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Add You - The 5 P's Of A Job Search
People don’t buy features; they buy the promise of what those features can do for them. Features are meaningless. Benefits are what sell your products or services.Perhaps you’re rolling your eyes as you read this because this is such an obvious point. You didn’t get to where you are today by not knowing the difference between your products’ features and benefits.Of course you didn’t, but a funny thing happens when a person is put in charge of their company’s advertising. They often tend to forget that features are not benefits. They forget that nobody cares about their product’s features except the product designers and some salespeople.Now maybe you’re different than most people. Maybe your company’s ads are all about the benefits of your products. Go ahead and give yourself a pat on the back. You’ve achieved the goal of this step and may move on to the next.But, if your ad is filled with bullet points describing all the wonderful features of your products, take a moment and read on.Say you own a company that manufactures hammers. You could show a big picture of your lovely hammer below a headline that reads, “Introducing the best hammer for all your hammering needs.”Beside the picture, you could list the many re
Most of us take our skills for granted. We are so used to doing certain tasks that we do not recognize that not everyone can do what we are doing. We also do not always recognize the skills we are using in our daily activities – problem solving, decision making, driving, fixing appliances,
I have done my penance in the advertising industry. You might even call me an “ad-man.” I have engaged advertising’s rude and unwanted impressions. I have penetrated the unaware with my client’s messages. Oh, yes, I have been apart of the creation and distribution of junk mail and newspaper inserts. I have sold obnoxiously intrusive radio spots to car dealers. I have seen the glory of toll free numbers on television infomercials. However, never in my most effective advertising moments have I subjected human beings to the equivalent of the unbridled invasion of SPAM!It was 1937, in the sleepy town of Austin, Minnesota, when the Hormel Company introduced a new product. Two years prior, beer began to be distributed in cans. The Hormel family looked around and said, “If beer can, ham can” (Or something to that effect). And the concept of canned spiced ham was born. They ran a contest in search of a name for their new product. The winner combined the “sp” from “spiced” and the “am” from “ham” and the rest, as they say, is history.Nearly forty years later, Monty Python did sketch wherein a bunch of Vikings sang “Spam, Spam, Spam, Spam, Wonderful Spam,” endlessly. The annoyance of their constant singing of “Spam” became a reoccurring theme. In
Most people spend more time planning a one to two week vacation than they do planning their lifetime career. When planning for a vacation, you look at where you want to go, what your reason is for wanting to go to that particular place, how long it will take to get there, whether or not you want to take any side trips, what type of budget you will need, and what type of clothes you will need to take. You may also speak with people who have been there to find out a little more about the destination and activities or do some research on the internet or at the library or a travel agency.
It is important to do the same type of planning for a career. You need to take a look at where you want to go and how you are going to get there. You will need to look at: whether or not you need post-secondary education or some type of training. How long will it take you to get the skills you need? What is the best way to get these skills? What kind of money do you require for the life style you want? Think about whether or not you know anyone who is currently working in this field or if you know anyone who knows anyone working in this field. Where else can you go to find out more information?
If you are still in school, speak to a guidance counsellor and ask for information. You can also do informational interviews with people working in the field you are interested in. Another option is speaking with a career counsellor or doing some career tests.
If you are out of school, contact an employment agency to speak with a counsellor or do some personal research at the library as well as networking and making good use of your contacts.
Step Two - Prepare:
Preparing for your job search involves doing a thorough personal inventory to determine your transferable and adaptive skills. Learning more about your skills prepares you so that you will be able to tell an employer the skills you have that match the job that you would like to have. This takes time. It may involve completing a questionnaire or sitting and writing down all the things you have done over the years. This is not simply listing your job description, as most people do more than what is listed on the job description, it also involves activities that you do at home.
