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    Add You - Writing The Blockbuster Book Proposal: How To Sell Your Non-Fiction Book

    Plotting Success For A Book Signing
    There is is, the first 'yes' you have a book signing. In the eurphoria of the moment (next to the fabulous one when you actually received your copies in the mail), this sounds great. But then, thoughts run to thinking of all the negative things that could happen. And there are so many negatives with the biggest one along the lines of, will anybody show up at all? If they don't, I'm just going to be sitting there.Once you come to understand that you are central to the success of the book signing, you'll be a lot happier.Plot, like a novel, all the things you are going to do to make it successful. Don't get caught up in the whole philosophy of one thing you didn't do will not make it a success. That's perfectionism and since you can't control the world, then chances are a book signing will be no different.Step one: Work with media to cover your book signing, at least in brief. I've talked to all kinds of authors who told me they just sent an email or faxed it in and the newspaper never carried it. When I've been developing book signings for authors, I've emailed first or faxed first and then picked up the phone.
    query letter by addressing the following subjects: the content, the audience, and the author. What is the premise of your book? What does it promise its reader? Who is the market for the book? How large is that market? And, finally, why are you the best person to write this book at this time?

    Element #3: About The Author: In the About The Author section of your proposal, go into greater detail about yourself. In general, it's best to use third person. But it's okay to use first person if you feel more comfortable doing so. Why are you the best qualified person to write this book? What are your credentials? Are you an expert in the field? Has your previous work been published (not ju

    How to Generate More Sales Than You Can Possibly lmagine Through Email Marketing
    Most people just don't get it when it comes to email marketing. They think they can blast someone with information and just list features and benefits and that person will magically convert into a sale. Well...they're wrong. Unless you understand that people are being bombarded with advertising everyday and they're sick of being sold something all the time, you're in for a long internet marketing journey!The key to succeeding with email marketing is to speak to someone like you would talk to a friend. And then, to invite them to check something out just like you would invite a friend. So, for example, let's say you're selling an amazing musical CD for toddlers that subliminally potty trains them. This is how you could approach your list:Hey John. It's me Jordan. How's it going?Man, I've been trying to potty train my little two year old, Luke, for the last month and it has been such a pain! When I think I finally got him going on the toilet, the next day he suddenly has memory loss and a dry diaper is a thing of the past! It's so frustrating.But here's what happened. I found this CD that supp
    You did it. You crafted the perfect query letter for your non-fiction book, and as a result, an editor at a large publishing house has requested a full book proposal. At this point, you have a 50/50 chance of seeing your work on a bookstore shelf. The difference maker will be a strong book proposal that exhibits knowledge of your audience, what that audience needs and wants, and how that audience can be reached on a cost-effective basis.

    When an editor makes a request to see your book proposal, he/she will most likely send along a brief overview of the publisher's book proposal guidelines. You might want to make some subtle adjustments to your proposal in order to meet those guidelines. But under no circumstances should you wait for a book proposal to be requested before actually writing one. A well-written, professional book proposal takes several days, oftentimes several weeks, to compose. It should be the first thing you write – before both the query letter and the manuscript itself. Despite the guidelines, each proposal is unique, and the quality of yours will be THE difference maker in determining whether or not the publisher takes a financial risk with your book. So put your best effort into crafting a blockbuster book proposal. Below, you'll find a list of the basic elements of a book proposal that, if mastered, will all but guarantee the offer of a book contract.

    Element #1: The Title Page/Table of Contents: The first page of a book proposal is the title page. The title page states the working title for the book you are proposing along with your contact information (and that of your agent if you have one). Make sure to center the text. Generally, it isn't wise to use fancy borders or cutesy graphics. You're writing a business proposal. Make sure it looks like one. On the second page of your proposal, provide a short table of contents for the book proposal itself. List each of the following sections along with their corresponding page numbers: Summary, About The Author, Audience, Competition, Publicity & Promotional Opportunities, Outline, and Sample Chapters. Some will say the Outline and Sample Chapter sections are optional, but remember, you’re trying to sell a book. Providing the publisher with a sample of your writing, especially if you're a first-time author, might well mean the difference between acceptance and rejection.

