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  • Add You - Business Growth Tips: A Roadmap to Business Growth & A Prosperous Future

    No Accidental Business
    Sociologists put 100 people in a room for fifteen minutes. They secretly instructed two of those people to say only negative things, and the other 98 to say only positive things. Guess how long it took the two negative people to find each other and talk? Fifteen minutes! Like attracts like.Some entrepreneurs love to blame their bad financial circumstances on others. But when things are good, they’re quick to take credit for it. That doesn’t make sense. Two entrepreneurs in exactly the same city, same market, selling the same products for the same price: one makes a fortune while the other one goes bankrupt. And the loser tells you it’s the fault of the government, the weather, the market, the competition. And when you ask him how he explains his competitor’s suc
    wth rates well below the market, AHT is losing customers and hence market share. At a minimum, this means lost opportunities.<
    When You Care the Least - You Do The Best
    Let’s say you’re on a sales call.And in the back of your mind, you don’t care. Which is not to say you’re apathetic. It’s just that you’re relaxed. With yourself. With your product. With your prospect. So, you “don’t care” insofar as you’re not negatively affected by the thought of failure.If I don’t make the sale, no biggie, you think. You do the best you can, be yourself, and if you close the deal, great. If not, it’s cool. Onto the next prospect!So, what often happens?That’s right. You make the sale.Because when you care the least, you do the best.Now let’s say you walk into a bar.And in the back of your mind, you don’t care.Which is not to say you’re being cold. You
    For almost three years, JR Andersen, CEO of mid-size software company Andersen High Tech (AHT), and his board have been uneasy. Business growth has been “OK” at eight percent but the market has been growing at a 15 percent annual rate. With almost half the growth from price increases, unit growth for the main product line has been less than five percent. Fortunately, margins have been expanding nicely along with management bonuses, so things aren’t too bad.

    Or are they?

    With business growth rates well below the market, AHT is losing customers and hence market share. At a minimum, this means lost opportunities.<

    Your Business Mission - What the Heck Do You Do, Anyway?
    Do you really need a business mission statement? Is it just some fancy words to put in that business plan that collects dust on your shelf, or is there really more to it?One of the key attributes of successful businesses is that they clearly know what they do. Defining the goal or the "mission" of your business can be the key to your success.A good mission statement does three things:" States what business you are in. " Defines your target market. " Provides inspiration for your business.One of the best examples of a mission statement comes from Levi Strauss & Co. http://www.levistrauss.com/Company/ValuesAndVision.aspx"We will market and distribute the most appealing and widely worn apparel brands. Our products define quality, styl
    . Business growth has been “OK” at eight percent but the market has been growing at a 15 percent annual rate. With almost half the growth from price increases, unit growth for the main product line has been less than five percent. Fortunately, margins have been expanding nicely along with management bonuses, so things aren’t too bad.

    Or are they?

    With business growth rates well below the market, AHT is losing customers and hence market share. At a minimum, this means lost opportunities.<

    3 Easy to Make Website Blunders You'll Want to Avoid
    Avoid These Design Mistakes That Will Shy Viewers AwayWhen creating your Website there are many things to think about, but lets not forget the basics. This includes your primary design plan or rather the first colors, background and words the visitor sees. Discussed below are ways to successfully execute those three components.Color SchemeIf you already have a company logo with designated colors, use those and continue the theme. Otherwise choose two to three colors for use on your Website. Stick with these colors and use them on every page. Once you assign a pattern to those colors stay consistent on each page. Example: White background, blue writing and orange bordering. Pull out or download a color wheel. This
    the growth from price increases, unit growth for the main product line has been less than five percent. Fortunately, margins have been expanding nicely along with management bonuses, so things aren’t too bad.

    Or are they?

    With business growth rates well below the market, AHT is losing customers and hence market share. At a minimum, this means lost opportunities.<

    Start A Dropship Pet Store
    Who would want to start an online pet store. Pet lovers ofcourse. Indeed a love of pets is probably the number one criteria for setting up a small pet shop online. A pet store run online can be based upon a number of products such as wholesale pet supply stores, pet food or some other pet product.Starting a pet-based home business is not easy but again it is not as hard as you might think. Normally there is no need to have a large space to keep the pet products in. In fact if you open an online pet store where you can sell pet products, you will only need to stock and maintain select products, the bulk of what you need can actually be kept and maintained by others. The rest of the products for pets can be kept by a dropshipping company that carries products and
    have been expanding nicely along with management bonuses, so things aren’t too bad.

    Or are they?

    With business growth rates well below the market, AHT is losing customers and hence market share. At a minimum, this means lost opportunities.<

    How To Increase Your Online Business And Destroy Your Competition...
    I know, I know. It doesn’t sound too nice. But lets face it, in business, if customers don’t pick your business, they’ve picked somebody else. I want to help you so that the customer picks YOUR business over somebody else’s. This is basically for e-commerce, so for traditional business, emails, e-zines, etc., might not apply but you might still be able to implement the idea behind the statement.* Give people a free subscription to your e-zine. Almost everyone is publishing a e-zine nowadays so it's important to give something extra with the free subscription. You could offer a free gift or advertising when people subscribe.* Offer a free online directory. The directory could be full of interesting ebooks, e-zines, web sites etc. If people find your di
    wth rates well below the market, AHT is losing customers and hence market share. At a minimum, this means lost opportunities.

    Competitors are gaining enough critical mass to develop the next product faster or better. AHT’s biggest competitor has won three bids with “leading edge” requirements, leaving JR worried about his next generation product.

    If you were JR and his board, where would you look to escape this predicament? My experience suggests the answer is in marketing strategy, not in technology.

    To increase your company’s business growth, your new thinking and priorities should focus on:

    <

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