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    d of the jobs section without marking or copying any of the vacancies, he went right back to the beginning and re-read the whole section until he found something he could apply for.

    Then he

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    The fundamental rule is: if you are going to apply for advertised jobs then only apply for the right ones. Don’t waste time by applying for the ones you’ve no chance of getting; not only is your time lost but your morale will suffer if you keep getting rejections. Analysing adverts thoughtfully saves you more than just time.

    When you are looking for a new job, particularly if you don’t currently have one, it’s too easy to be ‘busy’ by spending your time on the wrong things.

    For example one day, I observed one of my students reading a well known Daily Newspaper which on this particular Thursday had around 40 pages of display adverts. As he read through, it became clear to me that although there were so many ads, there really wasn’t anything suitable for him. However when he reached the end of the jobs section without marking or copying any of the vacancies, he went right back to the beginning and re-read the whole section until he found something he could apply for.

    Then he s

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    t but your morale will suffer if you keep getting rejections. Analysing adverts thoughtfully saves you more than just time.

    When you are looking for a new job, particularly if you don’t currently have one, it’s too easy to be ‘busy’ by spending your time on the wrong things.

    For example one day, I observed one of my students reading a well known Daily Newspaper which on this particular Thursday had around 40 pages of display adverts. As he read through, it became clear to me that although there were so many ads, there really wasn’t anything suitable for him. However when he reached the end of the jobs section without marking or copying any of the vacancies, he went right back to the beginning and re-read the whole section until he found something he could apply for.

    Then he

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    have one, it’s too easy to be ‘busy’ by spending your time on the wrong things.

    For example one day, I observed one of my students reading a well known Daily Newspaper which on this particular Thursday had around 40 pages of display adverts. As he read through, it became clear to me that although there were so many ads, there really wasn’t anything suitable for him. However when he reached the end of the jobs section without marking or copying any of the vacancies, he went right back to the beginning and re-read the whole section until he found something he could apply for.

    Then he

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    sday had around 40 pages of display adverts. As he read through, it became clear to me that although there were so many ads, there really wasn’t anything suitable for him. However when he reached the end of the jobs section without marking or copying any of the vacancies, he went right back to the beginning and re-read the whole section until he found something he could apply for.

    Then he

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    First you need to learn everything there is to learn about your business, from what products you sell and their benefits to what type of specials your business is having for the month.When you advertise you want to think like a consumer, the ad needs to be short yet catch their attention!You only have a few seconds to get their attention and have them click through to read your entire ad and then proceed to click through to your site.So how do you do this?First you need a catchy headline/subject line!<
    d of the jobs section without marking or copying any of the vacancies, he went right back to the beginning and re-read the whole section until he found something he could apply for.

    Then he sat back with a look of satisfaction because he could now say he’d found something to apply for and get on with an application.

    In fact he’d wasted all that time, the job wasn’t suitable but he felt as though he’d been busy and had something to show for it. When the “no thanks” letter arrived it just deepened his desperation.

    So what should you do?

    Look very carefully at each advert that is of interest and read it several times until you get the feel of what’s being said.

    When you have that feel, try to read between the lines to deduce if there is one ‘crucial’ need or if there is anything else you could infer from their words. It’s also useful to read it critically and ask “have they missed anything out” that could affect your suitability.

    Now you've wor

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