    Element #2: Summary: In the Summary section of your proposal, provide a brief overview of the proposed book. Try to envision the blurb that will appear on the back cover of your final product. Make that blurb the opening paragraph. Show the editor you can hook him/her on your proposal from the very first sentence, and you'll convince them of your ability to hook a potential reader as well. Elaborate on the contents of your query letter by addressing the following subjects: the content, the audience, and the author. What is the premise of your book? What does it promise its reader? Who is the market for the book? How large is that market? And, finally, why are you the best person to write this book at this time?

    Element #3: About The Author: In the About The Author section of your proposal, go into greater detail about yourself. In general, it's best to use third person. But it's okay to use first person if you feel more comfortable doing so. Why are you the best qualified person to write this book? What are your credentials? Are you an expert in the field? Has your previous work been published (not jus

    A New and Revolutionary Smart, Early Mortgage Re-Payment System (SMERP)
    The total bill to repay a $200,000.00 Mortgage at 5.0% interest is at least $700,000.00 to use rounded numbers. You earn the $200,000.00 to pay off the loan. Another $280,000.00 is the interest paid on the mortgage loan. Then you must pay government taxes on your earnings of another $220,000.00, assuming you are in the 40% tax bracket. This is not a math class. But, these figures are calculations rounded for quick and easy retention. They reflect the past mortgage repayment reality for most Mortgage Holders.Now, an expanding group of Financial Advisors are quietly advising their Clients to turn those mortgage payment numbers around to create their own wealth. The new techniques are based in the published works of authors like Albert Lowry, Alan Silverstein, David Voth among others. When these ideas are applied practically, they unlock real profits that lay hidden in your mortgage payments. The Advisors’ Plans work something like this. Since you must earn the $700,000.00 to pay the Mortgage, Why not keep Interest and Taxes to a low of $200,000.00 total. Then you the Home Owner could pocket the difference --$500,000.00. Two Hundred Tho
    no circumstances should you wait for a book proposal to be requested before actually writing one. A well-written, professional book proposal takes several days, oftentimes several weeks, to compose. It should be the first thing you write – before both the query letter and the manuscript itself. Despite the guidelines, each proposal is unique, and the quality of yours will be THE difference maker in determining whether or not the publisher takes a financial risk with your book. So put your best effort into crafting a blockbuster book proposal. Below, you'll find a list of the basic elements of a book proposal that, if mastered, will all but guarantee the offer of a book contract.

    Element #1: The Title Page/Table of Contents: The first page of a book proposal is the title page. The title page states the working title for the book you are proposing along with your contact information (and that of your agent if you have one). Make sure to center the text. Generally, it isn't wise to use fancy borders or cutesy graphics. You're writing a business proposal. Make sure it looks like one. On the second page of your proposal, provide a short table of contents for the book proposal itself. List each of the following sections along with their corresponding page numbers: Summary, About The Author, Audience, Competition, Publicity & Promotional Opportunities, Outline, and Sample Chapters. Some will say the Outline and Sample Chapter sections are optional, but remember, you’re trying to sell a book. Providing the publisher with a sample of your writing, especially if you're a first-time author, might well mean the difference between acceptance and rejection.

    Element #2: Summary: In the Summary section of your proposal, provide a brief overview of the proposed book. Try to envision the blurb that will appear on the back cover of your final product. Make that blurb the opening paragraph. Show the editor you can hook him/her on your proposal from the very first sentence, and you'll convince them of your ability to hook a potential reader as well. Elaborate on the contents of your query letter by addressing the following subjects: the content, the audience, and the author. What is the premise of your book? What does it promise its reader? Who is the market for the book? How large is that market? And, finally, why are you the best person to write this book at this time?

