Write a brief (one or two page), useful, evergreen (i.e. something that you won't need to update very often) giveaway on some topic related to your company's expertise. It doesn't have to be ground-breaking, just something that a person with an interest in your newsletter would find valuable. Here's a link to a few that I've done to get you thinking.
(http://www.bluepenguindevelopment.com/services/resourc
But it wasn't, and kids still want it. Why? You know why… it's the free prize! Like the annoying guy you hung around with in college simply because he had a car, kids hang around with Cracker Jack for the prize.
And it's not just kids – we all like getting an unexpected bonus. It makes us feel special, it adds some excitement to our lives, it gives us something to talk about.
Which is why, whether or not the content of your E-Newsletter is also a sticky mess, I recommend giving something of value – instantly and at no charge – to new newsletter subscribers.
Not so much as an incentive (i.e. "Sign up for the newsletter and we'll give you this special report"), but more as an unexpected thank you for those who have already signed on.
Is it a high value gift? Not in particular, but then again, neither is a plastic whistle in a box of candy. The high value is in the gesture itself; a welcome aboard and hearty handshake to those who have chosen to join your list of esteemed readers.
Here are the steps involved:
1. Write a brief (one or two page), useful, evergreen (i.e. something that you won't need to update very often) giveaway on some topic related to your company's expertise. It doesn't have to be ground-breaking, just something that a person with an interest in your newsletter would find valuable. Here's a link to a few that I've done to get you thinking.
(http://www.bluepenguindevelopment.com/services/resourc
Which is why, whether or not the content of your E-Newsletter is also a sticky mess, I recommend giving something of value – instantly and at no charge – to new newsletter subscribers.
Not so much as an incentive (i.e. "Sign up for the newsletter and we'll give you this special report"), but more as an unexpected thank you for those who have already signed on.
Is it a high value gift? Not in particular, but then again, neither is a plastic whistle in a box of candy. The high value is in the gesture itself; a welcome aboard and hearty handshake to those who have chosen to join your list of esteemed readers.
Here are the steps involved:
1. Write a brief (one or two page), useful, evergreen (i.e. something that you won't need to update very often) giveaway on some topic related to your company's expertise. It doesn't have to be ground-breaking, just something that a person with an interest in your newsletter would find valuable. Here's a link to a few that I've done to get you thinking.
(http://www.bluepenguindevelopment.com/services/resourc
Here are the steps involved:
1. Write a brief (one or two page), useful, evergreen (i.e. something that you won't need to update very often) giveaway on some topic related to your company's expertise. It doesn't have to be ground-breaking, just something that a person with an interest in your newsletter would find valuable. Here's a link to a few that I've done to get you thinking.
(http://www.bluepenguindevelopment.com/services/resources.html)
2. Post the document on your web site.
3. When you send a welcome e-mail to new subscribers, include a short description and a direct link to the document on your web site. I include it as part of the welcome e-mail "P.S.," so that it stands out a little bit more.
That's it. It costs you nothing, is entirely automated, and is sure to lift the spirits of your sticky-fingered readers.
Who says service is serious? Customer service can be silly too. Take this fun quiz to test your customer service knowledge. You may be a service ace if you both pick the correct answer to each of these ten questions, and understand why these answers are correct. 1. A complaining customer is: A. Always right B. Almost right C. Often lying D. Always the customer
Phase 1: Eating the Cracker Jacks.
Phase 2: Wiping your hands on your pants to remove the "candy coat."
Phase 3: Opening your prize.
Looking back, I realize now that Cracker Jack – and I haven't done any research, this is just my personal opinion – stunk. Compared to the celestial fluffiness of a Three Musketeers, or the inspired pairing of chocolate and peanut butter that is the Reese's Peanut Butter Cup, Cracker Jack, and all its related gooeyness, should rightfully have been wiped off the face of the Earth sometime back in the Nixon administration.
But it wasn't, and kids still want it. Why? You know why… it's the free prize! Like the annoying guy you hung around with in college simply because he had a car, kids hang around with Cracker Jack for the prize.
And it's not just kids – we all like getting an unexpected bonus. It makes us feel special, it adds some excitement to our lives, it gives us something to talk about.
Which is why, whether or not the content of your E-Newsletter is also a sticky mess, I recommend giving something of value – instantly and at no charge – to new newsletter subscribers.
Not so much as an incentive (i.e. "Sign up for the newsletter and we'll give you this special report"), but more as an unexpected thank you for those who have already signed on.
Is it a high value gift? Not in particular, but then again, neither is a plastic whistle in a box of candy. The high value is in the gesture itself; a welcome aboard and hearty handshake to those who have chosen to join your list of esteemed readers.
Here are the steps involved:
1. Write a brief (one or two page), useful, evergreen (i.e. something that you won't need to update very often) giveaway on some topic related to your company's expertise. It doesn't have to be ground-breaking, just something that a person with an interest in your newsletter would find valuable. Here's a link to a few that I've done to get you thinking.