Most of us take our skills for granted. We are so used to doing certain tasks that we do not recognize that not everyone can do what we are doing. We also do not always recognize the skills we are using in our daily activities – problem solving, decision making, driving, fixing appliances, p
Wide range of electronic Key venues around the globe has turned to Electronic score boards that not only look breathtaking from every angle and distance, but provide consistently reliable performance year in and year out.Different type of sports including athletics, track cycling, running events, street cycling and mountain bike, swimming, synchronized swimming, diving as well as inline skating, water polo, ball spots, motor sports, alpine skiing, cross country and biathlon are some of the areas where Electronic score boards perfect fits solutions for. Adopting the current technologies these boards provides high brightness flat panel screens and is an added advantage.Electronics Scoreboards offers good sound and effective lights, which totally change the effect of the game. In football, basketball, hockey, volleyball where the time is so important and it is displayed continuously on the scoreboards reducing with every seconds. Then leave the game with the realistic sound of the buzzer as time ends!Now let the board does the work for you. At the present, there is no time to keep counting everything in your head while you are playing. When you always keep counting the score in your mind then how can you concentrate your mind in the game?
It is important to do the same type of planning for a career. You need to take a look at where you want to go and how you are going to get there. You will need to look at: whether or not you need post-secondary education or some type of training. How long will it take you to get the skills you need? What is the best way to get these skills? What kind of money do you require for the life style you want? Think about whether or not you know anyone who is currently working in this field or if you know anyone who knows anyone working in this field. Where else can you go to find out more information?
If you are still in school, speak to a guidance counsellor and ask for information. You can also do informational interviews with people working in the field you are interested in. Another option is speaking with a career counsellor or doing some career tests.
If you are out of school, contact an employment agency to speak with a counsellor or do some personal research at the library as well as networking and making good use of your contacts.
Step Two - Prepare:
Preparing for your job search involves doing a thorough personal inventory to determine your transferable and adaptive skills. Learning more about your skills prepares you so that you will be able to tell an employer the skills you have that match the job that you would like to have. This takes time. It may involve completing a questionnaire or sitting and writing down all the things you have done over the years. This is not simply listing your job description, as most people do more than what is listed on the job description, it also involves activities that you do at home.
Most of us take our skills for granted. We are so used to doing certain tasks that we do not recognize that not everyone can do what we are doing. We also do not always recognize the skills we are using in our daily activities – problem solving, decision making, driving, fixing appliances,
Many nonprofits organize their annual reports to reflect the set up of the organization. If three different programs were implemented last year, your annual report would need to include three sections describing those programs. Though that is one of the easiest ways to structure an annual report, it's not one of the most compelling methods of telling your story.Developing a theme for the year is a better way to organize an annual report. The theme must flow throughout the document and it can also appear as the title on the report's cover.Here are three themes that any nonprofit could adapt for its annual report:Results that Speak for Themselves. Having people who greatly benefit from your work talk about your accomplishments is much more effective than speaking about your accomplishments directly. The inclusion of personal profiles or anecdotes is a great way of showcasing how your accomplishments are improving lives.Step by Step. Showing annual progress is important even if the goals of your organization will take years to actualize. You want to showcase how all of your achievements, even small ones, are stepping stones along the path to something greater. Using text and graphics are an excellent way to highlight a
If you are still in school, speak to a guidance counsellor and ask for information. You can also do informational interviews with people working in the field you are interested in. Another option is speaking with a career counsellor or doing some career tests.
If you are out of school, contact an employment agency to speak with a counsellor or do some personal research at the library as well as networking and making good use of your contacts.
Step Two - Prepare:
Preparing for your job search involves doing a thorough personal inventory to determine your transferable and adaptive skills. Learning more about your skills prepares you so that you will be able to tell an employer the skills you have that match the job that you would like to have. This takes time. It may involve completing a questionnaire or sitting and writing down all the things you have done over the years. This is not simply listing your job description, as most people do more than what is listed on the job description, it also involves activities that you do at home.