    Element #3: About The Author: In the About The Author section of your proposal, go into greater detail about yourself. In general, it's best to use third person. But it's okay to use first person if you feel more comfortable doing so. Why are you the best qualified person to write this book? What are your credentials? Are you an expert in the field? Has your previous work been published (not ju

    A Free Background Check
    Is it possible to perform a free background check on an individual, using the Web?The information sought might include any previous employment, any criminal history, and an individual’s credit rating.As is becoming well-known, some online businesses have recently come into being in the US which purchase public record data, and then resell it. The service offered is often intended to help people locate lost friends or relatives, but often background checks, using the same public data, are offered as well. This might cover things like property owned, marriage status, phone numbers and previous addresses. The criminal history or credit rating part of the check would usually come only with a fee.It is worth remembering that federal and local government, which collects and holds the original records, usually offers access to the basic data free of charge, though some states like California can restrict access for privacy reasons.The Privacy Rights Clearing House, which defends consumer privacy, has noted that the following public records are now freely available in many states:- Property tax assessor files. T
    The Title Page/Table of Contents: The first page of a book proposal is the title page. The title page states the working title for the book you are proposing along with your contact information (and that of your agent if you have one). Make sure to center the text. Generally, it isn't wise to use fancy borders or cutesy graphics. You're writing a business proposal. Make sure it looks like one. On the second page of your proposal, provide a short table of contents for the book proposal itself. List each of the following sections along with their corresponding page numbers: Summary, About The Author, Audience, Competition, Publicity & Promotional Opportunities, Outline, and Sample Chapters. Some will say the Outline and Sample Chapter sections are optional, but remember, you’re trying to sell a book. Providing the publisher with a sample of your writing, especially if you're a first-time author, might well mean the difference between acceptance and rejection.

    Element #2: Summary: In the Summary section of your proposal, provide a brief overview of the proposed book. Try to envision the blurb that will appear on the back cover of your final product. Make that blurb the opening paragraph. Show the editor you can hook him/her on your proposal from the very first sentence, and you'll convince them of your ability to hook a potential reader as well. Elaborate on the contents of your query letter by addressing the following subjects: the content, the audience, and the author. What is the premise of your book? What does it promise its reader? Who is the market for the book? How large is that market? And, finally, why are you the best person to write this book at this time?

    Element #3: About The Author: In the About The Author section of your proposal, go into greater detail about yourself. In general, it's best to use third person. But it's okay to use first person if you feel more comfortable doing so. Why are you the best qualified person to write this book? What are your credentials? Are you an expert in the field? Has your previous work been published (not ju

    First Impressions Are Important in Retail Store Displays
    Your visual merchandising efforts are aimed at two main goals. The first is getting "passers by" to enter your store, who otherwise would not have. The other main goal is to convert customers that are browsing your store into purchasers of your products.First impressions are lasting. Therefore, your storefront should be visually pleasing and designed to appeal to your target demographic. A key element to consider when planning your storefront is branding, which is the process of planting a memory or image of your store in customer's heads, so that they become familiar with it and easily recognize and identify with your store. Branding is primarily accomplished through use of an appealing logo, which is displayed on the exterior of your store via signage, window dressings, or welcome mats. Additionally, the use of your logo should be consistent throughout your store and all of your advertising and marketing materials. Include your logo at the point of sale, on price tags, and in other appropriate locations throughout your store. All print and web advertising and marketing efforts should make consistent use of your logo and col
    will say the Outline and Sample Chapter sections are optional, but remember, you’re trying to sell a book. Providing the publisher with a sample of your writing, especially if you're a first-time author, might well mean the difference between acceptance and rejection.

    Element #2: Summary: In the Summary section of your proposal, provide a brief overview of the proposed book. Try to envision the blurb that will appear on the back cover of your final product. Make that blurb the opening paragraph. Show the editor you can hook him/her on your proposal from the very first sentence, and you'll convince them of your ability to hook a potential reader as well. Elaborate on the contents of your query letter by addressing the following subjects: the content, the audience, and the author. What is the premise of your book? What does it promise its reader? Who is the market for the book? How large is that market? And, finally, why are you the best person to write this book at this time?