(http://www.bluepenguindevelopment.com/services/resourc
To Be or Not to Be a Medical Transcriptionist
Is medical transcription the right career choice for you? It certainly isn't for everyone. Without excellent grammar and spelling skills, it would be impossible to do. It also demands a listening skill that is almost supernatural. If you think doctors' signatures are bad, you should hear their dictations! I've actually heard doctors dictate things like, "Umpphacarumpaluma viral meningitis," and "Breat
and all its related gooeyness, should rightfully have been wiped off the face of the Earth sometime back in the Nixon administration.
Is medical transcription the right career choice for you? It certainly isn't for everyone. Without excellent grammar and spelling skills, it would be impossible to do. It also demands a listening skill that is almost supernatural. If you think doctors' signatures are bad, you should hear their dictations! I've actually heard doctors dictate things like, "Umpphacarumpaluma viral meningitis," and "Breat
But it wasn't, and kids still want it. Why? You know why… it's the free prize! Like the annoying guy you hung around with in college simply because he had a car, kids hang around with Cracker Jack for the prize.
And it's not just kids – we all like getting an unexpected bonus. It makes us feel special, it adds some excitement to our lives, it gives us something to talk about.
Which is why, whether or not the content of your E-Newsletter is also a sticky mess, I recommend giving something of value – instantly and at no charge – to new newsletter subscribers.
Not so much as an incentive (i.e. "Sign up for the newsletter and we'll give you this special report"), but more as an unexpected thank you for those who have already signed on.
Is it a high value gift? Not in particular, but then again, neither is a plastic whistle in a box of candy. The high value is in the gesture itself; a welcome aboard and hearty handshake to those who have chosen to join your list of esteemed readers.
Here are the steps involved:
1. Write a brief (one or two page), useful, evergreen (i.e. something that you won't need to update very often) giveaway on some topic related to your company's expertise. It doesn't have to be ground-breaking, just something that a person with an interest in your newsletter would find valuable. Here's a link to a few that I've done to get you thinking.
(http://www.bluepenguindevelopment.com/services/resourc
Eight Tips for Successful Business Plan Writing
Entrepreneurs and small business owners often ask what the keys to successful business plan writing are. Obvious mistakes and omissions are pretty common – especially for first-time business plan writers who don’t know how to write a business plan. Fortunately, these mistakes are also easy to avoid. Here are eight tips that will help you write a business plan like a pro!1. Start with the en
br>Entrepreneurs and small business owners often ask what the keys to successful business plan writing are. Obvious mistakes and omissions are pretty common – especially for first-time business plan writers who don’t know how to write a business plan. Fortunately, these mistakes are also easy to avoid. Here are eight tips that will help you write a business plan like a pro!1. Start with the en
Which is why, whether or not the content of your E-Newsletter is also a sticky mess, I recommend giving something of value – instantly and at no charge – to new newsletter subscribers.
Not so much as an incentive (i.e. "Sign up for the newsletter and we'll give you this special report"), but more as an unexpected thank you for those who have already signed on.
Is it a high value gift? Not in particular, but then again, neither is a plastic whistle in a box of candy. The high value is in the gesture itself; a welcome aboard and hearty handshake to those who have chosen to join your list of esteemed readers.
Here are the steps involved:
1. Write a brief (one or two page), useful, evergreen (i.e. something that you won't need to update very often) giveaway on some topic related to your company's expertise. It doesn't have to be ground-breaking, just something that a person with an interest in your newsletter would find valuable. Here's a link to a few that I've done to get you thinking.
(http://www.bluepenguindevelopment.com/services/resourc
Academic Commercialization Advancement Comments
Many Universities to propel their academic research programs faster will partner with government agencies and private enterprise and this makes sense because it is a great source of monies to help propel the university and the businesses and government to get brilliant minds who basically work for free as slave labor.It is your typical bull crap human exploitation tactic and it is purely sicken
board and hearty handshake to those who have chosen to join your list of esteemed readers.
Many Universities to propel their academic research programs faster will partner with government agencies and private enterprise and this makes sense because it is a great source of monies to help propel the university and the businesses and government to get brilliant minds who basically work for free as slave labor.It is your typical bull crap human exploitation tactic and it is purely sicken
Here are the steps involved:
1. Write a brief (one or two page), useful, evergreen (i.e. something that you won't need to update very often) giveaway on some topic related to your company's expertise. It doesn't have to be ground-breaking, just something that a person with an interest in your newsletter would find valuable. Here's a link to a few that I've done to get you thinking.
(http://www.bluepenguindevelopment.com/services/resources.html)
2. Post the document on your web site.
3. When you send a welcome e-mail to new subscribers, include a short description and a direct link to the document on your web site. I include it as part of the welcome e-mail "P.S.," so that it stands out a little bit more.
That's it. It costs you nothing, is entirely automated, and is sure to lift the spirits of your sticky-fingered readers.
HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.addyou.info/article/16790/addyou-Eyes-On-The-Prize.html">Eyes On The Prize</a>
BB link (for phorums):
[url=http://www.addyou.info/article/16790/addyou-Eyes-On-The-Prize.html]Eyes On The Prize[/url]
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