Most of us take our skills for granted. We are so used to doing certain tasks that we do not recognize that not everyone can do what we are doing. We also do not always recognize the skills we are using in our daily activities – problem solving, decision making, driving, fixing appliances,
When you first get the job offer it will often be a verbal offer and is likely to be subject to taking up references and perhaps even a medical examination.So never say you are accepting a job offer, or resign from your present job until you have received a formal offer in writing for the new position. Occasionally, after an interview, employers try to shorten their process by asking if you will accept the job there and then. It's flattering and gratifying to know they like you enough to make an offer but be very careful or you may find yourself caught out with no job.You should be careful in your response and if you are interested say “I would like to accept it but please confirm your offer in writing” and I will then confirm with you.A formal job offer should include all these points:• job title• pay• benefits• normal hours of work• place of work• holiday entitlement• notice periodIf something is not covered, you need to find out what it is as you will not be able to make your decision without this information. And don’t wait until you start work to raise any outstanding queries. It will be far too late to discuss or negotiate anything else by then.Check your job of
Step Two - Prepare:
Preparing for your job search involves doing a thorough personal inventory to determine your transferable and adaptive skills. Learning more about your skills prepares you so that you will be able to tell an employer the skills you have that match the job that you would like to have. This takes time. It may involve completing a questionnaire or sitting and writing down all the things you have done over the years. This is not simply listing your job description, as most people do more than what is listed on the job description, it also involves activities that you do at home.
Most of us take our skills for granted. We are so used to doing certain tasks that we do not recognize that not everyone can do what we are doing. We also do not always recognize the skills we are using in our daily activities – problem solving, decision making, driving, fixing appliances,
For decades, local mom and pop businesses could rely on word of mouth and traditional print services to garner customers. If the local businesses had a good or service that they wanted to promote, they could just call up the local newspaper and ask for an advertisement. However, as media has evolved towards more sophisticated routes such as the Internet, it has become increasingly more difficult (and oftentimes prohibitively expensive) for local businesses to stand-out against the crowd by advertising in both newer and older types of media.Yet, local businesses continually find themselves facing a problem. As potential customers become more Internet savvy, local companies could be doing themselves a great disservice by not having some sort of exposure on the Internet.According to Kelsey Research, 70% of US households now use the internet when searching for local products and services. In fact, it is projected that over 20 billion searches for local information will be made in 2007. 75% of Internet users have looked for services and products within an area close to their home or business. Moreover, recent Internet studies have found that some of the most searched queries in search engines such as Google or Yahoo are words such a
Most of us take our skills for granted. We are so used to doing certain tasks that we do not recognize that not everyone can do what we are doing. We also do not always recognize the skills we are using in our daily activities – problem solving, decision making, driving, fixing appliances, preparing food, personal counseling. People may express amazement or be impressed by something that we take for granted. Listen to what they are saying. This is a strong skill for you and may be developed into a career goal.
Once you have reviewed your skills, you can work on developing a 30-second summary of these skills, also known as an “elevator speech”, which can be used during a telephone contact, in your cover letter, in an interview, or when talking to friends about your job search.
Preparing also means doing research on companies you might like to work for. This research may be done at the library, through personal contact, informational interviews, reading newspaper articles, or an informal visit or tour.
The development of a targeted resume is another crucial step. A targeted resume is one which highlights specific skills to demonstrate your suitability to an employer. It provides details of your work experiences which match the skills they might require. A cover letter should also be prepared for a targeted employer.
Another part of preparation is reviewing potential interview questions and determining the type of information you want to provide or you may be expected to provide to an employer. Following this, you need to practice speaking about yourself in order to be comfortable in presenting yourself to an employer.
People often think about getting a resume prepared, and maybe a cover letter in response to a job ad, but then they forget about preparing for the interview. Although a good resume and cover letter can get you in the door, the interview is what gets you the job.
Step Three - Practice:
Practice!! How many people would step on the ice in an NHL game without having practiced? How many people would step on stage to sing or act without several rehearsals? How many Olympic athletes would compete without any preparation? Very few, if any - and yet, when we fail to practice our interview techniques, it is comparable to doing one of the above.
Practicing can take place with a friend, f
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