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    to acquire customers, service the customer, increase the value of the customer to the company, retain good customers, and determine which customers can be retained or gi
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    Customer relationship management (CRM) encompasses the capabilities, methodologies, and technologies that support an enterprise in managing customer relationships. The general purpose of CRM is to enable organizations to better manage their customers through the introduction of reliable systems, processes and procedures.

    Customer relationship management is a corporate level strategy which focuses on creating and maintaining lasting relationships with its customers.

    CRM, in its broadest sense, means managing all interactions and business with customers. This includes, but is not limited to, improving customer service. A good CRM program will allow a business to acquire customers, service the customer, increase the value of the customer to the company, retain good customers, and determine which customers can be retained or giv

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    eneral purpose of CRM is to enable organizations to better manage their customers through the introduction of reliable systems, processes and procedures.

    Customer relationship management is a corporate level strategy which focuses on creating and maintaining lasting relationships with its customers.

    CRM, in its broadest sense, means managing all interactions and business with customers. This includes, but is not limited to, improving customer service. A good CRM program will allow a business to acquire customers, service the customer, increase the value of the customer to the company, retain good customers, and determine which customers can be retained or gi

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    elationship management is a corporate level strategy which focuses on creating and maintaining lasting relationships with its customers.

    CRM, in its broadest sense, means managing all interactions and business with customers. This includes, but is not limited to, improving customer service. A good CRM program will allow a business to acquire customers, service the customer, increase the value of the customer to the company, retain good customers, and determine which customers can be retained or gi

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    , means managing all interactions and business with customers. This includes, but is not limited to, improving customer service. A good CRM program will allow a business to acquire customers, service the customer, increase the value of the customer to the company, retain good customers, and determine which customers can be retained or gi
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    to acquire customers, service the customer, increase the value of the customer to the company, retain good customers, and determine which customers can be retained or given a higher level of service. A good CRM program can improve customer service by facilitating communication in several ways:

    Provide product information, product use information, and technical assistance on web sites that are accessible 24 hours a day, 7 days a week.

    Identify how each individual customer defines quality, and then design a service strategy for each customer based on these individual requirements and expectations.

    Provide a fast mechanism for managing and scheduling follow-up sales calls to assess post-purchase cognitive dissonance, repurchase probabilities, repurchase times, and repurchase frequencies.

    Provide a mechanism to track

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