    Element #3: About The Author: In the About The Author section of your proposal, go into greater detail about yourself. In general, it's best to use third person. But it's okay to use first person if you feel more comfortable doing so. Why are you the best qualified person to write this book? What are your credentials? Are you an expert in the field? Has your previous work been published (not ju

    Forex Trading - Trading the Forex for Profits
    Forex trading is the trading of different types of foreign currencies, sometimes just called currency trading.While forex trading used to be limited to large banks and institutional traders, advancements in technology have allowed smaller traders to be able to benefit from forex trading as well, via the different online trading platforms now available.About 85% of daily forex trading involves currency trading of the major currencies of the world, usually four major currency pairs. Currency trading usually involves the US dollar against the Japanese Yen, the British pound against the US dollar, the US dollar against the Swiss franc and the Euro against the US dollar.Here's how those look in the forex trading market: USD/JPY, GBP/USD, USD/CHF, EUR/USD.The idea behind profiting from forex trading is taking a position in a currency that you believe will appreciate against the currency it is paired against.The FOREX is a world wid market, meaning it is basically open 24 hours a day. This eliminates the gaps you see almost every morning with tradional stocks. The FOREX market trades approximately
    query letter by addressing the following subjects: the content, the audience, and the author. What is the premise of your book? What does it promise its reader? Who is the market for the book? How large is that market? And, finally, why are you the best person to write this book at this time?

    Element #3: About The Author: In the About The Author section of your proposal, go into greater detail about yourself. In general, it's best to use third person. But it's okay to use first person if you feel more comfortable doing so. Why are you the best qualified person to write this book? What are your credentials? Are you an expert in the field? Has your previous work been published (not just in books, but newspapers, magazines, ezines, etc.)? Are you a prolific public speaker? If so, how many speeches do you give each year? To what types of audiences do you speak? Do you have media experience or media contacts? If so, let the editor know. If you have limited experience in any or all of these fields, say so. Be honest and direct. Experience helps, but lack of experience itself will not lead to rejection. Misrepresenting yourself will. Never include information about your personal life unless it is essential to your ability to sell the book.

    Element #4: Audience: In the Audience section of your proposal, clearly define the market for your book. First, identify the demographic segment you hope to target. Examples of demographic characteristics are gender, age, political ideology, religion, nationality, education level, economic status, etc. Be specific. Research the size of the audience and back up your claims with real numbers. Avoid broad claims such as "everyone will love this book," and instead use such statements as "4.5 million college-educated Christian men between the ages of 21 and 29 will be drawn to this book because of its unique..." At this point, define the psychographics of your audience. What is the motivation of this demographic to buy your book? What unmet needs and wants do they harbor that your book is sure to satisfy? In short, make certain your Audience section clearly indicates 1) who will buy your book, and 2) why they will buy it.

    Element #5: Competition: In the Competition section of your proposal, provide examples of well-known published books similar to yours (or, if your book covers a new niche in a popular subject, list those books that target a similar audience). It’s always best to cite bestsellers. If you can track down the sales figures for these books, provide the number of copies each title sold. The larger the sales figures, the more you strengthen your case that a large market exists for your subject matter. Once you've established that a large market exists, explain why your book will be different. In what way will you position your book in order to differentiate it from its peers? Do any demographic trends aid your case for continued demand in this market? State explicitly why your book is unique and why the market is ripe for its release. However, be wary of a bold statement such as "nothing like my book has ever been written before". You may have uncovered a unique angle for your subject, but in all likelihood, you haven’t invented a new genre or field of study.

    Element #6: Publicity and Promotional Opportunities: In this section of your proposal, outline the promotional avenues open to your book. If you've already established that a market exists, this section will be the make it or brea

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